Thailand Television Market (2025-2031) | Industry, Growth, Size, Trends, Value, Revenue, Analysis, Forecast, Share, Companies & Outlook

Thailand Television Market Synopsis

Thailand television market is expected to register a CAGR of 7.5% during the forecast period 2025???2031. The country`s broadcast industry has been constantly evolving over the past few decades with significant developments in both terrestrial and digital broadcasting platforms. Thailand currently has 6 national free-to-air (FTA) channels, which are owned by Thailand Public Broadcasting Service, MCOT, BBTV Channel 7 and Modernine TV. Currently, there are about 2 million households watching digital services in Thailand of which almost 1 million watch satellite pay services while the rest watch internet protocol television (IPTV). Meanwhile, cable operations have also increased due to higher adoption rates among consumers who prefer bundled packages media content like broadband Internet accesses along with cable TV service provider operators such as TrueVisions and AIS PLAYBOX that provide these services through their own networks or partner network providers.

Market Drivers

The rising popularity of smart TVs is driving demand for televisions across the country. Owing to better connectivity options such as Wi-Fi and Bluetooth enabled devices being incorporated into them; thus making them more interactive compared to traditional televisions sets; thereby encouraging consumers towards purchasing such products ??? boosting up growth opportunities for players operating in the market. The growing inclination towards digital entertainment platforms provided by various online streaming giants such as Netflix, Hulu Plus etc., coupled with availability of premium sports/entertainment events on Pay Per View (PPV) model offered by DTH operators have further augmented revenue generation prospects in this sector ??? creating potential business opportunities for key stakeholders involved herewith during foreseeable timeline.

Challenges of the Market

Unauthorized use of copyrighted materials without permission from copyright owners continues to be one major factor hampering overall development prospects within this industry vertical globally - as it leads to substantial losses incurred by original content producers just before its launch into markets worldwide owing to unauthorized distribution activities conducted via illegal peer-to-peer sharing networks existing globally at present stage.In addition surging accessibility concerns pertaining software updates often create problems while using these applications even after downloading from legit sources - providing ample room for improvement within respective domain moving ahead.

Covid-19 Impact on the Market

The Covid-19 pandemic has had a significant impact on the television and media industry in Thailand. The closure of cinemas, theaters, and live events have all adversely affected the broadcast sector due to decreased advertising revenue. As such, many broadcasters are experiencing an unprecedented decline in viewership and revenue.

Key Players of the Market

Some of the major players operating in Thailand television market include TrueVisions (True Corporation), MCOT Public Company Ltd., CTH Cable Thailand Holding PCL., BBTV Channel 7 Co., Ltd., RS Public Company Limited, Workpoint Entertainment Public Company Limited, GMM Grammy PCL., Kantana Group PCL., Modern Nine TV Co., Ltd,. Now 26 Co. Ltd and Voice TV Network Co,. Ltd..

Key Highlights of the Report:

• Thailand Television Market Outlook
• Market Size of Thailand Television Market, 2024
• Forecast of Thailand Television Market, 2031
• Historical Data and Forecast of Thailand Television Revenues & Volume for the Period 2021-2031
• Thailand Television Market Trend Evolution
• Thailand Television Market Drivers and Challenges
• Thailand Television Price Trends
• Thailand Television Porter's Five Forces
• Thailand Television Industry Life Cycle
• Historical Data and Forecast of Thailand Television Market Revenues & Volume By Resolution for the Period 2021-2031
• Historical Data and Forecast of Thailand Television Market Revenues & Volume By LCD TVs for the Period 2021-2031
• Historical Data and Forecast of Thailand Television Market Revenues & Volume By OLED TVs for the Period 2021-2031
• Historical Data and Forecast of Thailand Television Market Revenues & Volume By Types for the Period 2021-2031
• Historical Data and Forecast of Thailand Television Market Revenues & Volume By 2D TVs for the Period 2021-2031
• Historical Data and Forecast of Thailand Television Market Revenues & Volume By 3D TVs for the Period 2021-2031
• Thailand Television Import Export Trade Statistics
• Market Opportunity Assessment By Resolution
• Market Opportunity Assessment By Types
• Thailand Television Top Companies Market Share
• Thailand Television Competitive Benchmarking By Technical and Operational Parameters
• Thailand Television Company Profiles
• Thailand Television Key Strategic Recommendations