| Product Code: ETC7806752 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Malt Based Drinks Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Malt Based Drinks Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya Malt Based Drinks Market - Industry Life Cycle |
3.4 Kenya Malt Based Drinks Market - Porter's Five Forces |
3.5 Kenya Malt Based Drinks Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Kenya Malt Based Drinks Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 Kenya Malt Based Drinks Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Kenya Malt Based Drinks Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers, leading to a preference for healthier beverage options. |
4.2.2 Growing disposable income levels in Kenya, allowing consumers to spend more on premium malt-based drinks. |
4.2.3 Expansion of distribution channels, such as supermarkets and online retail, making malt-based drinks more accessible to consumers. |
4.3 Market Restraints |
4.3.1 Competition from other non-alcoholic beverages like fruit juices and energy drinks, impacting the market share of malt-based drinks. |
4.3.2 Price sensitivity among consumers, limiting the adoption of higher-priced malt-based drinks. |
4.3.3 Regulatory challenges and taxation policies affecting the production and pricing of malt-based drinks in Kenya. |
5 Kenya Malt Based Drinks Market Trends |
6 Kenya Malt Based Drinks Market, By Types |
6.1 Kenya Malt Based Drinks Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Kenya Malt Based Drinks Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Kenya Malt Based Drinks Market Revenues & Volume, By Flavored beverages, 2021- 2031F |
6.1.4 Kenya Malt Based Drinks Market Revenues & Volume, By Unflavored beverages, 2021- 2031F |
6.2 Kenya Malt Based Drinks Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Kenya Malt Based Drinks Market Revenues & Volume, By Alcoholic, 2021- 2031F |
6.2.3 Kenya Malt Based Drinks Market Revenues & Volume, By Non-Alcoholic, 2021- 2031F |
6.3 Kenya Malt Based Drinks Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Kenya Malt Based Drinks Market Revenues & Volume, By Offline, 2021- 2031F |
6.3.3 Kenya Malt Based Drinks Market Revenues & Volume, By Online, 2021- 2031F |
7 Kenya Malt Based Drinks Market Import-Export Trade Statistics |
7.1 Kenya Malt Based Drinks Market Export to Major Countries |
7.2 Kenya Malt Based Drinks Market Imports from Major Countries |
8 Kenya Malt Based Drinks Market Key Performance Indicators |
8.1 Consumer awareness and perception of malt-based drinks as a healthier alternative. |
8.2 Number of new product launches and innovations in the malt-based drinks segment. |
8.3 Growth in the number of distribution points and outlets offering malt-based drinks. |
8.4 Consumer engagement and feedback on social media platforms regarding malt-based drinks. |
8.5 Percentage of repeat purchases and customer loyalty programs for malt-based drinks. |
9 Kenya Malt Based Drinks Market - Opportunity Assessment |
9.1 Kenya Malt Based Drinks Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Kenya Malt Based Drinks Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 Kenya Malt Based Drinks Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Kenya Malt Based Drinks Market - Competitive Landscape |
10.1 Kenya Malt Based Drinks Market Revenue Share, By Companies, 2024 |
10.2 Kenya Malt Based Drinks Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |