Product Code: ETC10306831 | Publication Date: Apr 2025 | Updated Date: Jun 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
The Indonesia sparkling wine market is a niche segment within the overall wine industry, experiencing steady growth in recent years due to changing consumer preferences and a growing interest in wine culture. The market is primarily driven by urban consumers, particularly in upscale bars, restaurants, and hotels, where sparkling wine is seen as a symbol of celebration and luxury. Local demand is further supported by an increasing number of wine enthusiasts and a rising middle-class population with higher disposable incomes. Key players in the Indonesia sparkling wine market include both domestic and international brands, offering a variety of options ranging from traditional Champagne to Prosecco and Cava. Despite facing challenges such as high import taxes and limited distribution channels, the market shows potential for further expansion as awareness and appreciation for sparkling wine continue to grow among Indonesian consumers.
The Indonesia sparkling wine market is experiencing a growing trend driven by increasing consumer interest in premium and luxury beverages. There is a rising demand for sparkling wines as a celebratory drink for special occasions and gatherings, with a particular focus on quality and unique flavor profiles. Local consumers are becoming more open to exploring different types of sparkling wines beyond traditional Champagne, such as Prosecco and Cava. The market is also witnessing a shift towards sustainable and organic sparkling wines, reflecting a growing awareness of environmental and social responsibility among consumers. As the Indonesian economy continues to grow, disposable incomes are increasing, leading to a greater willingness to spend on higher-end products like sparkling wines. Overall, the Indonesia sparkling wine market is poised for further expansion and diversification in the coming years.
The Indonesia sparkling wine market faces several challenges such as high import taxes and tariffs on wine, limited consumer awareness and understanding of sparkling wines compared to other alcoholic beverages, and strong competition from popular local and international wine brands. Additionally, cultural factors and religious beliefs in Indonesia, where the majority of the population is Muslim, may impact the acceptance and consumption of alcoholic beverages like sparkling wine. Distribution challenges and logistics issues in a geographically diverse country with complex regulations also pose obstacles for companies looking to enter and expand in the Indonesia sparkling wine market. Overall, navigating these challenges requires a strategic approach that considers the unique cultural, regulatory, and competitive landscape of Indonesia`s wine industry.
The Indonesia sparkling wine market presents promising investment opportunities due to the increasing demand for premium alcoholic beverages among the affluent population in the country. As disposable incomes rise and consumer preferences evolve, there is a growing interest in luxury and celebratory products such as sparkling wine. The market is relatively untapped compared to mature markets, offering room for growth and innovation. Investing in this sector could be lucrative, especially for brands that can cater to the local taste preferences and marketing strategies. Collaborating with local distributors or setting up partnerships with established retailers can help in navigating the regulatory landscape and reaching a wider consumer base. Overall, the Indonesia sparkling wine market shows potential for investors seeking to capitalize on the country`s expanding middle class and changing consumption patterns.
The Indonesian government imposes strict regulations on the import and distribution of alcoholic beverages, including sparkling wine. Importers are required to obtain various licenses and permits from the Indonesian Ministry of Trade, while retail outlets must adhere to specific guidelines for selling alcoholic products. Additionally, there are restrictions on advertisements and promotions for alcoholic beverages, which can impact the marketing strategies of sparkling wine brands in Indonesia. The government also periodically reviews and adjusts the excise tax rates on alcoholic beverages, which can influence the pricing and affordability of sparkling wine for consumers. Overall, government policies play a significant role in shaping the regulatory environment for the sparkling wine market in Indonesia, impacting both importers and consumers in the industry.
The future outlook for the Indonesia sparkling wine market appears promising, with a potential for steady growth driven by changing consumer preferences and increasing disposable incomes. As Indonesian consumers become more interested in wine culture and international trends, there is a growing demand for premium and sparkling wines among the urban population. The influence of Western lifestyles and a desire for more sophisticated drinking experiences are likely to fuel the market expansion. Additionally, the rising number of special occasions, celebrations, and social gatherings in Indonesia further contribute to the growing popularity of sparkling wines. With a growing number of wine bars, restaurants, and retail outlets offering a wider selection of sparkling wines, the market is expected to continue its upward trajectory in the coming years.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Sparkling Wine Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Sparkling Wine Market Revenues & Volume, 2021 & 2031F |
3.3 Indonesia Sparkling Wine Market - Industry Life Cycle |
3.4 Indonesia Sparkling Wine Market - Porter's Five Forces |
3.5 Indonesia Sparkling Wine Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Indonesia Sparkling Wine Market Revenues & Volume Share, By Wine Category, 2021 & 2031F |
3.7 Indonesia Sparkling Wine Market Revenues & Volume Share, By Packaging, 2021 & 2031F |
3.8 Indonesia Sparkling Wine Market Revenues & Volume Share, By End Use, 2021 & 2031F |
3.9 Indonesia Sparkling Wine Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Indonesia Sparkling Wine Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Indonesia Sparkling Wine Market Trends |
6 Indonesia Sparkling Wine Market, By Types |
6.1 Indonesia Sparkling Wine Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Sparkling Wine Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 Indonesia Sparkling Wine Market Revenues & Volume, By Champagne, 2021 - 2031F |
6.1.4 Indonesia Sparkling Wine Market Revenues & Volume, By Prosecco, 2021 - 2031F |
6.1.5 Indonesia Sparkling Wine Market Revenues & Volume, By Cava, 2021 - 2031F |
6.1.6 Indonesia Sparkling Wine Market Revenues & Volume, By Sparkling Rose, 2021 - 2031F |
6.1.7 Indonesia Sparkling Wine Market Revenues & Volume, By Spumante, 2021 - 2031F |
6.2 Indonesia Sparkling Wine Market, By Wine Category |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Sparkling Wine Market Revenues & Volume, By Red, 2021 - 2031F |
6.2.3 Indonesia Sparkling Wine Market Revenues & Volume, By White, 2021 - 2031F |
6.2.4 Indonesia Sparkling Wine Market Revenues & Volume, By Rose, 2021 - 2031F |
6.2.5 Indonesia Sparkling Wine Market Revenues & Volume, By Sparkling Red, 2021 - 2031F |
6.3 Indonesia Sparkling Wine Market, By Packaging |
6.3.1 Overview and Analysis |
6.3.2 Indonesia Sparkling Wine Market Revenues & Volume, By Bottles, 2021 - 2031F |
6.3.3 Indonesia Sparkling Wine Market Revenues & Volume, By Cans, 2021 - 2031F |
6.3.4 Indonesia Sparkling Wine Market Revenues & Volume, By Glass Bottles, 2021 - 2031F |
6.3.5 Indonesia Sparkling Wine Market Revenues & Volume, By Tetra Paks, 2021 - 2031F |
6.3.6 Indonesia Sparkling Wine Market Revenues & Volume, By PET Bottles, 2021 - 2031F |
6.4 Indonesia Sparkling Wine Market, By End Use |
6.4.1 Overview and Analysis |
6.4.2 Indonesia Sparkling Wine Market Revenues & Volume, By Celebrations, 2021 - 2031F |
6.4.3 Indonesia Sparkling Wine Market Revenues & Volume, By Parties, 2021 - 2031F |
6.4.4 Indonesia Sparkling Wine Market Revenues & Volume, By Weddings, 2021 - 2031F |
6.4.5 Indonesia Sparkling Wine Market Revenues & Volume, By Corporate Events, 2021 - 2031F |
6.4.6 Indonesia Sparkling Wine Market Revenues & Volume, By Casual Dining, 2021 - 2031F |
6.5 Indonesia Sparkling Wine Market, By Distribution Channel |
6.5.1 Overview and Analysis |
6.5.2 Indonesia Sparkling Wine Market Revenues & Volume, By Supermarkets, 2021 - 2031F |
6.5.3 Indonesia Sparkling Wine Market Revenues & Volume, By Online Stores, 2021 - 2031F |
6.5.4 Indonesia Sparkling Wine Market Revenues & Volume, By Retailers, 2021 - 2031F |
6.5.5 Indonesia Sparkling Wine Market Revenues & Volume, By Restaurants, 2021 - 2031F |
6.5.6 Indonesia Sparkling Wine Market Revenues & Volume, By Wholesale, 2021 - 2031F |
7 Indonesia Sparkling Wine Market Import-Export Trade Statistics |
7.1 Indonesia Sparkling Wine Market Export to Major Countries |
7.2 Indonesia Sparkling Wine Market Imports from Major Countries |
8 Indonesia Sparkling Wine Market Key Performance Indicators |
9 Indonesia Sparkling Wine Market - Opportunity Assessment |
9.1 Indonesia Sparkling Wine Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Indonesia Sparkling Wine Market Opportunity Assessment, By Wine Category, 2021 & 2031F |
9.3 Indonesia Sparkling Wine Market Opportunity Assessment, By Packaging, 2021 & 2031F |
9.4 Indonesia Sparkling Wine Market Opportunity Assessment, By End Use, 2021 & 2031F |
9.5 Indonesia Sparkling Wine Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Indonesia Sparkling Wine Market - Competitive Landscape |
10.1 Indonesia Sparkling Wine Market Revenue Share, By Companies, 2024 |
10.2 Indonesia Sparkling Wine Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |