| Product Code: ETC7541624 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The India digital gift cards and prepaid card import market saw a decline in growth, with a negative CAGR of -12.87% (2020-24) and a significant drop in the growth rate of -36.75% in 2024. Despite this, top exporting countries like Russia, Germany, UK, Singapore, and USA continued to dominate the market, contributing to the high Herfindahl-Hirschman Index (HHI) concentration. It will be important for stakeholders to closely monitor market trends and adapt strategies to navigate the challenging landscape in the coming years.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Digital Gift Cards and Prepaid Card Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, 2021 & 2031F |
3.3 India Digital Gift Cards and Prepaid Card Market - Industry Life Cycle |
3.4 India Digital Gift Cards and Prepaid Card Market - Porter's Five Forces |
3.5 India Digital Gift Cards and Prepaid Card Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 India Digital Gift Cards and Prepaid Card Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.7 India Digital Gift Cards and Prepaid Card Market Revenues & Volume Share, By Industry Vertical, 2021 & 2031F |
4 India Digital Gift Cards and Prepaid Card Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing adoption of digital payment methods in India |
4.2.2 Rise in online shopping and e-commerce activities |
4.2.3 Growing smartphone penetration and internet usage in the country |
4.3 Market Restraints |
4.3.1 Lack of awareness and understanding about digital gift cards and prepaid cards |
4.3.2 Security concerns related to online transactions |
4.3.3 Limited merchant acceptance of digital gift cards and prepaid cards |
5 India Digital Gift Cards and Prepaid Card Market Trends |
6 India Digital Gift Cards and Prepaid Card Market, By Types |
6.1 India Digital Gift Cards and Prepaid Card Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By Prepaid Card, 2021- 2031F |
6.1.4 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By Digital Gift Card, 2021- 2031F |
6.2 India Digital Gift Cards and Prepaid Card Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By B2B, 2021- 2031F |
6.2.3 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By B2C, 2021- 2031F |
6.3 India Digital Gift Cards and Prepaid Card Market, By Industry Vertical |
6.3.1 Overview and Analysis |
6.3.2 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By Corporate Institutions, 2021- 2031F |
6.3.3 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By Retail, 2021- 2031F |
6.3.4 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By Government, 2021- 2031F |
6.3.5 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By Hospitality & Travel, 2021- 2031F |
6.3.6 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By Media & Entertainment, 2021- 2031F |
6.3.7 India Digital Gift Cards and Prepaid Card Market Revenues & Volume, By Consumer Goods, 2021- 2031F |
7 India Digital Gift Cards and Prepaid Card Market Import-Export Trade Statistics |
7.1 India Digital Gift Cards and Prepaid Card Market Export to Major Countries |
7.2 India Digital Gift Cards and Prepaid Card Market Imports from Major Countries |
8 India Digital Gift Cards and Prepaid Card Market Key Performance Indicators |
8.1 Average transaction value of digital gift cards and prepaid cards |
8.2 Redemption rate of digital gift cards and prepaid cards |
8.3 Customer satisfaction and retention rate for digital gift cards and prepaid cards |
8.4 Number of partnerships with online platforms and retailers for digital gift cards and prepaid cards |
8.5 Frequency of use of digital gift cards and prepaid cards |
9 India Digital Gift Cards and Prepaid Card Market - Opportunity Assessment |
9.1 India Digital Gift Cards and Prepaid Card Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 India Digital Gift Cards and Prepaid Card Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.3 India Digital Gift Cards and Prepaid Card Market Opportunity Assessment, By Industry Vertical, 2021 & 2031F |
10 India Digital Gift Cards and Prepaid Card Market - Competitive Landscape |
10.1 India Digital Gift Cards and Prepaid Card Market Revenue Share, By Companies, 2024 |
10.2 India Digital Gift Cards and Prepaid Card Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |