Thailand Fresh Strawberry Market (2025-2031) Outlook | Trends, Value, Forecast, Industry, Revenue, Size, Growth, Share, Analysis & Companies

Market Forecast By Product Type (June Bearing Strawberry, Ever Bearing Strawberry, Day Neutral Strawberry), By Application (Supermarkets/Hypermarkets, Convenience Stores, Independent Retailers, Online Sales, Others) And Competitive Landscape
Product Code: ETC221425 Publication Date: Aug 2022 Updated Date: Nov 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Thailand Fresh Strawberry Market: Import Trend Analysis

Thailand import trend for fresh strawberries saw a growth rate of 7.03% from 2023 to 2024, with a compound annual growth rate (CAGR) of 19.3% from 2020 to 2024. This strong import momentum can be attributed to increasing consumer demand for fresh produce and a shift towards healthier eating habits, driving market stability in the Thailand fresh strawberry market.

Thailand Fresh Strawberry Market Synopsis

The Thailand fresh strawberry market has experienced remarkable growth due to the increasing popularity of strawberries among consumers. Strawberries are not only enjoyed fresh but are also used in various culinary applications, such as desserts, jams, and beverages. Thailand`s climate allows for year-round strawberry cultivation, ensuring a consistent supply to meet growing demand. The market also benefits from the rise in health-consciousness, as strawberries are recognized for their antioxidant properties and high vitamin C content. Furthermore, strawberry-picking farms have become popular attractions for tourists and locals alike, contributing to the market`s expansion.

Drivers of the Market

The Thailand Fresh Strawberry market thrives due to the country`s suitable climate for strawberry cultivation. Fresh strawberries are not only a favorite among consumers but are also used in various food products like jams and desserts. Growing health awareness and the demand for fresh ingredients contribute to the market`s growth.

Challenges of the Market

The Thailand Fresh Strawberry Market faces challenges related to seasonality and quality control. Strawberries are typically grown during specific seasons, leading to supply fluctuations throughout the year. Meeting year-round demand requires innovative cultivation methods, such as greenhouse farming. Ensuring consistent quality and addressing issues like pest control and disease management are essential to maintain consumer trust. Transportation and logistics can also impact the freshness of strawberries, making efficient supply chain management crucial.

COVID-19 Impact on the Market

The Fresh Strawberry Market in Thailand faced similar challenges during the pandemic. Reduced export opportunities and disruptions in the supply chain hindered both production and distribution. With consumers becoming more health-conscious and looking for vitamin-rich foods, there was a resurgence in demand for fresh strawberries. Furthermore, farmers and distributors adapted by implementing safety measures and selling through online platforms to reach consumers directly.

Key Players in the Market

In the Thailand Fresh Strawberry market, "Doi Kham Food Products" is a notable player. They are renowned for their production of sweet and juicy strawberries grown in the cooler northern regions of Thailand. With a commitment to organic farming and quality control, they have gained a loyal customer base. "Royal Project Foundation" also plays a significant role by promoting sustainable strawberry cultivation and ensuring fair prices for farmers. These companies contribute to the popularity of fresh strawberries in Thailand and are actively involved in supporting local agriculture.

Key Highlights of the Report:

  • Thailand Fresh Strawberry Market Outlook
  • Market Size of Thailand Fresh Strawberry Market, 2024
  • Forecast of Thailand Fresh Strawberry Market, 2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Revenues & Volume for the Period 2021-2031
  • Thailand Fresh Strawberry Market Trend Evolution
  • Thailand Fresh Strawberry Market Drivers and Challenges
  • Thailand Fresh Strawberry Price Trends
  • Thailand Fresh Strawberry Porter's Five Forces
  • Thailand Fresh Strawberry Industry Life Cycle
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By Product Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By June Bearing Strawberry for the Period 2021-2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By Ever Bearing Strawberry for the Period 2021-2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By Day Neutral Strawberry for the Period 2021-2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By Application for the Period 2021-2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By Supermarkets/Hypermarkets for the Period 2021-2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By Convenience Stores for the Period 2021-2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By Independent Retailers for the Period 2021-2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By Online Sales for the Period 2021-2031
  • Historical Data and Forecast of Thailand Fresh Strawberry Market Revenues & Volume By Others for the Period 2021-2031
  • Thailand Fresh Strawberry Import Export Trade Statistics
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Application
  • Thailand Fresh Strawberry Top Companies Market Share
  • Thailand Fresh Strawberry Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Fresh Strawberry Company Profiles
  • Thailand Fresh Strawberry Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Thailand Fresh Strawberry Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Thailand Fresh Strawberry Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Fresh Strawberry Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Fresh Strawberry Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Fresh Strawberry Market - Industry Life Cycle

3.4 Thailand Fresh Strawberry Market - Porter's Five Forces

3.5 Thailand Fresh Strawberry Market Revenues & Volume Share, By Product Type, 2021 & 2031F

3.6 Thailand Fresh Strawberry Market Revenues & Volume Share, By Application, 2021 & 2031F

4 Thailand Fresh Strawberry Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Thailand Fresh Strawberry Market Trends

6 Thailand Fresh Strawberry Market, By Types

6.1 Thailand Fresh Strawberry Market, By Product Type

6.1.1 Overview and Analysis

6.1.2 Thailand Fresh Strawberry Market Revenues & Volume, By Product Type, 2021-2031F

6.1.3 Thailand Fresh Strawberry Market Revenues & Volume, By June Bearing Strawberry, 2021-2031F

6.1.4 Thailand Fresh Strawberry Market Revenues & Volume, By Ever Bearing Strawberry, 2021-2031F

6.1.5 Thailand Fresh Strawberry Market Revenues & Volume, By Day Neutral Strawberry, 2021-2031F

6.2 Thailand Fresh Strawberry Market, By Application

6.2.1 Overview and Analysis

6.2.2 Thailand Fresh Strawberry Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021-2031F

6.2.3 Thailand Fresh Strawberry Market Revenues & Volume, By Convenience Stores, 2021-2031F

6.2.4 Thailand Fresh Strawberry Market Revenues & Volume, By Independent Retailers, 2021-2031F

6.2.5 Thailand Fresh Strawberry Market Revenues & Volume, By Online Sales, 2021-2031F

6.2.6 Thailand Fresh Strawberry Market Revenues & Volume, By Others, 2021-2031F

7 Thailand Fresh Strawberry Market Import-Export Trade Statistics

7.1 Thailand Fresh Strawberry Market Export to Major Countries

7.2 Thailand Fresh Strawberry Market Imports from Major Countries

8 Thailand Fresh Strawberry Market Key Performance Indicators

9 Thailand Fresh Strawberry Market - Opportunity Assessment

9.1 Thailand Fresh Strawberry Market Opportunity Assessment, By Product Type, 2021 & 2031F

9.2 Thailand Fresh Strawberry Market Opportunity Assessment, By Application, 2021 & 2031F

10 Thailand Fresh Strawberry Market - Competitive Landscape

10.1 Thailand Fresh Strawberry Market Revenue Share, By Companies, 2024

10.2 Thailand Fresh Strawberry Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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