| Product Code: ETC7506890 | Publication Date: Sep 2024 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, Hungary`s import trend for the packaged water market experienced a decline, with a growth rate of -7.91% compared to the previous year. Despite this, the market had shown a strong Compound Annual Growth Rate (CAGR) of 28.62% from 2020 to 2024. The decrease in import momentum in 2024 could be attributed to shifts in consumer preferences or changes in trade policies impacting the market`s stability.

The Hungary packaged water market is witnessing steady growth driven by increasing health consciousness, convenience, and on-the-go consumption trends among consumers. Bottled water is the most popular choice due to its perceived purity and portability. The market is highly competitive with key players offering a wide range of products, including mineral water, flavored water, and functional waters to cater to diverse consumer preferences. The demand for packaged water is also influenced by the growing tourism sector in Hungary, where visitors often opt for bottled water as a safe and convenient hydration option. Sustainability concerns and the shift towards eco-friendly packaging are emerging trends shaping the market, prompting companies to explore innovative and sustainable packaging solutions to meet consumer expectations. Overall, the Hungary packaged water market is poised for continued growth, driven by evolving consumer preferences and increasing awareness of health and wellness.
The Hungary Packaged water market is experiencing a growth trend driven by increasing health consciousness among consumers and the convenience of on-the-go hydration. With a rising awareness of the importance of staying hydrated and concerns over the quality of tap water, there is a growing demand for packaged water products in Hungary. Opportunities exist for companies to innovate in terms of packaging materials, sizes, and branding to cater to different consumer preferences. Additionally, the trend towards environmentally sustainable packaging solutions presents a chance for companies to differentiate themselves and appeal to eco-conscious consumers. Collaborations with retailers and strategic marketing campaigns focusing on health benefits and convenience can further drive growth in the Hungary Packaged water market.
In the Hungary Packaged water market, one of the main challenges faced is increasing competition among various brands. This leads to pricing pressures and the need for companies to differentiate their products through branding, packaging, and marketing efforts. Additionally, the market is witnessing a shift in consumer preferences towards more sustainable and eco-friendly packaging solutions, which requires investment in new technologies and materials. Regulatory changes and quality control standards also pose challenges for companies operating in the packaged water market in Hungary, as they must ensure compliance with strict regulations to maintain consumer trust and confidence. Overall, companies in the Hungary Packaged water market must navigate these challenges effectively to stay competitive and meet evolving consumer demands.
The Hungary Packaged water market is primarily driven by increasing health consciousness among consumers, leading to a higher preference for convenient and safe drinking water options. The growing awareness of the importance of hydration, coupled with concerns over water quality and safety, is fueling the demand for packaged water products. Additionally, factors such as changing lifestyle patterns, urbanization, and a rise in on-the-go consumption habits are contributing to the market growth. The convenience of packaged water in terms of portability and availability, especially in retail outlets and online platforms, is also a key driving factor. Moreover, the emphasis on sustainability, eco-friendly packaging solutions, and innovations in product offerings are further propelling the growth of the packaged water market in Hungary.
The Hungary Packaged water market is regulated by various government policies aimed at ensuring safety and quality standards for consumers. The National Food Chain Safety Office (NEBIH) oversees the market and enforces regulations on labeling, packaging, and hygiene standards for packaged water products. The Hungarian government has implemented strict guidelines on the sources of water, production processes, and storage conditions to prevent contamination and ensure health and safety. Additionally, there are regulations in place to monitor advertising claims and ensure transparency in the market. Compliance with these policies is mandatory for companies operating in the Hungary Packaged water market to protect consumer interests and maintain industry integrity.
The future outlook for the Hungary Packaged water market appears positive, with a projected steady growth trajectory driven by factors such as increasing health consciousness among consumers, rising disposable income levels, and a shift towards convenient and on-the-go beverage options. The growing trend towards hydration and the preference for safe and clean drinking water are expected to fuel the demand for packaged water products in the country. Additionally, innovations in packaging formats, such as eco-friendly materials and functional enhancements, are likely to attract consumers seeking sustainable and value-added products. Market players are anticipated to focus on product differentiation, marketing strategies, and expanding distribution channels to capitalize on the expanding market opportunities in Hungary`s packaged water segment.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Hungary Packaged water Market Overview |
3.1 Hungary Country Macro Economic Indicators |
3.2 Hungary Packaged water Market Revenues & Volume, 2021 & 2031F |
3.3 Hungary Packaged water Market - Industry Life Cycle |
3.4 Hungary Packaged water Market - Porter's Five Forces |
3.5 Hungary Packaged water Market Revenues & Volume Share, By Product, 2021 & 2031F |
4 Hungary Packaged water Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers |
4.2.2 Growing awareness about the importance of hydration |
4.2.3 Rise in disposable income leading to higher spending on convenience products like packaged water |
4.3 Market Restraints |
4.3.1 Environmental concerns regarding plastic waste generated by packaged water bottles |
4.3.2 Competition from alternative beverages such as flavored water, energy drinks, and juices |
5 Hungary Packaged water Market Trends |
6 Hungary Packaged water Market, By Types |
6.1 Hungary Packaged water Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Hungary Packaged water Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Hungary Packaged water Market Revenues & Volume, By Still, 2021- 2031F |
6.1.4 Hungary Packaged water Market Revenues & Volume, By Carbonated, 2021- 2031F |
6.1.5 Hungary Packaged water Market Revenues & Volume, By Flavored, 2021- 2031F |
6.1.6 Hungary Packaged water Market Revenues & Volume, By Functional, 2021- 2031F |
7 Hungary Packaged water Market Import-Export Trade Statistics |
7.1 Hungary Packaged water Market Export to Major Countries |
7.2 Hungary Packaged water Market Imports from Major Countries |
8 Hungary Packaged water Market Key Performance Indicators |
8.1 Consumer perception and trust in the quality of packaged water |
8.2 Growth in demand for eco-friendly packaging solutions |
8.3 Adoption rate of innovative packaging formats for packaged water |
8.4 Investment in marketing campaigns promoting the benefits of packaged water |
8.5 Consumer preferences towards functional or value-added packaged water products |
9 Hungary Packaged water Market - Opportunity Assessment |
9.1 Hungary Packaged water Market Opportunity Assessment, By Product, 2021 & 2031F |
10 Hungary Packaged water Market - Competitive Landscape |
10.1 Hungary Packaged water Market Revenue Share, By Companies, 2024 |
10.2 Hungary Packaged water Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here