| Product Code: ETC10847695 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
In the Indonesia sneaker market, the import trend showed significant growth from 2023 to 2024, with a growth rate of 21.06%. The compound annual growth rate (CAGR) for imports from 2020 to 2024 stood at 19.96%. This uptrend can be attributed to increased consumer demand for diverse sneaker options and a more open trade policy environment during the period.

The Indonesia sneaker market is experiencing significant growth driven by the country`s young population, rising disposable income, and increasing interest in streetwear fashion. Local and international brands are actively expanding their presence in the market, offering a wide range of sneakers to cater to diverse consumer preferences. The market is characterized by a strong preference for popular sneaker brands such as Nike, Adidas, and Puma, as well as a growing interest in limited edition and collaboration releases. E-commerce platforms play a crucial role in the distribution of sneakers, providing consumers with easy access to a wide selection of products. With the sneaker culture continuing to gain momentum in Indonesia, the market is poised for further expansion and innovation in the coming years.
In the Indonesia sneaker market, several trends are currently prominent. Firstly, there is a growing demand for sustainable and eco-friendly sneakers as consumers are becoming more environmentally conscious. Brands are increasingly focusing on using recycled materials and adopting sustainable production practices to cater to this trend. Secondly, collaborations between sneaker brands and local Indonesian artists or designers are gaining popularity, resulting in limited-edition releases that appeal to collectors and enthusiasts. Additionally, the adoption of technology in sneaker design, such as innovative cushioning systems and app-connected features, is on the rise. Finally, there is a noticeable shift towards retro and vintage-inspired sneaker designs, with consumers showing a preference for nostalgic styles from the 80s and 90s.
The Indonesia sneaker market faces several challenges such as counterfeit products flooding the market, which not only affects the sales of authentic brands but also damages their reputation. Additionally, the high import taxes on footwear lead to increased prices for consumers, impacting their purchasing decisions. Another challenge is the presence of a large number of local and international brands competing for market share, making it difficult for new entrants to establish themselves. Furthermore, the lack of adequate retail infrastructure and e-commerce penetration in certain regions limits the reach of sneaker brands, hindering their growth potential. Overall, addressing these challenges requires innovative strategies and partnerships to navigate the complexities of the Indonesia sneaker market.
The Indonesia Sneaker Market presents promising investment opportunities due to the country`s growing middle class, increasing disposable income, and a strong demand for trendy footwear among the youth population. Investors can explore opportunities in retail stores, e-commerce platforms, or even manufacturing facilities to capitalize on the growing market. Collaborating with local influencers and celebrities for marketing campaigns can also help in establishing a strong brand presence in the competitive market. Additionally, focusing on sustainability and ethical manufacturing practices can attract environmentally conscious consumers. Overall, the Indonesia Sneaker Market offers a dynamic landscape for investors to tap into the country`s evolving fashion industry and capitalize on the growing consumer preferences for stylish and quality footwear.
Government policies related to the Indonesia sneaker market primarily focus on regulating imports and exports, ensuring consumer safety, and promoting domestic production. Indonesia imposes tariffs and import restrictions on footwear to protect local manufacturers, while also implementing quality standards to safeguard consumers. The government encourages domestic production of sneakers through incentives and support programs to boost the country`s economy and create employment opportunities. Additionally, Indonesia has been working towards sustainability in the footwear industry by promoting eco-friendly practices and materials. Overall, the government`s policies aim to strike a balance between protecting local industries, ensuring consumer welfare, and fostering sustainable growth in the Indonesian sneaker market.
The Indonesia sneaker market is poised for significant growth in the coming years. With a young and fashion-conscious population, increasing disposable income levels, and a growing interest in streetwear and athleisure trends, the demand for sneakers is expected to rise. International sneaker brands are actively expanding their presence in Indonesia, while local brands are also gaining traction with innovative designs and collaborations. E-commerce platforms are further driving sales, offering a convenient shopping experience for consumers. As sneaker culture continues to evolve and become more mainstream in Indonesia, the market is forecasted to experience steady growth, presenting opportunities for both established and emerging players to capitalize on this growing trend.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Sneaker Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Sneaker Market Revenues & Volume, 2024 & 2031F |
3.3 Indonesia Sneaker Market - Industry Life Cycle |
3.4 Indonesia Sneaker Market - Porter's Five Forces |
3.5 Indonesia Sneaker Market Revenues & Volume Share, By Type, 2024 & 2031F |
3.6 Indonesia Sneaker Market Revenues & Volume Share, By Material, 2024 & 2031F |
3.7 Indonesia Sneaker Market Revenues & Volume Share, By Consumer Segment, 2024 & 2031F |
3.8 Indonesia Sneaker Market Revenues & Volume Share, By Distribution Channel, 2024 & 2031F |
4 Indonesia Sneaker Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Indonesia Sneaker Market Trends |
6 Indonesia Sneaker Market, By Types |
6.1 Indonesia Sneaker Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Sneaker Market Revenues & Volume, By Type, 2022 - 2031F |
6.1.3 Indonesia Sneaker Market Revenues & Volume, By Running Sneakers, 2022 - 2031F |
6.1.4 Indonesia Sneaker Market Revenues & Volume, By Fashion Sneakers, 2022 - 2031F |
6.1.5 Indonesia Sneaker Market Revenues & Volume, By Sustainable Sneakers, 2022 - 2031F |
6.2 Indonesia Sneaker Market, By Material |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Sneaker Market Revenues & Volume, By Synthetic Leather, 2022 - 2031F |
6.2.3 Indonesia Sneaker Market Revenues & Volume, By Canvas & Textiles, 2022 - 2031F |
6.2.4 Indonesia Sneaker Market Revenues & Volume, By Recycled Materials, 2022 - 2031F |
6.3 Indonesia Sneaker Market, By Consumer Segment |
6.3.1 Overview and Analysis |
6.3.2 Indonesia Sneaker Market Revenues & Volume, By Athletes, 2022 - 2031F |
6.3.3 Indonesia Sneaker Market Revenues & Volume, By Fashion-Forward Consumers, 2022 - 2031F |
6.3.4 Indonesia Sneaker Market Revenues & Volume, By Eco-Conscious Consumers, 2022 - 2031F |
6.4 Indonesia Sneaker Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Indonesia Sneaker Market Revenues & Volume, By Specialty Sports Stores, 2022 - 2031F |
6.4.3 Indonesia Sneaker Market Revenues & Volume, By Online Retail, 2022 - 2031F |
6.4.4 Indonesia Sneaker Market Revenues & Volume, By Department Stores, 2022 - 2031F |
7 Indonesia Sneaker Market Import-Export Trade Statistics |
7.1 Indonesia Sneaker Market Export to Major Countries |
7.2 Indonesia Sneaker Market Imports from Major Countries |
8 Indonesia Sneaker Market Key Performance Indicators |
9 Indonesia Sneaker Market - Opportunity Assessment |
9.1 Indonesia Sneaker Market Opportunity Assessment, By Type, 2024 & 2031F |
9.2 Indonesia Sneaker Market Opportunity Assessment, By Material, 2024 & 2031F |
9.3 Indonesia Sneaker Market Opportunity Assessment, By Consumer Segment, 2024 & 2031F |
9.4 Indonesia Sneaker Market Opportunity Assessment, By Distribution Channel, 2024 & 2031F |
10 Indonesia Sneaker Market - Competitive Landscape |
10.1 Indonesia Sneaker Market Revenue Share, By Companies, 2024 |
10.2 Indonesia Sneaker Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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