| Product Code: ETC5381058 | Publication Date: Nov 2023 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Bulgaria`s postcard import Market Top 5 Importing Countries and Market Competition (HHI) Analysis experienced significant changes in 2024, with a shift towards high concentration among top exporting countries such as China, UK, Vietnam, Germany, and Metropolitan France. Despite a negative growth rate in 2024, the compound annual growth rate from 2020 to 2024 remained strong at 19.54%. This shift in concentration indicates potential shifts in Market Top 5 Importing Countries and Market Competition (HHI) Analysis dynamics and competition, which may require further analysis to understand the underlying factors driving these changes and implications for the postcard import industry in Bulgaria.

By 2027, Bulgaria's Postcard market is forecasted to achieve a stable growth rate of 0.03%, with Germany leading the Europe region, followed by United Kingdom, France, Italy and Russia.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Bulgaria Postcard Market Overview |
3.1 Bulgaria Country Macro Economic Indicators |
3.2 Bulgaria Postcard Market Revenues & Volume, 2021 & 2031F |
3.3 Bulgaria Postcard Market - Industry Life Cycle |
3.4 Bulgaria Postcard Market - Porter's Five Forces |
3.5 Bulgaria Postcard Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Bulgaria Postcard Market Revenues & Volume Share, By Usage, 2021 & 2031F |
3.7 Bulgaria Postcard Market Revenues & Volume Share, By End-User, 2021 & 2031F |
4 Bulgaria Postcard Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing tourism in Bulgaria |
4.2.2 Growing demand for unique and personalized souvenirs |
4.2.3 Rise in digital detox trend leading to higher interest in physical postcards |
4.3 Market Restraints |
4.3.1 Competition from digital communication platforms |
4.3.2 Economic instability affecting disposable income for leisure goods |
4.3.3 Environmental concerns leading to reduced usage of paper products |
5 Bulgaria Postcard Market Trends |
6 Bulgaria Postcard Market Segmentations |
6.1 Bulgaria Postcard Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Bulgaria Postcard Market Revenues & Volume, By General Purpose, 2021-2031F |
6.1.3 Bulgaria Postcard Market Revenues & Volume, By Private Label, 2021-2031F |
6.2 Bulgaria Postcard Market, By Usage |
6.2.1 Overview and Analysis |
6.2.2 Bulgaria Postcard Market Revenues & Volume, By General Purpose Re-Loadable Card, 2021-2031F |
6.2.3 Bulgaria Postcard Market Revenues & Volume, By Government Benefit/Disbursement Card, 2021-2031F |
6.2.4 Bulgaria Postcard Market Revenues & Volume, By Payroll Card, 2021-2031F |
6.2.5 Bulgaria Postcard Market Revenues & Volume, By Others, 2021-2031F |
6.3 Bulgaria Postcard Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 Bulgaria Postcard Market Revenues & Volume, By Retail Establishments, 2021-2031F |
6.3.3 Bulgaria Postcard Market Revenues & Volume, By Corporate Institutions, 2021-2031F |
6.3.4 Bulgaria Postcard Market Revenues & Volume, By Government, 2021-2031F |
6.3.5 Bulgaria Postcard Market Revenues & Volume, By Financial Institutions, 2021-2031F |
7 Bulgaria Postcard Market Import-Export Trade Statistics |
7.1 Bulgaria Postcard Market Export to Major Countries |
7.2 Bulgaria Postcard Market Imports from Major Countries |
8 Bulgaria Postcard Market Key Performance Indicators |
8.1 Number of tourists visiting Bulgaria |
8.2 Percentage of postcard sales compared to total souvenir sales |
8.3 Average spend per tourist on souvenirs |
9 Bulgaria Postcard Market - Opportunity Assessment |
9.1 Bulgaria Postcard Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Bulgaria Postcard Market Opportunity Assessment, By Usage, 2021 & 2031F |
9.3 Bulgaria Postcard Market Opportunity Assessment, By End-User, 2021 & 2031F |
10 Bulgaria Postcard Market - Competitive Landscape |
10.1 Bulgaria Postcard Market Revenue Share, By Companies, 2024 |
10.2 Bulgaria Postcard Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |