Thailand Book Publisher Market (2025-2031) Outlook | Industry, Analysis, Forecast, Growth, Companies, Value, Trends, Revenue, Size & Share

Market Forecast By Type (Cookbooks, History, Science Friction & Fantasy, Religion & Inspiration, Fiction, Mystery, Romance, Others (Horror, Comic, Biographies etc.)), By Sales Channel (Wholesalers/Distributors, Hypermarket/Supermarket, Multi Branded Stores, Independent Small Stores, Online Retailer) And Competitive Landscape
Product Code: ETC420441 Publication Date: Oct 2022 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Thailand Book Publisher Market Synopsis

The book publishing industry in Thailand has undergone notable transformations in response to evolving consumer preferences and digital advancements. Local publishers, as well as international publishing houses, operate in this market, producing a diverse range of printed and digital books. While traditional print books maintain their popularity, digital publishing and e-books have gained traction, especially among younger readers. Thailand rich literary tradition, encompassing both fiction and non-fiction genres, provides ample opportunities for publishers to cater to a wide readership. Additionally, the educational sector is a significant market segment for publishers, with textbooks and academic materials in high demand. The industry is adapting to digital distribution channels and exploring innovative ways to engage readers in this dynamic marketplace.

Drivers of the Market

The Thailand book publisher market thrives due to several drivers. Firstly, the country`s rich cultural heritage and literary tradition foster a thriving domestic publishing industry, with an array of books catering to diverse interests. Government initiatives to promote reading and literacy also play a significant role, encouraging publishers to produce a wide range of educational and entertainment content. Furthermore, the growth of e-books and audiobooks has opened new revenue streams for publishers. The emergence of self-publishing platforms has empowered authors, contributing to the market`s dynamism. Lastly, collaborations with international publishers and the translation of foreign literature into Thai have expanded the market`s horizons.

Challenges of the Market

The book publishing industry in Thailand faces challenges such as copyright issues, piracy, and a competitive market. Protecting intellectual property rights is crucial for publishers as unauthorized reproduction and distribution of books remain a concern. Additionally, the transition to digital publishing and e-books poses a challenge in terms of adapting to new distribution models.

COVID-19 Impact on the Market

The COVID-19 pandemic significantly impacted the Thailand book publishing market. With lockdowns and restrictions on physical retail, the demand for physical books declined. Many bookstores had to temporarily close their doors, leading to a surge in e-book sales and online publishing. Publishers had to adapt quickly to digital platforms to keep their businesses afloat. However, the market has since shown signs of recovery as restrictions eased, and consumers returned to bookstores. Publishers now have a stronger online presence, a trend likely to continue.

Key Players in the Market

The Thailand book publishing industry boasts a range of publishers, with some of the prominent players including Nanmeebooks Co., Ltd., Suriwong Book Center Co., Ltd., and Se-Education Public Company Limited. These publishers have been instrumental in promoting literature and knowledge by producing a wide array of books, including academic textbooks, fiction, and non-fiction works, contributing to Thailand rich literary landscape.

Key Highlights of the Report:

  • Thailand Book Publisher Market Outlook
  • Market Size of Thailand Book Publisher Market, 2024
  • Forecast of Thailand Book Publisher Market, 2031
  • Historical Data and Forecast of Thailand Book Publisher Revenues & Volume for the Period 2021-2031
  • Thailand Book Publisher Market Trend Evolution
  • Thailand Book Publisher Market Drivers and Challenges
  • Thailand Book Publisher Price Trends
  • Thailand Book Publisher Porter's Five Forces
  • Thailand Book Publisher Industry Life Cycle
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Cookbooks for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By History for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Science Friction & Fantasy for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Religion & Inspiration for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Fiction for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Mystery for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Romance for the Period 2021-2031
  • Historical Data and Forecast of Thailand Cookbooks Book Publisher Market Revenues & Volume By Others (Horror, Comic, Biographies etc.) for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Sales Channel for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Wholesalers/Distributors for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Hypermarket/Supermarket for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Multi Branded Stores for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Independent Small Stores for the Period 2021-2031
  • Historical Data and Forecast of Thailand Book Publisher Market Revenues & Volume By Online Retailer for the Period 2021-2031
  • Thailand Book Publisher Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Sales Channel
  • Thailand Book Publisher Top Companies Market Share
  • Thailand Book Publisher Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Book Publisher Company Profiles
  • Thailand Book Publisher Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Book Publisher Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Book Publisher Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Book Publisher Market - Industry Life Cycle

3.4 Thailand Book Publisher Market - Porter's Five Forces

3.5 Thailand Book Publisher Market Revenues & Volume Share, By Type, 2021 & 2031F

3.6 Thailand Book Publisher Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F

4 Thailand Book Publisher Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Growth in literacy rates and education levels in Thailand

4.2.2 Increasing demand for Thai literature and content both domestically and internationally

4.2.3 Government initiatives to promote reading and literacy in the country

4.3 Market Restraints

4.3.1 Competition from digital media and online publishing platforms

4.3.2 Challenges in distribution and logistics infrastructure

4.3.3 Economic factors impacting consumer spending on books

5 Thailand Book Publisher Market Trends

6 Thailand Book Publisher Market, By Types

6.1 Thailand Book Publisher Market, By Type

6.1.1 Overview and Analysis

6.1.2 Thailand Book Publisher Market Revenues & Volume, By Type, 2021-2031F

6.1.3 Thailand Book Publisher Market Revenues & Volume, By Cookbooks, 2021-2031F

6.1.4 Thailand Book Publisher Market Revenues & Volume, By History, 2021-2031F

6.1.5 Thailand Book Publisher Market Revenues & Volume, By Science Friction & Fantasy, 2021-2031F

6.1.6 Thailand Book Publisher Market Revenues & Volume, By Religion & Inspiration, 2021-2031F

6.1.7 Thailand Book Publisher Market Revenues & Volume, By Fiction, 2021-2031F

6.1.8 Thailand Book Publisher Market Revenues & Volume, By Mystery, 2021-2031F

6.1.9 Thailand Book Publisher Market Revenues & Volume, By Others (Horror, Comic, Biographies etc.), 2021-2031F

6.1.10 Thailand Book Publisher Market Revenues & Volume, By Others (Horror, Comic, Biographies etc.), 2021-2031F

6.2 Thailand Book Publisher Market, By Sales Channel

6.2.1 Overview and Analysis

6.2.2 Thailand Book Publisher Market Revenues & Volume, By Wholesalers/Distributors, 2021-2031F

6.2.3 Thailand Book Publisher Market Revenues & Volume, By Hypermarket/Supermarket, 2021-2031F

6.2.4 Thailand Book Publisher Market Revenues & Volume, By Multi Branded Stores, 2021-2031F

6.2.5 Thailand Book Publisher Market Revenues & Volume, By Independent Small Stores, 2021-2031F

6.2.6 Thailand Book Publisher Market Revenues & Volume, By Online Retailer, 2021-2031F

7 Thailand Book Publisher Market Import-Export Trade Statistics

7.1 Thailand Book Publisher Market Export to Major Countries

7.2 Thailand Book Publisher Market Imports from Major Countries

8 Thailand Book Publisher Market Key Performance Indicators

8.1 Number of new titles published annually

8.2 Percentage of revenue from exports

8.3 Number of partnerships with educational institutions for content development

8.4 Digital adoption rate among readers in Thailand

8.5 Percentage of revenue from digital book sales

9 Thailand Book Publisher Market - Opportunity Assessment

9.1 Thailand Book Publisher Market Opportunity Assessment, By Type, 2021 & 2031F

9.2 Thailand Book Publisher Market Opportunity Assessment, By Sales Channel, 2021 & 2031F

10 Thailand Book Publisher Market - Competitive Landscape

10.1 Thailand Book Publisher Market Revenue Share, By Companies, 2024

10.2 Thailand Book Publisher Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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