| Product Code: ETC9692132 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In the Thailand pet treats market, the import trend showed a growth rate of 6.42% from 2023 to 2024, with a compound annual growth rate (CAGR) of 22.45% for the period 2020-2024. This import momentum can be attributed to the increasing demand for premium pet products in the region, reflecting a shift towards higher-quality pet treats and a stable market environment.
The Thailand pet treats market is experiencing steady growth driven by increasing pet ownership rates and a growing focus on pet health and well-being. Pet owners are increasingly seeking high-quality, natural, and innovative treats for their furry companions, leading to a rise in demand for premium and organic pet treats. The market is characterized by a wide range of product offerings, including treats made from various ingredients such as meat, fish, fruits, and vegetables. Key players in the market are focusing on product innovation, packaging, and marketing strategies to attract consumers. Online retail channels are gaining popularity for purchasing pet treats due to convenience and a wider product selection. Overall, the Thailand pet treats market presents opportunities for both local and international pet treat manufacturers to capitalize on the growing demand for premium and health-conscious pet products.
The Thailand Pet Treats Market is witnessing a growing demand for natural and organic treats made from high-quality ingredients. Pet owners are increasingly opting for treats that offer health benefits such as improved digestion, dental health, and overall well-being for their furry companions. There is also a rising trend towards functional treats that serve specific purposes like joint health, stress relief, and weight management. The market offers opportunities for innovative product development, including novel protein sources, unique flavors, and convenient packaging formats to cater to the evolving preferences of pet owners. E-commerce platforms are playing a significant role in expanding market reach, providing convenience and accessibility to a wider range of products for consumers. Collaborations with veterinarians and pet wellness experts can further enhance product credibility and trust among consumers in this dynamic market landscape.
In the Thailand Pet Treats Market, some challenges faced include increasing competition from both domestic and international brands, pricing pressure due to the presence of low-cost alternatives, and concerns regarding the quality and safety of ingredients used in pet treats. Additionally, changing consumer preferences and trends towards natural and organic products present a challenge for traditional pet treat manufacturers who may need to adapt their product offerings. Distribution and logistics issues, such as ensuring timely delivery and maintaining product freshness, also pose challenges in this market. Overall, companies operating in the Thailand Pet Treats Market need to navigate these challenges by focusing on product innovation, quality assurance, competitive pricing strategies, and effective marketing to stay competitive in the evolving landscape.
The Thailand Pet Treats Market is primarily driven by the growing pet humanization trend, where pets are increasingly seen as family members. This has led to a rise in demand for premium and natural pet treats that offer health benefits and cater to specific dietary requirements. Additionally, the increasing pet ownership rates in Thailand, particularly among the urban population, are fueling the demand for convenient and innovative pet treat options. The influence of social media and online platforms in promoting pet products has also contributed to the market growth, as pet owners are more informed and conscious about the products they choose for their pets. Furthermore, the rising disposable income levels and changing consumer preferences towards organic and functional pet treats are expected to further drive the market in the coming years.
In Thailand, the pet treats market is regulated by the Department of Livestock Development under the Ministry of Agriculture and Cooperatives. The department oversees the registration and approval of pet treat products to ensure they meet safety standards and labeling requirements. Additionally, there are regulations on imported pet treats to ensure they comply with Thailand`s food safety and quality standards. The government also enforces laws related to advertising and promotion of pet treats to protect consumers from misleading claims. Overall, the government`s policies in Thailand`s pet treats market focus on ensuring the safety, quality, and transparency of products to safeguard the health and well-being of pets.
The Thailand Pet Treats Market is expected to experience steady growth in the coming years due to increasing awareness about pet health and wellness among owners. The trend towards humanization of pets, where pets are treated as family members, is driving demand for high-quality and specialized pet treats. The market is also benefiting from the rising pet ownership rates in Thailand, particularly in urban areas. As disposable incomes continue to rise and the pet care industry expands, consumers are willing to spend more on premium and natural pet treats. Moreover, the growing e-commerce sector is making it easier for pet owners to access a wide variety of pet treat options online. Overall, the Thailand Pet Treats Market is poised for growth as consumers prioritize their pets` health and well-being.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Pet Treats Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Pet Treats Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Pet Treats Market - Industry Life Cycle |
3.4 Thailand Pet Treats Market - Porter's Five Forces |
3.5 Thailand Pet Treats Market Revenues & Volume Share, By Sub Product, 2021 & 2031F |
3.6 Thailand Pet Treats Market Revenues & Volume Share, By Pets, 2021 & 2031F |
3.7 Thailand Pet Treats Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Thailand Pet Treats Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Thailand leading to higher spending on pet products including treats. |
4.2.2 Growing awareness about pet health and wellness, driving demand for premium and natural pet treats. |
4.2.3 Rising pet ownership rates in Thailand, leading to a larger target market for pet treat manufacturers. |
4.3 Market Restraints |
4.3.1 Regulatory challenges and compliance requirements impacting the production and distribution of pet treats in Thailand. |
4.3.2 Competition from substitute products such as homemade pet treats or human food items, affecting market share of commercial pet treats. |
5 Thailand Pet Treats Market Trends |
6 Thailand Pet Treats Market, By Types |
6.1 Thailand Pet Treats Market, By Sub Product |
6.1.1 Overview and Analysis |
6.1.2 Thailand Pet Treats Market Revenues & Volume, By Sub Product, 2021- 2031F |
6.1.3 Thailand Pet Treats Market Revenues & Volume, By Crunchy Treats, 2021- 2031F |
6.1.4 Thailand Pet Treats Market Revenues & Volume, By Dental Treats, 2021- 2031F |
6.1.5 Thailand Pet Treats Market Revenues & Volume, By Freeze-dried and Jerky Treats, 2021- 2031F |
6.1.6 Thailand Pet Treats Market Revenues & Volume, By Soft & Chewy Treats, 2021- 2031F |
6.2 Thailand Pet Treats Market, By Pets |
6.2.1 Overview and Analysis |
6.2.2 Thailand Pet Treats Market Revenues & Volume, By Cats, 2021- 2031F |
6.2.3 Thailand Pet Treats Market Revenues & Volume, By Dogs, 2021- 2031F |
6.3 Thailand Pet Treats Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Thailand Pet Treats Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.3.3 Thailand Pet Treats Market Revenues & Volume, By Online Channel, 2021- 2031F |
6.3.4 Thailand Pet Treats Market Revenues & Volume, By Specialty Stores, 2021- 2031F |
6.3.5 Thailand Pet Treats Market Revenues & Volume, By Supermarkets/Hypermarkets), 2021- 2031F |
7 Thailand Pet Treats Market Import-Export Trade Statistics |
7.1 Thailand Pet Treats Market Export to Major Countries |
7.2 Thailand Pet Treats Market Imports from Major Countries |
8 Thailand Pet Treats Market Key Performance Indicators |
8.1 Percentage of pet owners purchasing premium pet treats in Thailand. |
8.2 Number of new product launches in the pet treats segment in Thailand. |
8.3 Consumer satisfaction scores related to the quality and variety of pet treats available in the market. |
9 Thailand Pet Treats Market - Opportunity Assessment |
9.1 Thailand Pet Treats Market Opportunity Assessment, By Sub Product, 2021 & 2031F |
9.2 Thailand Pet Treats Market Opportunity Assessment, By Pets, 2021 & 2031F |
9.3 Thailand Pet Treats Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Thailand Pet Treats Market - Competitive Landscape |
10.1 Thailand Pet Treats Market Revenue Share, By Companies, 2024 |
10.2 Thailand Pet Treats Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |