| Product Code: ETC6558177 | Publication Date: Sep 2024 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Bulgaria SMS Marketing Market Overview |
3.1 Bulgaria Country Macro Economic Indicators |
3.2 Bulgaria SMS Marketing Market Revenues & Volume, 2021 & 2031F |
3.3 Bulgaria SMS Marketing Market - Industry Life Cycle |
3.4 Bulgaria SMS Marketing Market - Porter's Five Forces |
3.5 Bulgaria SMS Marketing Market Revenues & Volume Share, By Enterprise Size, 2021 & 2031F |
3.6 Bulgaria SMS Marketing Market Revenues & Volume Share, By End-use, 2021 & 2031F |
4 Bulgaria SMS Marketing Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Bulgaria |
4.2.2 Growing adoption of SMS marketing by businesses |
4.2.3 Rising demand for two-factor authentication and OTP services |
4.2.4 Expansion of mobile payment services in the country |
4.3 Market Restraints |
4.3.1 Competition from OTT messaging apps |
4.3.2 Regulatory challenges impacting SMS marketing practices |
4.3.3 Concerns about data privacy and security affecting SMS usage |
4.3.4 Economic uncertainties leading to reduced marketing budgets for SMS campaigns |
5 Bulgaria SMS Marketing Market Trends |
6 Bulgaria SMS Marketing Market, By Types |
6.1 Bulgaria SMS Marketing Market, By Enterprise Size |
6.1.1 Overview and Analysis |
6.1.2 Bulgaria SMS Marketing Market Revenues & Volume, By Enterprise Size, 2021- 2031F |
6.1.3 Bulgaria SMS Marketing Market Revenues & Volume, By SMEs, 2021- 2031F |
6.1.4 Bulgaria SMS Marketing Market Revenues & Volume, By Large Enterprises, 2021- 2031F |
6.2 Bulgaria SMS Marketing Market, By End-use |
6.2.1 Overview and Analysis |
6.2.2 Bulgaria SMS Marketing Market Revenues & Volume, By Retail, 2021- 2031F |
6.2.3 Bulgaria SMS Marketing Market Revenues & Volume, By Media & Entertainment, 2021- 2031F |
6.2.4 Bulgaria SMS Marketing Market Revenues & Volume, By Travel, 2021- 2031F |
6.2.5 Bulgaria SMS Marketing Market Revenues & Volume, By Automotive, 2021- 2031F |
6.2.6 Bulgaria SMS Marketing Market Revenues & Volume, By Healthcare, 2021- 2031F |
6.2.7 Bulgaria SMS Marketing Market Revenues & Volume, By IT & Telecom, 2021- 2031F |
6.2.8 Bulgaria SMS Marketing Market Revenues & Volume, By Others, 2021- 2031F |
6.2.9 Bulgaria SMS Marketing Market Revenues & Volume, By Others, 2021- 2031F |
7 Bulgaria SMS Marketing Market Import-Export Trade Statistics |
7.1 Bulgaria SMS Marketing Market Export to Major Countries |
7.2 Bulgaria SMS Marketing Market Imports from Major Countries |
8 Bulgaria SMS Marketing Market Key Performance Indicators |
8.1 Average revenue per user (ARPU) from SMS services |
8.2 Conversion rates of SMS marketing campaigns |
8.3 Number of active SMS users in Bulgaria |
8.4 Average response rates to SMS promotions |
8.5 Percentage of SMS-based transactions in overall mobile payments |
9 Bulgaria SMS Marketing Market - Opportunity Assessment |
9.1 Bulgaria SMS Marketing Market Opportunity Assessment, By Enterprise Size, 2021 & 2031F |
9.2 Bulgaria SMS Marketing Market Opportunity Assessment, By End-use, 2021 & 2031F |
10 Bulgaria SMS Marketing Market - Competitive Landscape |
10.1 Bulgaria SMS Marketing Market Revenue Share, By Companies, 2024 |
10.2 Bulgaria SMS Marketing Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |