Greece M Commerce Market (2025-2031) | Forecast, Value, Companies, Share, Growth, Size, Trends, Segmentation, Analysis, Outlook, Industry & Revenue

Greece M Commerce Market Overview

The m-commerce (mobile commerce) market in Greece is rapidly expanding as consumers increasingly rely on mobile devices for online shopping and financial transactions. The growth of smartphones, coupled with advancements in mobile apps, digital wallets, and secure payment systems, is driving the adoption of mobile commerce. As more Greek consumers embrace mobile platforms for purchasing goods and services, the m-commerce market is expected to continue growing.

Drivers of the market

The m-commerce market in Greece is expanding due to the increasing adoption of smartphones, mobile apps, and digital payment systems. As consumer behavior shifts towards online shopping via mobile devices, businesses are investing in mobile commerce platforms to reach customers more effectively. The rise in mobile payment solutions, coupled with the demand for a seamless shopping experience, is driving the growth of the m-commerce market in Greece.

Challenges of the market

The M-Commerce market in Greece faces challenges related to consumer trust and the infrastructure needed for mobile transactions. While mobile commerce is growing globally, Greek consumers are still hesitant about security and privacy when making transactions via mobile devices. Additionally, there is a lack of widespread mobile payment infrastructure, particularly in rural areas, which limits the reach of M-Commerce platforms. Moreover, local regulations and tax policies may complicate the business models for M-Commerce providers, especially for international companies looking to enter the Greek market.

Government Policy of the market

In the M Commerce (mobile commerce) market, the Greek government supports the growth of digital economies through policies that promote the adoption of mobile payment systems, e-commerce platforms, and mobile marketing. The government encourages businesses to adopt mobile technologies to enhance customer experience and improve operational efficiency. Policies include measures to ensure the security of mobile transactions and compliance with the EU’s data protection laws, including GDPR. Greece also supports the development of digital infrastructure and encourages innovation in mobile commerce applications, particularly in sectors like retail, banking, and tourism, to align with the EU’s digital single market initiative.

Key Highlights of the Report:

• Greece M Commerce Market Outlook
• Market Size of Greece M Commerce Market, 2024
• Forecast of Greece M Commerce Market, 2031
• Historical Data and Forecast of Greece M Commerce Revenues & Volume for the Period 2021-2031
• Greece M Commerce Market Trend Evolution
• Greece M Commerce Market Drivers and Challenges
• Greece M Commerce Price Trends
• Greece M Commerce Porter`s Five Forces
• Greece M Commerce Industry Life Cycle
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Transactions for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By M Retailing for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By M Ticketing/Booking for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By M Billing for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Other M Commerce Services for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Payment Modes for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Near Field Communication (NFC) for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Premium SMS for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Wireless application protocol (WAP) for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Direct Carrier Billing for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Users for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Smart device users for the Period 2021-2031
• Historical Data and Forecast of Greece M Commerce Market Revenues & Volume By Feature phone users for the Period 2021-2031
• Greece M Commerce Import Export Trade Statistics
• Market Opportunity Assessment By Transactions
• Market Opportunity Assessment By Payment Modes
• Market Opportunity Assessment By Users
• Greece M Commerce Top Companies Market Share
• Greece M Commerce Competitive Benchmarking By Technical and Operational Parameters
• Greece M Commerce Company Profiles
• Greece M Commerce Key Strategic Recommendations