Product Code: ETC330918 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The licensed sports merchandise market in Romania offers apparel, accessories, and collectibles featuring sports team logos and brands. Growth is driven by fan loyalty, sports events, and partnerships between brands and sports leagues.
The licensed sports merchandise market in Romania is propelled by the growing popularity of sports and the increasing demand for branded merchandise among fans. Licensed merchandise includes apparel, accessories, and memorabilia. The rise in sports events and the trend of sports fandom support market demand.
The licensed sports merchandise market in Romania faces challenges related to high costs of production and licensing fees. Ensuring compliance with brand guidelines and quality standards adds to the operational complexity. The market also faces competition from counterfeit products, which can impact brand reputation and sales. Additionally, there is a need for continuous innovation to develop new and attractive merchandise to meet evolving consumer preferences and drive market demand.
The licensed sports merchandise market in Romania is influenced by fan culture, sports events, and partnerships between sports leagues and merchandise manufacturers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Romania Licensed Sports Merchandise Market Overview |
3.1 Romania Country Macro Economic Indicators |
3.2 Romania Licensed Sports Merchandise Market Revenues & Volume, 2021 & 2031F |
3.3 Romania Licensed Sports Merchandise Market - Industry Life Cycle |
3.4 Romania Licensed Sports Merchandise Market - Porter's Five Forces |
3.5 Romania Licensed Sports Merchandise Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Romania Licensed Sports Merchandise Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.7 Romania Licensed Sports Merchandise Market Revenues & Volume Share, By Price Range, 2021 & 2031F |
3.8 Romania Licensed Sports Merchandise Market Revenues & Volume Share, By End-User, 2021 & 2031F |
4 Romania Licensed Sports Merchandise Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing popularity of sports and sporting events in Romania |
4.2.2 Growing disposable income and consumer spending on sports merchandise |
4.2.3 Expansion of licensed sports merchandise offerings in Romania |
4.3 Market Restraints |
4.3.1 Economic instability and fluctuations in consumer purchasing power |
4.3.2 Competition from counterfeit sports merchandise |
4.3.3 Limited availability of popular licensed sports merchandise brands in Romania |
5 Romania Licensed Sports Merchandise Market Trends |
6 Romania Licensed Sports Merchandise Market, By Types |
6.1 Romania Licensed Sports Merchandise Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Romania Licensed Sports Merchandise Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 Romania Licensed Sports Merchandise Market Revenues & Volume, By Apparel and Footwear, 2021-2031F |
6.1.4 Romania Licensed Sports Merchandise Market Revenues & Volume, By Accessories and Gifts, 2021-2031F |
6.1.5 Romania Licensed Sports Merchandise Market Revenues & Volume, By Toys and Games, 2021-2031F |
6.1.6 Romania Licensed Sports Merchandise Market Revenues & Volume, By Others, 2021-2031F |
6.1.7 Romania Licensed Sports Merchandise Market Revenues & Volume, By , 2021-2031F |
6.2 Romania Licensed Sports Merchandise Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Romania Licensed Sports Merchandise Market Revenues & Volume, By Online Stores, 2021-2031F |
6.2.3 Romania Licensed Sports Merchandise Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021-2031F |
6.2.4 Romania Licensed Sports Merchandise Market Revenues & Volume, By Departmental Stores, 2021-2031F |
6.2.5 Romania Licensed Sports Merchandise Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.2.6 Romania Licensed Sports Merchandise Market Revenues & Volume, By Others, 2021-2031F |
6.3 Romania Licensed Sports Merchandise Market, By Price Range |
6.3.1 Overview and Analysis |
6.3.2 Romania Licensed Sports Merchandise Market Revenues & Volume, By Premium, 2021-2031F |
6.3.3 Romania Licensed Sports Merchandise Market Revenues & Volume, By Economic, 2021-2031F |
6.4 Romania Licensed Sports Merchandise Market, By End-User |
6.4.1 Overview and Analysis |
6.4.2 Romania Licensed Sports Merchandise Market Revenues & Volume, By Men, 2021-2031F |
6.4.3 Romania Licensed Sports Merchandise Market Revenues & Volume, By Women, 2021-2031F |
6.4.4 Romania Licensed Sports Merchandise Market Revenues & Volume, By Children, 2021-2031F |
7 Romania Licensed Sports Merchandise Market Import-Export Trade Statistics |
7.1 Romania Licensed Sports Merchandise Market Export to Major Countries |
7.2 Romania Licensed Sports Merchandise Market Imports from Major Countries |
8 Romania Licensed Sports Merchandise Market Key Performance Indicators |
8.1 Percentage growth in the number of licensed sports merchandise stores in Romania |
8.2 Consumer engagement levels on social media platforms for licensed sports merchandise brands |
8.3 Number of partnerships between licensed sports merchandise brands and local sports teams in Romania |
9 Romania Licensed Sports Merchandise Market - Opportunity Assessment |
9.1 Romania Licensed Sports Merchandise Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Romania Licensed Sports Merchandise Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.3 Romania Licensed Sports Merchandise Market Opportunity Assessment, By Price Range, 2021 & 2031F |
9.4 Romania Licensed Sports Merchandise Market Opportunity Assessment, By End-User, 2021 & 2031F |
10 Romania Licensed Sports Merchandise Market - Competitive Landscape |
10.1 Romania Licensed Sports Merchandise Market Revenue Share, By Companies, 2024 |
10.2 Romania Licensed Sports Merchandise Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |