Product Code: ETC178155 | Publication Date: Jan 2022 | Updated Date: Jun 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
The Ghana Floriculture Market is likely to experience consistent growth rate gains over the period 2025 to 2029. Commencing at 0.01% in 2025, growth builds up to 0.01% by 2029.
By 2027, the Floriculture market in Ghana is anticipated to reach a growth rate of 0.01%, as part of an increasingly competitive Africa region, where Egypt remains at the forefront, supported by South Africa, Ethiopia, Algeria and Nigeria, driving innovations and market adoption across sectors.
The Ghana floriculture market is experiencing growth due to increasing demand for flowers locally and internationally. The favorable climate in Ghana allows for year-round flower production, with a variety of flowers such as roses, lilies, and chrysanthemums being cultivated. The sector is supported by government initiatives to promote agriculture and exports, as well as investments in modern greenhouses and technology to improve production efficiency. Ghana`s proximity to key export markets in Europe positions it as a competitive player in the global floriculture industry. Challenges such as access to finance, infrastructure limitations, and pest control issues remain, but overall, the Ghana floriculture market shows potential for further expansion and development in the coming years.
The Ghana floriculture market is experiencing a growing demand for locally grown flowers due to increasing consumer preference for fresh and sustainable products. There is a noticeable shift towards exotic and tropical flowers such as orchids, anthuriums, and heliconias, as they are perceived as unique and visually appealing. Additionally, there is a rising interest in eco-friendly practices, leading to an increase in the production of organic flowers and the adoption of sustainable farming techniques. The market is also witnessing a rise in online flower sales, driven by the convenience and accessibility of e-commerce platforms. Overall, the Ghana floriculture market is evolving towards offering a wider variety of flowers, embracing sustainability, and leveraging technology for sales and distribution channels.
In the Ghana Floriculture Market, some of the key challenges faced include limited access to finance for investment in modern technologies and infrastructure, inconsistent supply of quality inputs such as seeds and fertilizers, inadequate technical expertise and training for floriculture growers, and unreliable electricity supply which impacts the ability to maintain optimal growing conditions. Additionally, the lack of efficient transportation and logistics infrastructure often leads to high transportation costs and delays in getting products to market. Competition from imported flowers, particularly from countries with lower production costs, further intensifies the challenges faced by the local floriculture industry in Ghana. Addressing these challenges would require strategic investments in technology, training, infrastructure, and policy support to improve competitiveness and sustainability in the Ghanaian floriculture sector.
The Ghana Floriculture Market presents promising investment opportunities due to the country`s favorable climate for flower cultivation, growing demand for flowers both domestically and internationally, and increasing interest in floral products for various occasions. Potential areas for investment include establishing commercial flower farms for the production of popular varieties like roses, lilies, and chrysanthemums, developing supply chain and distribution networks to access local and export markets, and investing in technology and innovation for improved cultivation practices. Furthermore, there is potential for value-added products such as floral arrangements, bouquets, and floral essential oils to cater to diverse consumer preferences. With the right strategies and market positioning, investors can capitalize on the growing demand for high-quality flowers in Ghana and beyond.
The Ghanaian government has implemented several policies to support the floriculture market in the country. These policies include the establishment of the Ghana Export Promotion Authority (GEPA) to promote and facilitate the export of flowers, as well as the provision of financial support through the Export Development and Agricultural Investment Fund. Additionally, the government has put in place measures to improve infrastructure such as transportation and storage facilities to enhance the competitiveness of the floriculture industry. Furthermore, there are regulations in place to ensure the quality and standards of flowers produced in Ghana meet international requirements, thereby boosting exports and increasing market access for local floriculturists.
The future outlook for the Ghana Floriculture Market appears promising, driven by increasing demand for flowers both domestically and internationally. Ghana`s favorable climate conditions make it well-suited for flower cultivation, and the government`s efforts to promote the floriculture industry are expected to further boost growth. Additionally, rising disposable incomes and changing consumer preferences are likely to drive demand for flowers for various occasions such as weddings, events, and gifts. With a growing export market and the adoption of modern farming practices, the Ghana Floriculture Market is poised for expansion. However, challenges such as access to finance, infrastructure development, and competition from other flower-exporting countries may need to be addressed to fully realize the market`s potential.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Ghana Floriculture Market Overview |
3.1 Ghana Country Macro Economic Indicators |
3.2 Ghana Floriculture Market Revenues & Volume, 2021 & 2031F |
3.3 Ghana Floriculture Market - Industry Life Cycle |
3.4 Ghana Floriculture Market - Porter's Five Forces |
3.5 Ghana Floriculture Market Revenues & Volume Share, By Flower Type, 2021 & 2031F |
3.6 Ghana Floriculture Market Revenues & Volume Share, By Sector, 2021 & 2031F |
3.7 Ghana Floriculture Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.8 Ghana Floriculture Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Ghana Floriculture Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Ghana Floriculture Market Trends |
6 Ghana Floriculture Market, By Types |
6.1 Ghana Floriculture Market, By Flower Type |
6.1.1 Overview and Analysis |
6.1.2 Ghana Floriculture Market Revenues & Volume, By Flower Type, 2021 - 2031F |
6.1.3 Ghana Floriculture Market Revenues & Volume, By Cut Flowers, 2021 - 2031F |
6.1.4 Ghana Floriculture Market Revenues & Volume, By Loose Flowers, 2021 - 2031F |
6.2 Ghana Floriculture Market, By Sector |
6.2.1 Overview and Analysis |
6.2.2 Ghana Floriculture Market Revenues & Volume, By Retail, 2021 - 2031F |
6.2.3 Ghana Floriculture Market Revenues & Volume, By Institutional, 2021 - 2031F |
6.3 Ghana Floriculture Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Ghana Floriculture Market Revenues & Volume, By Unorganised Retail, 2021 - 2031F |
6.3.3 Ghana Floriculture Market Revenues & Volume, By Florists, 2021 - 2031F |
6.3.4 Ghana Floriculture Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021 - 2031F |
6.3.5 Ghana Floriculture Market Revenues & Volume, By Online, 2021 - 2031F |
6.3.6 Ghana Floriculture Market Revenues & Volume, By Others, 2021 - 2031F |
6.4 Ghana Floriculture Market, By Application |
6.4.1 Overview and Analysis |
6.4.2 Ghana Floriculture Market Revenues & Volume, By Aesthetic and Decorative Purposes, 2021 - 2031F |
6.4.3 Ghana Floriculture Market Revenues & Volume, By Flavours and Fragrances, 2021 - 2031F |
6.4.4 Ghana Floriculture Market Revenues & Volume, By Natural Colours, 2021 - 2031F |
6.4.5 Ghana Floriculture Market Revenues & Volume, By Medicines, 2021 - 2031F |
6.4.6 Ghana Floriculture Market Revenues & Volume, By Others, 2021 - 2031F |
7 Ghana Floriculture Market Import-Export Trade Statistics |
7.1 Ghana Floriculture Market Export to Major Countries |
7.2 Ghana Floriculture Market Imports from Major Countries |
8 Ghana Floriculture Market Key Performance Indicators |
9 Ghana Floriculture Market - Opportunity Assessment |
9.1 Ghana Floriculture Market Opportunity Assessment, By Flower Type, 2021 & 2031F |
9.2 Ghana Floriculture Market Opportunity Assessment, By Sector, 2021 & 2031F |
9.3 Ghana Floriculture Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.4 Ghana Floriculture Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Ghana Floriculture Market - Competitive Landscape |
10.1 Ghana Floriculture Market Revenue Share, By Companies, 2024 |
10.2 Ghana Floriculture Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |