| Product Code: ETC223726 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Jordan peas market is a significant segment of the country`s agricultural industry, characterized by a high demand for both domestic consumption and export. Jordan peas, also known as chickpeas or garbanzo beans, are a staple in Middle Eastern cuisine and are widely used in traditional dishes such as hummus and falafel. The market is influenced by factors such as changing consumer preferences towards healthy and plant-based diets, as well as the increasing popularity of Middle Eastern cuisine globally. Jordan is a major producer of peas, with a focus on quality and organic production methods to meet the growing demand for premium products. The market also faces challenges such as fluctuating prices, weather conditions, and competition from other pea-producing regions, requiring strategic planning and innovation to maintain competitiveness and sustain growth.
The Jordan peas market is currently experiencing growth due to the increasing demand for plant-based protein sources and healthy snack options. Consumers are showing a preference for convenient and nutritious snacks, leading to the popularity of Jordan peas as a high-protein, fiber-rich snack choice. Additionally, there is a rising interest in sustainable and environmentally friendly food options, further driving the demand for Jordan peas, which are known for their efficient water use and low carbon footprint compared to other protein sources. The market is also witnessing innovation in product offerings, with flavored and seasoned Jordan peas gaining traction among consumers looking for variety and unique taste experiences. Overall, the Jordan peas market is expected to continue its positive trajectory fueled by health-conscious consumer preferences and sustainability considerations.
In the Jordan Peas Market, some of the challenges faced include fluctuations in weather patterns affecting crop yields, limited access to modern agricultural technologies and practices, competition from imported peas, and price volatility in the global market. Farmers often struggle with inadequate irrigation systems and pest management techniques, leading to lower quality and quantity of pea production. Additionally, the lack of government support and investment in the agricultural sector hinders the overall growth and sustainability of the Jordan Peas Market. To stay competitive and overcome these challenges, stakeholders in the industry need to focus on improving infrastructure, increasing efficiency in farming practices, and exploring export opportunities to diversify market channels and mitigate risks.
The Jordan peas market presents various investment opportunities for potential investors. One opportunity is in the production and processing of Jordan peas to meet the growing demand for this nutritious legume both locally and internationally. Investing in modern farming techniques, such as precision agriculture and sustainable practices, can enhance productivity and quality. Additionally, there is a potential for value-added products like canned or frozen Jordan peas for export markets. Another investment avenue could be in research and development to improve seed varieties and increase yields. Collaborating with local farmers to establish partnerships or cooperatives for consistent supply can also be a lucrative opportunity in the Jordan peas market. Overall, investing in the Jordan peas market can offer long-term growth prospects and contribute to the development of the agriculture sector in Jordan.
The government of Jordan has implemented various policies related to the peas market to support local farmers and ensure food security. These policies include subsidies for pea farmers to encourage production, regulations on imports to protect domestic producers, and investment in agricultural infrastructure to improve efficiency and quality. Additionally, the government has introduced programs to promote sustainable farming practices and increase the competitiveness of Jordanian peas in the global market. Overall, these policies aim to strengthen the peas market in Jordan, boost the income of farmers, and contribute to the country`s agricultural development and self-sufficiency goals.
The future outlook for the Jordan peas market appears promising due to increasing consumer awareness of the health benefits associated with peas, such as being high in protein, fiber, and various vitamins and minerals. With the growing trend of plant-based diets and a focus on sustainable food sources, Jordan peas are likely to see a rise in demand in the coming years. Additionally, the versatility of peas in various culinary applications, from soups and salads to plant-based protein alternatives, further contributes to their market potential. As more consumers seek out nutritious and environmentally friendly food options, the Jordan peas market is expected to expand, presenting opportunities for producers and retailers to capitalize on this growing trend.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Jordan Peas Market Overview |
3.1 Jordan Country Macro Economic Indicators |
3.2 Jordan Peas Market Revenues & Volume, 2021 & 2031F |
3.3 Jordan Peas Market - Industry Life Cycle |
3.4 Jordan Peas Market - Porter's Five Forces |
3.5 Jordan Peas Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Jordan Peas Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 Jordan Peas Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Jordan Peas Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about the health benefits of consuming peas |
4.2.2 Growing demand for plant-based protein sources |
4.2.3 Rise in vegetarian and vegan diets promoting the consumption of peas |
4.3 Market Restraints |
4.3.1 Seasonal availability impacting supply and pricing of peas |
4.3.2 Competition from alternative plant-based protein sources like soy and lentils |
4.3.3 Fluctuations in agricultural production due to weather conditions |
5 Jordan Peas Market Trends |
6 Jordan Peas Market, By Types |
6.1 Jordan Peas Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Jordan Peas Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 Jordan Peas Market Revenues & Volume, By Field Peas, 2021 - 2031F |
6.1.4 Jordan Peas Market Revenues & Volume, By Garden Peas, 2021 - 2031F |
6.1.5 Jordan Peas Market Revenues & Volume, By Others, 2021 - 2031F |
6.2 Jordan Peas Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Jordan Peas Market Revenues & Volume, By Food, 2021 - 2031F |
6.2.3 Jordan Peas Market Revenues & Volume, By Others, 2021 - 2031F |
6.3 Jordan Peas Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Jordan Peas Market Revenues & Volume, By Online, 2021 - 2031F |
6.3.3 Jordan Peas Market Revenues & Volume, By Offline, 2021 - 2031F |
6.3.4 Jordan Peas Market Revenues & Volume, By Others, 2021 - 2031F |
7 Jordan Peas Market Import-Export Trade Statistics |
7.1 Jordan Peas Market Export to Major Countries |
7.2 Jordan Peas Market Imports from Major Countries |
8 Jordan Peas Market Key Performance Indicators |
8.1 Average selling price of peas in the market |
8.2 Number of new product launches incorporating peas as an ingredient |
8.3 Consumer engagement and interest in pea-based recipes and dishes |
8.4 Adoption rate of pea-based products in mainstream food outlets |
8.5 Sustainability practices adopted in pea cultivation and processing |
9 Jordan Peas Market - Opportunity Assessment |
9.1 Jordan Peas Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Jordan Peas Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 Jordan Peas Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Jordan Peas Market - Competitive Landscape |
10.1 Jordan Peas Market Revenue Share, By Companies, 2024 |
10.2 Jordan Peas Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |