New Zealand Couscous Market (2025-2031) | Value, Trends, Companies, Forecast, Industry, Outlook, Revenue, Segmentation, Growth, Analysis, Share & Size

Market Forecast By Thickness (Fine Couscous, Medium Couscous, Thick Couscous), By Distribution Channel (Supermarkets and Hypermarkets, Independent Retailers, Convenience Stores, Speciality Stores, Online, Others) And Competitive Landscape
Product Code: ETC4846332 Publication Date: Nov 2023 Updated Date: Nov 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Shubham Padhi No. of Pages: 60 No. of Figures: 30 No. of Tables: 5

New Zealand Couscous Market Top 5 Importing Countries and Market Competition (HHI) Analysis

New Zealand continues to rely on imports for couscous, with Italy, Australia, Turkey, China, and South Korea leading the way in 2024. Despite a slight decline in growth rate from 2023 to 2024, the industry maintained a high concentration with a Herfindahl-Hirschman Index (HHI) showing limited competition. The consistent Compound Annual Growth Rate (CAGR) of 15.06% from 2020 to 2024 indicates a steady demand for couscous in New Zealand, presenting opportunities for market players to capitalize on this trend.

New Zealand Couscous Market Top 5 Importing Countries and Market Competition (HHI) Analysis

Couscous Market: New Zealand vs Top 5 Major Economies in 2027 (Asia)


By 2027, the Couscous market in New Zealand is anticipated to reach a growth rate of 2.54%, as part of an increasingly competitive Asia region, where China remains at the forefront, supported by India, Japan, Australia and South Korea, driving innovations and market adoption across sectors.

Couscous Market: New Zealand vs Top 5 Major Economies in 2027 (Asia)

Key Highlights of the Report:

  • New Zealand Couscous Market Outlook
  • Market Size of New Zealand Couscous Market, 2024
  • Forecast of New Zealand Couscous Market, 2031
  • Historical Data and Forecast of New Zealand Couscous Revenues & Volume for the Period 2021-2031
  • New Zealand Couscous Market Trend Evolution
  • New Zealand Couscous Market Drivers and Challenges
  • New Zealand Couscous Price Trends
  • New Zealand Couscous Porter`s Five Forces
  • New Zealand Couscous Industry Life Cycle
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Thickness for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Fine Couscous for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Medium Couscous for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Thick Couscous for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Supermarkets and Hypermarkets for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Independent Retailers for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Convenience Stores for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Speciality Stores for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Online for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Couscous Market Revenues & Volume By Others for the Period 2021-2031
  • New Zealand Couscous Import Export Trade Statistics
  • Market Opportunity Assessment By Thickness
  • Market Opportunity Assessment By Distribution Channel
  • New Zealand Couscous Top Companies Market Share
  • New Zealand Couscous Competitive Benchmarking By Technical and Operational Parameters
  • New Zealand Couscous Company Profiles
  • New Zealand Couscous Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the New Zealand Couscous Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the New Zealand Couscous Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 New Zealand Couscous Market Overview

3.1 New Zealand Country Macro Economic Indicators

3.2 New Zealand Couscous Market Revenues & Volume, 2021 & 2031F

3.3 New Zealand Couscous Market - Industry Life Cycle

3.4 New Zealand Couscous Market - Porter's Five Forces

3.5 New Zealand Couscous Market Revenues & Volume Share, By Thickness, 2021 & 2031F

3.6 New Zealand Couscous Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 New Zealand Couscous Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing consumer interest in healthy and convenient food options

4.2.2 Growing awareness about the nutritional benefits of couscous

4.2.3 Rising demand for ethnic and diverse food products in New Zealand

4.3 Market Restraints

4.3.1 Limited availability and awareness of couscous compared to other staple grains

4.3.2 Price sensitivity among consumers due to the higher cost of couscous compared to traditional grains

4.3.3 Competition from other popular grains and convenience food products

5 New Zealand Couscous Market Trends

6 New Zealand Couscous Market Segmentations

6.1 New Zealand Couscous Market, By Thickness

6.1.1 Overview and Analysis

6.1.2 New Zealand Couscous Market Revenues & Volume, By Fine Couscous, 2021-2031F

6.1.3 New Zealand Couscous Market Revenues & Volume, By Medium Couscous, 2021-2031F

6.1.4 New Zealand Couscous Market Revenues & Volume, By Thick Couscous, 2021-2031F

6.2 New Zealand Couscous Market, By Distribution Channel

6.2.1 Overview and Analysis

6.2.2 New Zealand Couscous Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021-2031F

6.2.3 New Zealand Couscous Market Revenues & Volume, By Independent Retailers, 2021-2031F

6.2.4 New Zealand Couscous Market Revenues & Volume, By Convenience Stores, 2021-2031F

6.2.5 New Zealand Couscous Market Revenues & Volume, By Speciality Stores, 2021-2031F

6.2.6 New Zealand Couscous Market Revenues & Volume, By Online, 2021-2031F

6.2.7 New Zealand Couscous Market Revenues & Volume, By Others, 2021-2031F

7 New Zealand Couscous Market Import-Export Trade Statistics

7.1 New Zealand Couscous Market Export to Major Countries

7.2 New Zealand Couscous Market Imports from Major Countries

8 New Zealand Couscous Market Key Performance Indicators

8.1 Consumer engagement with couscous recipes and cooking tutorials online

8.2 Number of new product launches or varieties of couscous in the market

8.3 Growth in the number of restaurants and cafes offering couscous-based dishes

9 New Zealand Couscous Market - Opportunity Assessment

9.1 New Zealand Couscous Market Opportunity Assessment, By Thickness, 2021 & 2031F

9.2 New Zealand Couscous Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 New Zealand Couscous Market - Competitive Landscape

10.1 New Zealand Couscous Market Revenue Share, By Companies, 2024

10.2 New Zealand Couscous Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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