| Product Code: ETC031330 | Publication Date: Oct 2020 | Updated Date: Sep 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Non-grape Wine Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Non-grape Wine Market Revenues & Volume, 2019 & 2026F |
3.3 Kenya Non-grape Wine Market - Industry Life Cycle |
3.4 Kenya Non-grape Wine Market - Porter's Five Forces |
3.5 Kenya Non-grape Wine Market Revenues & Volume Share, By Product Type, 2019 & 2026F |
3.6 Kenya Non-grape Wine Market Revenues & Volume Share, By Application, 2019 & 2026F |
4 Kenya Non-grape Wine Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness and preference for organic products among consumers |
4.2.2 Growing popularity of wine consumption as a social and celebratory drink |
4.2.3 Rising disposable income and changing lifestyles leading to increased spending on premium beverages |
4.3 Market Restraints |
4.3.1 Limited awareness and knowledge about non-grape wines among consumers |
4.3.2 High competition from traditional grape wines and other alcoholic beverages |
4.3.3 Challenges in distribution and retail network for non-grape wines in Kenya |
5 Kenya Non-grape Wine Market Trends |
6 Kenya Non-grape Wine Market, By Types |
6.1 Kenya Non-grape Wine Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Kenya Non-grape Wine Market Revenues & Volume, By Product Type, 2016 - 2026F |
6.1.3 Kenya Non-grape Wine Market Revenues & Volume, By Fermented Fruit Wine, 2016 - 2026F |
6.1.4 Kenya Non-grape Wine Market Revenues & Volume, By Distilled Fruit Wine, 2016 - 2026F |
6.1.5 Kenya Non-grape Wine Market Revenues & Volume, By Preparation Fruit Wine, 2016 - 2026F |
6.1.6 Kenya Non-grape Wine Market Revenues & Volume, By Sparkling Fruit Wine, 2016 - 2026F |
6.2 Kenya Non-grape Wine Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Kenya Non-grape Wine Market Revenues & Volume, By Household, 2016 - 2026F |
6.2.3 Kenya Non-grape Wine Market Revenues & Volume, By Commercial, 2016 - 2026F |
7 Kenya Non-grape Wine Market Import-Export Trade Statistics |
7.1 Kenya Non-grape Wine Market Export to Major Countries |
7.2 Kenya Non-grape Wine Market Imports from Major Countries |
8 Kenya Non-grape Wine Market Key Performance Indicators |
8.1 Consumer awareness levels of non-grape wines through surveys and market research |
8.2 Number of new product launches and innovations in the non-grape wine segment |
8.3 Growth in the number of wine bars and specialty stores offering non-grape wines |
8.4 Percentage of total alcohol consumption represented by non-grape wines in Kenya |
8.5 Trends in consumer preferences towards non-grape wines based on social media mentions and online reviews |
9 Kenya Non-grape Wine Market - Opportunity Assessment |
9.1 Kenya Non-grape Wine Market Opportunity Assessment, By Product Type, 2019 & 2026F |
9.2 Kenya Non-grape Wine Market Opportunity Assessment, By Application, 2019 & 2026F |
10 Kenya Non-grape Wine Market - Competitive Landscape |
10.1 Kenya Non-grape Wine Market Revenue Share, By Companies, 2024 |
10.2 Kenya Non-grape Wine Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here