Ghana Feminine Hygiene Market (2020-2026) | Growth, Analysis, COVID-19 IMPACT, Industry, Size, Forecast, Companies, Share, Revenue, Trends, Value & Outlook

Market Forecast By Product Types (Sanitary Napkins/Pads, Tampons, Menstrual Cups, Others), By Distribution Channel (Hypermarkets/Supermarket, Convenience Stores, Drug Stores/Pharmacies, Others) And Competitive Landscape
Product Code: ETC010576 Publication Date: Jun 2023 Updated Date: Feb 2024 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Ghana Feminine Hygiene Market Competition 2023


Ghana Feminine Hygiene Market Synopsis

The Ghana feminine hygiene market is expected to witness a CAGR of 8.7% during the forecast period (2020-2026). This growth can be attributed to an increase in awareness regarding womens health and rising disposable income among consumers. Moreover, increased availability of products through online platforms has further augmented the demand for these products in the country.

In terms of product type, sanitary pads dominated the overall market with 72.9% share in 2019 owing to easy accessibility and affordability as compared to tampons and menstrual cups as well as improved product innovation by manufacturers offering comfort solutions such as wings for better protection against leakage during movement activities. Additionally, increasing campaigns from non-governmental organizations (NGOs) across rural areas have played a vital role in creating awareness about menstrual hygiene management which has resulted into increase sale of female hygiene products including sanitary pads, tampons and menstrual cups amongst others.

On the basis of distribution channel, supermarkets & hypermarkets held majority share in 2019 due to wide-reaching convenience stores optioned by many key players present in this sector coupled with attractive discounts & offers available on various brands providing easy access at reasonable prices compared to other distribution channels like chemist shops/drug stores or e-commerce websites etc., Furthermore, high preference towards grocery shopping provided by large retail outlets has also accelerated sales through this channel over past few years thereby contributing majorly towards overall market revenue generation throughout review period.

Key Highlights of the Report:

  • Ghana Feminine Hygiene Market Outlook
  • Market Size of Ghana Feminine Hygiene Market, 2019
  • Forecast of Ghana Feminine Hygiene Market, 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Revenues & Volume for the Period 2016 - 2026
  • Ghana Feminine Hygiene Market Trend Evolution
  • Ghana Feminine Hygiene Market Drivers and Challenges
  • Ghana Feminine Hygiene Price Trends
  • Ghana Feminine Hygiene Porter's Five Forces
  • Ghana Feminine Hygiene Industry Life Cycle
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Product Types for the Period 2016 - 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Sanitary Napkins/Pads for the Period 2016 - 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Tampons for the Period 2016 - 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Menstrual Cups for the Period 2016 - 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Others for the Period 2016 - 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Distribution Channel for the Period 2016 - 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Hypermarkets/Supermarket for the Period 2016 - 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Convenience Stores for the Period 2016 - 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Drug Stores/Pharmacies for the Period 2016 - 2026
  • Historical Data and Forecast of Ghana Feminine Hygiene Market Revenues & Volume By Others for the Period 2016 - 2026
  • Ghana Feminine Hygiene Import Export Trade Statistics
  • Market Opportunity Assessment By Product Types
  • Market Opportunity Assessment By Distribution Channel
  • Ghana Feminine Hygiene Top Companies Market Share
  • Ghana Feminine Hygiene Competitive Benchmarking By Technical and Operational Parameters
  • Ghana Feminine Hygiene Company Profiles
  • Ghana Feminine Hygiene Key Strategic Recommendations
Frequently Asked Questions About the Market Study (FAQs):
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Ghana Feminine Hygiene Market Overview

3.1 Ghana Country Macro Economic Indicators

3.2 Ghana Feminine Hygiene Market Revenues & Volume, 2019 & 2026F

3.3 Ghana Feminine Hygiene Market - Industry Life Cycle

3.4 Ghana Feminine Hygiene Market - Porter's Five Forces

3.5 Ghana Feminine Hygiene Market Revenues & Volume Share, By Product Types, 2019 & 2026F

3.6 Ghana Feminine Hygiene Market Revenues & Volume Share, By Distribution Channel, 2019 & 2026F

4 Ghana Feminine Hygiene Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Ghana Feminine Hygiene Market Trends

6 Ghana Feminine Hygiene Market, By Types

6.1 Ghana Feminine Hygiene Market, By Product Types

6.1.1 Overview and Analysis

6.1.2 Ghana Feminine Hygiene Market Revenues & Volume, By Product Types, 2016 - 2026F

6.1.3 Ghana Feminine Hygiene Market Revenues & Volume, By Sanitary Napkins/Pads, 2016 - 2026F

6.1.4 Ghana Feminine Hygiene Market Revenues & Volume, By Tampons, 2016 - 2026F

6.1.5 Ghana Feminine Hygiene Market Revenues & Volume, By Menstrual Cups, 2016 - 2026F

6.1.6 Ghana Feminine Hygiene Market Revenues & Volume, By Others, 2016 - 2026F

6.2 Ghana Feminine Hygiene Market, By Distribution Channel

6.2.1 Overview and Analysis

6.2.2 Ghana Feminine Hygiene Market Revenues & Volume, By Hypermarkets/Supermarket, 2016 - 2026F

6.2.3 Ghana Feminine Hygiene Market Revenues & Volume, By Convenience Stores, 2016 - 2026F

6.2.4 Ghana Feminine Hygiene Market Revenues & Volume, By Drug Stores/Pharmacies, 2016 - 2026F

6.2.5 Ghana Feminine Hygiene Market Revenues & Volume, By Others, 2016 - 2026F

7 Ghana Feminine Hygiene Market Import-Export Trade Statistics

7.1 Ghana Feminine Hygiene Market Export to Major Countries

7.2 Ghana Feminine Hygiene Market Imports from Major Countries

8 Ghana Feminine Hygiene Market Key Performance Indicators

9 Ghana Feminine Hygiene Market - Opportunity Assessment

9.1 Ghana Feminine Hygiene Market Opportunity Assessment, By Product Types, 2019 & 2026F

9.2 Ghana Feminine Hygiene Market Opportunity Assessment, By Distribution Channel, 2019 & 2026F

10 Ghana Feminine Hygiene Market - Competitive Landscape

10.1 Ghana Feminine Hygiene Market Revenue Share, By Companies, 2019

10.2 Ghana Feminine Hygiene Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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