Market Forecast By Application (Household, Commercial), By Distribution Channel (Online, Offline) And Competitive Landscape
Product Code: ETC410891 | Publication Date: Oct 2022 | Updated Date: Jan 2024 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
Poland crispbread market has witnessed growth during the past years owing to the growth in country’s crop production capacity, for instance, there has been a notable rise in the wheat production, which increased from 11,012 million tonnes in 2021 to 12,000 million tonnes in 2022. Additionally, The Common Agricultural Policy (CAP) initiated by the European Union plays a pivotal role in supporting agricultural development across various states. The allocation of substantial funds—USD 44.0 billion between 2014 and 2022, followed by USD 23.6 billion from 2023 to 2027—towards Poland has notably bolstered the agricultural sector. This financial backing is set to spur the production of essential grains like wheat and rye, which are key ingredients in crispbread manufacturing.
According to 6Wresearch, Poland Crispbread Market size is projected to grow at a CAGR of 4.8% during 2023–2029. The market is expected to witness significant growth in the coming years owing to the ongoing health and wellness trend, with consumers increasingly seeking healthier snack options. Crispbread, being perceived as a healthier alternative to traditional bread, with lower calories and carbohydrates, aligns with this demand. Additionally, the convenience and portability of crispbread cater to evolving consumer lifestyles, where on-the-go and easy-to-carry snacks are preferred. Product innovation, such as introducing diverse flavors, gluten-free variations, or fortified crispbreads, would further propel Poland crispbread market growth by catering to a wider consumer base. The increased cultivation of these grains is likely to result in higher availability of raw materials to produce crispbread, potentially leading to an uptick in the overall supply of crispbread products in Poland. Consequently, this surge in raw material availability could facilitate the forecasted growth in crispbread demand, aligning with the anticipated expansion of the crispbread market within the country.
In 2022, The wheat-based grain type crispbread held the majority of the revenue share in the Poland crispbread industry due to a rise in the wheat crop production which jumped from 12,000 tonnes in 2021 to 13,500 tonnes in 2022, Since wheat is a primary raw material for crispbread it’s domestic production gave the producers access of affordable and high-quality wheat at a reasonable price.
In 2022, plain-type crispbread held the highest revenue share due to a growing emphasis on health and wellness among consumers, leading to a preference for simpler, less processed snacks. Plain crispbread aligns with this trend as it is often perceived as a wholesome and low-calorie option.
The offline channel's dominance might persist due to ingrained shopping habits and consumer preferences for physically examining products before purchasing. Additionally, the country's retail landscape, which includes local stores and supermarkets, traditionally favoured in-person shopping experiences.
In 2022, Southern region of Poland had the highest revenue share as this region has a strong cultural and historical connection to traditional bread and grain-based products, making crispbread a popular and familiar choice. Moreover, the southern region has a larger rural population compared to urban areas, and crispbread is often considered a staple snack in rural households.
The report provides a detailed analysis of the following market segments:
1. Executive Summary |
2. Introduction |
2.1 Report Description |
2.2 Key Highlights of The Report |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3. Poland Crispbread Market Market Overview |
3.1 Poland Crispbread Market Market Revenues & Volume, 2019-2029F |
3.2 Poland Crispbread Market Market - Industry Life Cycle |
3.3 Poland Crispbread Market Market Porter's Five Force Model |
4. Poland Crispbread Market Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraint |
5. Poland Crispbread Market Market Trends |
6. Poland Crispbread Market Market Overview, By Grain Type |
6.1 Poland Crispbread Market Revenue Share and Revenues, By Grain Type, 2019-2029F |
6.1.1 Poland Crispbread Market Revenues, By Grain Type, 2019-2029F, By Wheat Based, 2019-2029F |
6.1.2 Poland Crispbread Market Revenues, By Grain Type, 2019-2029F, By Rye Based, 2019-2029F |
6.1.3 Poland Crispbread Market Revenues, By Grain Type, 2019-2029F, By Rice Based, 2019-2029F |
6.1.4 Poland Crispbread Market Revenues, By Grain Type, 2019-2029F, By Corn Based, 2019-2029F |
6.1.5 Poland Crispbread Market Revenues, By Grain Type, 2019-2029F, By Other Based, 2019-2029F |
7. Poland Crispbread Market Overview, By Types |
7.1 Poland Crispbread Market Revenue Share and Revenues, By Type, 2019-2029F |
7.1.1 Poland Crispbread Market Revenues, By Plain, 2019-2029F |
7.1.2 Poland Crispbread Market Revenues, By Flavoured, 2019-2029F |
8. Poland Crispbread Market Overview, By Distribution Channel |
8.1 Poland Crispbread Market Revenue Share and Revenues, By Distribution Channel, 2019-2029F |
8.1.1 Poland Crispbread Market Revenues, By Offline, 2019-2029F |
8.1.2 Poland Crispbread Market Revenues, By Online, 2019-2029F |
9. Poland Crispbread Market Overview, By Region |
9.1 Poland Crispbread Market Revenue Share and Revenues, By Region, 2019-2029F |
9.1.1 Poland Crispbread Market Revenues, By Southern, 2019-2029F |
9.1.2 Poland Crispbread Market Revenues, By Eastern, 2019-2029F |
9.1.3 Poland Crispbread Market Revenues, By North-West, 2019-2029F |
10. Poland Crispbread Market Key Performance Indicators |
11. Poland Crispbread Market Opportunity Assesment |
11.1 Poland Crispbread Market Opportunity Assessment, By Grain Type, 2029F |
11.2 Poland Crispbread Market Opportunity Assessment, By Type, 2029F |
11.3 Poland Crispbread Market Opportunity Assessment, By Distribution Channel, 2029F |
11.4 Poland Crispbread Market Opportunity Assessment, By Region, 2029F |
12. Poland Crispbread Market Competitive Landscape |
12.1 Poland Crispbread Market Revenue Ranking, By Companies, 2022 |
12.2 Poland Crispbread Market Competitive Benchmarking, By Technical & Operating Parameters |
13. Company Profile |
13.1 Barilla G. e R. Fratelli S.p.A |
13.2 SANTE A. KOWALSKI SP. J. |
13.3 Piekarnia Galicyjska Sp. z o.o. |
13.4 Tovago S.C. |
13.5 OBST S.A. |
13.6 GRANEX SP. Z O.O. |
13.7 MELVIT S.A. |
13.8 GOLIARD Sp. z o.o. |
13.9 Chaber SA |
13.10 Dan Cake Polonia Sp. z o.o |
14. Key Strategic Recommendations |
15. Disclaimer |
List of Figures |
1. Poland Crispbread Market Revenues, 2019-2029F ($ Million, Tonnes) |
2. Grain Production By, Province |
3. Month Wise Increase In Year-on-year Prices Of Bread In Poland In 2022 As Compared to 2022 |
4. Poland Crispbread Market Revenue Share, By Grain Type, 2022 & 2029F |
5. Poland Crispbread Market Revenue Share, By Type, 2022 & 2029F |
6. Poland Crispbread Market Revenue Share, By Distribution Channel, 2022 & 2029F |
7. Poland Crispbread Market Revenue Share, By Region, 2022 & 2029F |
8. Poland Baked Goods Retail Value Sales, 2018-2021, ($ Million) |
9. Poland Crispbread Market Opportunity Assessment, By Grain Type (2029F) |
10. Poland Crispbread Market Opportunity Assessment, By Type (2029F) |
11. Poland Crispbread Market Opportunity Assessment, By Distribution Channel (2029F) |
12. Poland Crispbread Market Opportunity Assessment, By Region (2029F) |
List of Tables |
1. Poland Grains Production, from 2019-2022 in Million Tonnes |
2. Poland Crispbread Market Revenues, By Grain Type, 2019-2029F ($ Million) |
3. Poland Crispbread Market Revenues, By Type, 2019-2029F ($ Million) |
4. Poland Crispbread Market Revenues, By Distribution Channel, 2019-2029F ($ Million) |
5. Poland Crispbread Market Revenues, By Region, 2019-2029F ($ Million) |
6. Poland Ready to Eat Market, 2021-2022, ($ Million) |