Australia Online Grocery Market (2025-2031) Outlook | Industry, Share, Revenue, Value, Growth, Companies, Forecast, Trends, Analysis & Size

Market Forecast By Product Type (Food Grains, Bread, Bakery and Dairy Products, Fruits and Vegetables, Personal Care, Dry and Baking Products, Household Products, Meat and Meat Products, Others), By Platform (App-based, Web-based) And Competitive Landscape
Product Code: ETC189167 Publication Date: May 2022 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 60 No. of Figures: 40 No. of Tables: 7

Australia Online Grocery Market Synopsis

Australia’s online grocery market is expanding rapidly due to the growing adoption of e-commerce and changing shopping behaviors. Consumers are increasingly opting for the convenience of home delivery and click-and-collect services offered by major retailers. The COVID-19 pandemic accelerated digital transformation in the grocery sector, leading to greater investments in logistics, supply chain efficiency, and personalized shopping experiences. Subscription-based grocery services and meal kits are also gaining traction.

Drivers of the market

The rapid digital transformation and changing shopping habits have propelled the online grocery market in Australia. Convenience, competitive pricing, and increasing internet penetration have made online grocery shopping more attractive to consumers. The COVID-19 pandemic further accelerated this trend, prompting retailers to enhance their e-commerce platforms and offer express delivery services. Technological advancements such as AI-driven recommendations and personalized shopping experiences are also contributing to sustained market growth.

Challenges of the market

The online grocery market in Australia struggles with logistical challenges, including last-mile delivery costs and maintaining product freshness. Consumers expect fast and reliable deliveries, which require significant investment in distribution networks. Additionally, competition from established supermarket chains and the need for seamless digital integration pose challenges for smaller e-commerce players.

Investment opportunities in the Market

The rapid adoption of digital shopping and convenience-driven purchasing behaviors are propelling the online grocery market in Australia. Investors can explore e-commerce platforms, logistics and cold-chain solutions for fresh food delivery, and subscription-based grocery models. Partnerships with local farmers and organic food brands can enhance product offerings and customer engagement.

Government Policy of the market

The online grocery market in Australia is influenced by e-commerce regulations, food safety laws, and consumer protection policies. The government enforces stringent guidelines for food handling, storage, and delivery in the online retail sector. Policies support digital transformation in the grocery industry through investments in logistics and technological advancements. Trade regulations impact the cross-border sale of grocery products, ensuring compliance with international food safety requirements.

Key Highlights of the Report:

  • Australia Online Grocery Market Outlook
  • Market Size of Australia Online Grocery Market, 2024
  • Forecast of Australia Online Grocery Market, 2031
  • Historical Data and Forecast of Australia Online Grocery Revenues & Volume for the Period 2021-2031
  • Australia Online Grocery Market Trend Evolution
  • Australia Online Grocery Market Drivers and Challenges
  • Australia Online Grocery Price Trends
  • Australia Online Grocery Porter's Five Forces
  • Australia Online Grocery Industry Life Cycle
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Product Type for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Food Grains for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Bread, Bakery and Dairy Products for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Fruits and Vegetables for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Personal Care for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Dry and Baking Products for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Household Products for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Meat and Meat Products for the Period 2021-2031
  • Historical Data and Forecast of Australia Food Grains Online Grocery Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Platform for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By App-based for the Period 2021-2031
  • Historical Data and Forecast of Australia Online Grocery Market Revenues & Volume By Web-based for the Period 2021-2031
  • Australia Online Grocery Import Export Trade Statistics
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Platform
  • Australia Online Grocery Top Companies Market Share
  • Australia Online Grocery Competitive Benchmarking By Technical and Operational Parameters
  • Australia Online Grocery Company Profiles
  • Australia Online Grocery Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Australia Online Grocery Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Australia Online Grocery Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Australia Online Grocery Market Overview

3.1 Australia Country Macro Economic Indicators

3.2 Australia Online Grocery Market Revenues & Volume, 2021 & 2031F

3.3 Australia Online Grocery Market - Industry Life Cycle

3.4 Australia Online Grocery Market - Porter's Five Forces

3.5 Australia Online Grocery Market Revenues & Volume Share, By Product Type, 2021 & 2031F

3.6 Australia Online Grocery Market Revenues & Volume Share, By Platform, 2021 & 2031F

4 Australia Online Grocery Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing adoption of online shopping in Australia

4.2.2 Busy lifestyles and convenience factor driving demand for online grocery shopping

4.2.3 Expansion of product offerings and services by online grocery retailers

4.3 Market Restraints

4.3.1 Concerns over food freshness and quality in online grocery purchases

4.3.2 Limited delivery options and high delivery fees impacting consumer willingness to purchase online groceries

5 Australia Online Grocery Market Trends

6 Australia Online Grocery Market, By Types

6.1 Australia Online Grocery Market, By Product Type

6.1.1 Overview and Analysis

6.1.2 Australia Online Grocery Market Revenues & Volume, By Product Type, 2021-2031F

6.1.3 Australia Online Grocery Market Revenues & Volume, By Food Grains, 2021-2031F

6.1.4 Australia Online Grocery Market Revenues & Volume, By Bread, Bakery and Dairy Products, 2021-2031F

6.1.5 Australia Online Grocery Market Revenues & Volume, By Fruits and Vegetables, 2021-2031F

6.1.6 Australia Online Grocery Market Revenues & Volume, By Personal Care, 2021-2031F

6.1.7 Australia Online Grocery Market Revenues & Volume, By Dry and Baking Products, 2021-2031F

6.1.8 Australia Online Grocery Market Revenues & Volume, By Household Products, 2021-2031F

6.1.9 Australia Online Grocery Market Revenues & Volume, By Others, 2021-2031F

6.1.10 Australia Online Grocery Market Revenues & Volume, By Others, 2021-2031F

6.2 Australia Online Grocery Market, By Platform

6.2.1 Overview and Analysis

6.2.2 Australia Online Grocery Market Revenues & Volume, By App-based, 2021-2031F

6.2.3 Australia Online Grocery Market Revenues & Volume, By Web-based, 2021-2031F

7 Australia Online Grocery Market Import-Export Trade Statistics

7.1 Australia Online Grocery Market Export to Major Countries

7.2 Australia Online Grocery Market Imports from Major Countries

8 Australia Online Grocery Market Key Performance Indicators

8.1 Customer retention rate

8.2 Average order value

8.3 Website/app engagement metrics (e.g., time spent on site, number of visits)

8.4 Customer satisfaction scores

8.5 Percentage of repeat purchases

9 Australia Online Grocery Market - Opportunity Assessment

9.1 Australia Online Grocery Market Opportunity Assessment, By Product Type, 2021 & 2031F

9.2 Australia Online Grocery Market Opportunity Assessment, By Platform, 2021 & 2031F

10 Australia Online Grocery Market - Competitive Landscape

10.1 Australia Online Grocery Market Revenue Share, By Companies, 2024

10.2 Australia Online Grocery Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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