| Product Code: ETC5823185 | Publication Date: Nov 2023 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Malta continues to rely heavily on imports for toilet paper, with Italy, Turkey, Lebanon, Germany, and Spain being the top exporting countries in 2024. The high Herfindahl-Hirschman Index (HHI) indicates a market concentration among these suppliers. Despite a strong compound annual growth rate (CAGR) of 14.41% from 2020 to 2024, there was a slight decline in growth rate from 2023 to 2024 at -9.31%. This data suggests a mature market with stable but slowing growth trends, emphasizing the importance of monitoring competition and diversifying sources for sustained supply.
In the Europe region, the Toilet Paper market in Malta is projected to expand at a growing growth rate of 6.51% by 2027. The largest economy is Germany, followed by United Kingdom, France, Italy and Russia.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Malta Toilet Paper Market Overview |
3.1 Malta Country Macro Economic Indicators |
3.2 Malta Toilet Paper Market Revenues & Volume, 2021 & 2031F |
3.3 Malta Toilet Paper Market - Industry Life Cycle |
3.4 Malta Toilet Paper Market - Porter's Five Forces |
3.5 Malta Toilet Paper Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Malta Toilet Paper Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Malta Toilet Paper Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about hygiene and sanitation practices |
4.2.2 Growing population and urbanization leading to higher demand for toilet paper |
4.2.3 Rising disposable income and changing consumer lifestyles favoring premium toilet paper products |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices impacting production costs |
4.3.2 Competition from alternative hygiene products like bidets or wet wipes |
4.3.3 Environmental concerns leading to a shift towards eco-friendly toilet paper options |
5 Malta Toilet Paper Market Trends |
6 Malta Toilet Paper Market Segmentations |
6.1 Malta Toilet Paper Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Malta Toilet Paper Market Revenues & Volume, By Pulp Paper, 2021-2031F |
6.1.3 Malta Toilet Paper Market Revenues & Volume, By Recycled Paper, 2021-2031F |
6.2 Malta Toilet Paper Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Malta Toilet Paper Market Revenues & Volume, By Household, 2021-2031F |
6.2.3 Malta Toilet Paper Market Revenues & Volume, By Commercial, 2021-2031F |
7 Malta Toilet Paper Market Import-Export Trade Statistics |
7.1 Malta Toilet Paper Market Export to Major Countries |
7.2 Malta Toilet Paper Market Imports from Major Countries |
8 Malta Toilet Paper Market Key Performance Indicators |
8.1 Consumer satisfaction ratings and feedback on product quality and softness |
8.2 Adoption rates of innovative toilet paper features such as scented rolls or recycled materials |
8.3 Market penetration in non-traditional sales channels like e-commerce or bulk purchase platforms |
9 Malta Toilet Paper Market - Opportunity Assessment |
9.1 Malta Toilet Paper Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Malta Toilet Paper Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Malta Toilet Paper Market - Competitive Landscape |
10.1 Malta Toilet Paper Market Revenue Share, By Companies, 2024 |
10.2 Malta Toilet Paper Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |