| Product Code: ETC9681689 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Thailand import trend for the comic book market showed a growth rate of 7.61% from 2023 to 2024, following a compound annual growth rate (CAGR) of -3.67% from 2020 to 2024. This shift in momentum can be attributed to the increasing demand for diverse comic book genres and the market`s gradual recovery post-pandemic challenges.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Comic Book Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Comic Book Market Revenues & Volume, 2022 & 2032F |
3.3 Thailand Comic Book Market - Industry Life Cycle |
3.4 Thailand Comic Book Market - Porter's Five Forces |
3.5 Thailand Comic Book Market Revenues & Volume Share, By Product Type, 2022 & 2032F |
3.6 Thailand Comic Book Market Revenues & Volume Share, By End User, 2022 & 2032F |
3.7 Thailand Comic Book Market Revenues & Volume Share, By Format, 2022 & 2032F |
3.8 Thailand Comic Book Market Revenues & Volume Share, By Genre, 2022 & 2032F |
3.9 Thailand Comic Book Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Thailand Comic Book Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing popularity of manga and anime culture in Thailand |
4.2.2 Increasing adoption of digital platforms for reading comics |
4.2.3 Rising disposable income of the Thai population leading to higher spending on entertainment products |
4.3 Market Restraints |
4.3.1 Competition from other forms of entertainment such as movies, video games, and online streaming platforms |
4.3.2 Challenges in distribution and retail channels for physical comic book sales |
5 Thailand Comic Book Market Trends |
6 Thailand Comic Book Market, By Types |
6.1 Thailand Comic Book Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Comic Book Market Revenues & Volume, By Product Type, 2022-2032F |
6.1.3 Thailand Comic Book Market Revenues & Volume, By Physical Comic, 2022-2032F |
6.1.4 Thailand Comic Book Market Revenues & Volume, By Digital Comic, 2022-2032F |
6.2 Thailand Comic Book Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 Thailand Comic Book Market Revenues & Volume, By Kids, 2022-2032F |
6.2.3 Thailand Comic Book Market Revenues & Volume, By Adults, 2022-2032F |
6.3 Thailand Comic Book Market, By Format |
6.3.1 Overview and Analysis |
6.3.2 Thailand Comic Book Market Revenues & Volume, By Hard Copy, 2022-2032F |
6.3.3 Thailand Comic Book Market Revenues & Volume, By E-Books, 2022-2032F |
6.3.4 Thailand Comic Book Market Revenues & Volume, By Audiobooks, 2022-2032F |
6.4 Thailand Comic Book Market, By Genre |
6.4.1 Overview and Analysis |
6.4.2 Thailand Comic Book Market Revenues & Volume, By Science-Fiction, 2022-2032F |
6.4.3 Thailand Comic Book Market Revenues & Volume, By Manga, 2022-2032F |
6.4.4 Thailand Comic Book Market Revenues & Volume, By Non-fiction, 2022-2032F |
6.4.5 Thailand Comic Book Market Revenues & Volume, By Superhero, 2022-2032F |
6.5 Thailand Comic Book Market, By Distribution Channel |
6.5.1 Overview and Analysis |
6.5.2 Thailand Comic Book Market Revenues & Volume, By Book Stores, 2022-2032F |
6.5.3 Thailand Comic Book Market Revenues & Volume, By Comic Stores, 2022-2032F |
6.5.4 Thailand Comic Book Market Revenues & Volume, By Online Stores, 2022-2032F |
6.5.5 Thailand Comic Book Market Revenues & Volume, By Others, 2022-2032F |
7 Thailand Comic Book Market Import-Export Trade Statistics |
7.1 Thailand Comic Book Market Export to Major Countries |
7.2 Thailand Comic Book Market Imports from Major Countries |
8 Thailand Comic Book Market Key Performance Indicators |
8.1 Number of monthly active users on comic book reading apps or websites in Thailand |
8.2 Percentage of growth in revenue from digital comic book sales compared to physical sales |
8.3 Engagement metrics such as average time spent per user reading comics online |
9 Thailand Comic Book Market - Opportunity Assessment |
9.1 Thailand Comic Book Market Opportunity Assessment, By Product Type, 2022 & 2032F |
9.2 Thailand Comic Book Market Opportunity Assessment, By End User, 2022 & 2032F |
9.3 Thailand Comic Book Market Opportunity Assessment, By Format, 2022 & 2032F |
9.4 Thailand Comic Book Market Opportunity Assessment, By Genre, 2022 & 2032F |
9.5 Thailand Comic Book Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Thailand Comic Book Market - Competitive Landscape |
10.1 Thailand Comic Book Market Revenue Share, By Companies, 2025 |
10.2 Thailand Comic Book Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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