| Product Code: ETC8567866 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Despite a slight decline in growth rate from the previous year, the New Zealand plush blankets import market continues to be dominated by top exporting countries such as China, India, and Pakistan. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market, while the moderate compound annual growth rate (CAGR) suggests steady growth over the past few years. The inclusion of Australia and Ecuador among the top exporting nations highlights the diverse sourcing options available to New Zealand importers, offering a range of quality products for consumers in the market.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 New Zealand Plush Blankets Market Overview |
3.1 New Zealand Country Macro Economic Indicators |
3.2 New Zealand Plush Blankets Market Revenues & Volume, 2021 & 2031F |
3.3 New Zealand Plush Blankets Market - Industry Life Cycle |
3.4 New Zealand Plush Blankets Market - Porter's Five Forces |
3.5 New Zealand Plush Blankets Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.6 New Zealand Plush Blankets Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 New Zealand Plush Blankets Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer preference for cozy and comfortable home products |
4.2.2 Growing awareness about the benefits of using plush blankets for warmth and relaxation |
4.2.3 Rising demand for premium quality and aesthetically pleasing home textiles |
4.3 Market Restraints |
4.3.1 Seasonal demand fluctuations affecting sales |
4.3.2 Intense competition from other types of blankets and bedding products |
4.3.3 Challenges in maintaining competitive pricing due to fluctuations in raw material costs |
5 New Zealand Plush Blankets Market Trends |
6 New Zealand Plush Blankets Market, By Types |
6.1 New Zealand Plush Blankets Market, By Application |
6.1.1 Overview and Analysis |
6.1.2 New Zealand Plush Blankets Market Revenues & Volume, By Application, 2021- 2031F |
6.1.3 New Zealand Plush Blankets Market Revenues & Volume, By Residential, 2021- 2031F |
6.1.4 New Zealand Plush Blankets Market Revenues & Volume, By Commercial, 2021- 2031F |
6.2 New Zealand Plush Blankets Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 New Zealand Plush Blankets Market Revenues & Volume, By Hypermarkets & Supermarkets, 2021- 2031F |
6.2.3 New Zealand Plush Blankets Market Revenues & Volume, By Online, 2021- 2031F |
7 New Zealand Plush Blankets Market Import-Export Trade Statistics |
7.1 New Zealand Plush Blankets Market Export to Major Countries |
7.2 New Zealand Plush Blankets Market Imports from Major Countries |
8 New Zealand Plush Blankets Market Key Performance Indicators |
8.1 Customer satisfaction score related to the softness and warmth of plush blankets |
8.2 Number of repeat customers indicating brand loyalty |
8.3 Average order value of plush blankets over time |
8.4 Percentage increase in online search volume for plush blankets |
8.5 Rate of return due to quality or design issues |
9 New Zealand Plush Blankets Market - Opportunity Assessment |
9.1 New Zealand Plush Blankets Market Opportunity Assessment, By Application, 2021 & 2031F |
9.2 New Zealand Plush Blankets Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 New Zealand Plush Blankets Market - Competitive Landscape |
10.1 New Zealand Plush Blankets Market Revenue Share, By Companies, 2024 |
10.2 New Zealand Plush Blankets Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |