Market Forecast By Product Types (Instant Breakfast/Cereals, Instant Soups, and Snacks, Ready Meals, Baked Goods, Meat Products & Others), By Distribution Channels (Hypermarkets/Supermarkets, Online Retail Stores, Convenience Stores & Others) and competitive landscape
Product Code: ETC003350 | Publication Date: Nov 2022 | Updated Date: May 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Thailand Ready To Eat Food market currently, in 2023, has witnessed an HHI of 6133, Which has decreased slightly as compared to the HHI of 6342 in 2017. The market is moving towards Highly concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
This growth is driven by increasing dietary awareness, growing preference for healthy and convenient eating options, and increasing demand from the growing population of seniors. This growth is due to the increasing population, increasing number of middle-class consumers, and urbanization. The Thailand Ready to Eat Food market is a part of Asia Pacific (APAC) Ready To Eat Food Market and global Ready to Eat Food market.
According to 6Wresearch, the Thailand Ready to Eat Food Market size is likely to witness growth during 2022-28. The main drivers of growth for the Thailand Ready to Eat Food Market are consumption trends among young people and growing demand from corporate clients. The popularity of Western fast foods among Thai consumers is also contributing to growth in this sector. This growth is attributed to increasing affluence, as well as an increasing number of tourists and expatriates who are looking for convenient and affordable food options in Thailand. Moreover, the ready-to-eat food market has been segmented into six categories - Westernized Thai Cuisine, Indian cuisine, Chinese cuisine, Japanese cuisine, Italian cuisine and local cuisines. These categories reflect the dietary preferences of different segments of the population. Local cuisine is expected to account for the largest share in the ready-to-eat food market by 2020. This category includes dishes that are specific to specific regions or provinces in Thailand.
Market Analysis By Product Type
The ready-to-eat food market in Thailand is divided into five broad categories: fast foods, casual restaurants, catering services, bakeries and confectioneries. The fast foods segment accounts for the largest market share. This category includes restaurants that serve burgers, pizza and other affordable meals. Casual restaurants are typically family-owned businesses that offer traditional Thai dishes such as curries and pad thai. Catering services and bakery & confectioneries are the other major categories. Additionally, the snacks segment is expected to dominate the market with a share of over 60% in 2022. The beverages segment is expected to grow at a faster pace than all other segments during the forecast period owing to increasing consumption of alcoholic and tea products among consumers. Appetizers are also growing rapidly due to increasing preference for healthy meals among consumers.
In terms of distribution channels, the market is categorized into hypermarkets/supermarkets, online retail stores, convenience stores & others. The hypermarkets and supermarkets accounts for majority of the market. The growth is primarily driven by factors such as increasing disposable incomes and increasing consumer awareness about healthy eating habits.
The occurrence of Covid-19 pandemic has resulted into a slump in the market growth. However, the situation has improved in recent years. The growth in the Ready to Eat Food market can be attributed to the increasing geriatric population and rising disposable income in Thailand. Moreover, the increasing trend for healthy eating among people in Thailand is also expected to fuel the Ready to Eat Food market growth. The increasing demand for vegan and gluten free products among consumers is also projected to support the growth of the Ready to Eat Food market in Thailand.
The report delivers a widespread study of the subsequent market segments:
1. Executive Summary |
2. Introduction |
2.1. Report Description |
2.2. Key Highlights of The Report |
2.3. Market Scope & Segmentation |
2.4. Research Methodology |
2.5. Assumptions |
3. Thailand Ready to Eat Food Market Overview |
3.1. Thailand Ready to Eat Food Market Revenues, 2018-2028F |
3.2. Thailand Ready to Eat Food Market Revenue Share, By Product Types, 2021 & 2028F |
3.3. Thailand Ready to Eat Food Market Revenue Share, By Distribution Channels, 2021 & 2028F |
3.4. Thailand Ready to Eat Food Market Revenue Share, By Countries, 2021 & 2028F |
3.5. Thailand Ready to Eat Food Market Industry Life Cycle |
3.6. Thailand Ready to Eat Food Market- Porter’s Five Forces |
4. Thailand Ready to Eat Food Market Dynamics |
4.1. Impact Analysis |
4.2. Market Drivers |
4.3. Market Restraints |
5. Thailand Ready to Eat Food Market Trends |
6. Thailand Ready to Eat Food Market Overview, By Product Types |
6.1. Thailand Ready to Eat Food Market Revenues, By Instant Breakfast/Cereals, 2018-2028F |
6.2. Thailand Ready to Eat Food Market Revenues, By Instant Soups and Snacks, 2018-2028F |
6.3. Thailand Ready to Eat Food Market Revenues, By Ready Meals, 2018-2028F |
6.4. Thailand Ready to Eat Food Market Revenues, By Baked Goods, 2018-2028F |
6.5. Thailand Ready to Eat Food Market Revenues, By Others, 2018-2028F |
6.6. Thailand Ready to Eat Food Market Revenues, By Meat Products, 2018-2028F |
7. Thailand Ready to Eat Food Market Overview, By Distribution Channels |
7.1. Thailand Ready to Eat Food Market Revenues, By Online Retailers, 2018-2028F |
7.2. Thailand Ready to Eat Food Market Revenues, By Convenience Stores, 2018-2028F |
7.3. Thailand Ready to Eat Food Market Revenues, By Hypermarkets/Supermarkets, 2018-2028F |
7.4. Thailand Ready to Eat Food Market Revenues, By Others, 2018-2028F |
8. Thailand Ready to Eat Food Market Overview, By Region |
8.1. Thailand Ready to Eat Food Market Revenues, By Region, 2018-2028F |
8.2. Thailand Ready to Eat Food Market Volume, By Region, 2018-2028F |
9. Thailand Ready to Eat Food Market Key Performance Indicators |
10. Thailand Ready to Eat Food Market Opportunity Assessment |
10.1. Thailand Ready to Eat Food Market, Opportunity Assessment, By Product Types, 2028F |
10.2. Thailand Ready to Eat Food Market, Opportunity Assessment, By Region, 2028F |
11. Thailand Ready to Eat Food Market Competitive Landscape |
11.1. Thailand Ready to Eat Food Market Competitive Benchmarking, By Product |
11.2. Thailand Ready to Eat Food Market Revenue Share, By Company, 2021 |
12. Company Profiles |
13. Key Strategic Recommendations |
14. Disclaimer |
Market Forecast By Product Types (Instant Breakfast/Cereals, Instant Soups, and Snacks, Ready Meals, Baked Goods, Meat Products & Others), By Distribution Channels (Hypermarkets/Supermarkets, Online Retail Stores, Convenience Stores & Others) and competitive landscape
Product Code: ETC003350 | Publication Date: Jul 2020 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
Thailand Ready to Eat Food market is anticipated to be driven on the back of a rise in the disposable incomes, government and support services by international brands, rapid urbanization, globalization, and rising healthy food consumption trends are further, some of the potential drivers of Thailand ready to eat food market. Additionally, demand for short and less-time consuming ready to eat meals, rising awareness regarding plastic-packaged food coupled with demand for substitute and longer shelf-life possessing food products are anticipated to proliferate the market growth of Thailand ready to eat food market in the near term.
According to 6Wresearch, Thailand Ready To Eat Food Market is anticipated to witness growth during the forecast period 2020-26F. The spread of COVID-19 is anticipated to spur the sales of Ready to Eat Food across the Thailand region owing to the rising involvement of the natives towards the procurement of dry food on the back of hygiene concerns. However, a spur in the rapid demand for packed foods as compared to short supply owing to complete lockdown and suspension of the production activities is anticipated to hinder the growth of the Thailand Ready to Eat Food market during the year 2020. However, since the COVID spread would take time to slow down, increased hygiene concerns in the latter part of 2020 and the beginning of 2021 would offer lucrative growth opportunities to the Thailand Ready to Eat Food market in the coming years.
On the basis of product types, baked products are expected to witness the highest growth potential in the coming years owing to the increasing need for healthy nutrients and high nutritional value food. Further, an increase in the consumer modern trade is anticipated to register potential revenues for Thailand ready to eat the food market in the coming years.
Thailand Ready to Eat Food report thoroughly covers the market by Product Types and by Distribution Channels. Thailand Ready to Eat Food outlook report provides an unbiased and detailed analysis of ongoing Thailand Ready to Eat Food trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Thailand Ready to Eat Food market is expected to register growth in the coming years on the back of robust economic growth of the country coupled with an increase in the disposable income of the consumers which is leading to the rising need for convenient and less time-consuming cooking options. Also, rising awareness regarding food awareness and safety is anticipated to trigger the potential growth of Thailand ready to eat food market in the coming years. Further, changing meal patterns of the consumers are also expected to instigate demand for ready-to-eat foodstuffs in the years to come. Owing to the spacious, clean, and hygienic environment provided by the hypermarkets/supermarkets, and is taking away to the interest of the consumers to adopt such shopping methods and would, further benefit Thailand ready to eat food market capture sound revenues in the coming years.
Thailand ready to eat food market is anticipated to gain traction in the coming years backed by the increase in the growth of dual working families. Further, increasing tourist influx in the country has led to strengthening the development of the hospitality sector owing to increasing dining out culture coupled with an increasing willingness to taste popular Thai cuisines and countries famous desserts. All these aforementioned factors are estimated to bring in lucrative opportunities for the frozen vegetables and fruits uses to prepare cuisines and act as a catalyst for the growth of Thailand ready to eat food market in the upcoming six years.
Key Highlights of the Report:
Markets Covered
The Thailand Ready to Eat Food Market report provides a detailed analysis of the following market segments: