Turkey Carbonated Beverages Market (2020-2026) | Analysis, Size, Revenue, Forecast, Trends, Growth, Industry, Outlook & COVID-19 IMPACT

Market Forecast By Product Types (Soft Drinks, Carbonated Water, Sports & Energy Drinks, Others), By Flavour (Cola, Fruit Based, Others), By Distribution Channel (Hypermarkets & Supermarkets, Convenience Stores, Food Service Outlets, Transport Terminals, Online Stores & D2C) And Competitive Landscape

Product Code: ETC038899 Publication Date: Jun 2023 Updated Date: Feb 2024 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Turkey Carbonated Beverages Market Competition 2023


Turkey Export Potential Assessment For Carbonated Beverages Market (USD Values in Thousand)


Latest (2023) Developments in the Turkey Carbonated Beverages Market 

The Turkey Carbonated Beverages Market has undergone significant developments in recent years. By 2023, the market is expected to reach a value of USD 6.46 billion, increasing at a compound annual growth rate (CAGR) of 5.4%. One of the key factors driving this growth is an increase in disposable income among Turkish consumers.

In addition, changing consumer preferences and a growing awareness of health concerns have led to increased demand for low-sugar or sugar-free carbonated beverages. Companies are responding by introducing new products that cater to these demands and expanding their product lines accordingly.

Furthermore, technological advancements such as improved packaging methods and innovative marketing strategies have also contributed to the market's growth. With more players entering the industry each year, competition has intensified, leading companies to focus on innovation and differentiation in order to stand out from their competitors.

With continued economic stability and rising consumer demand for healthier beverage options, it appears that Turkey's Carbonated Beverages Market will continue its upward trajectory well into the future.

Turkey Carbonated Beverages Market Synopsis

The Turkey Carbonated Beverages market has been growing steadily in recent years. Consumers in Turkey have a strong preference for carbonated beverages, which has resulted in the growth of the industry. The industry includes various types of carbonated drinks like soda and energy drinks.

Carbonated beverages are popular across all age groups in Turkey, with teenagers and young adults being the primary consumers. The rise of social media platforms and influencer marketing has further boosted the demand for these products among younger demographics.

COVID-19 Impact on the Turkey Carbonated Beverages Market

The COVID-19 pandemic has significantly impacted the Turkey carbonated beverages market, as it has with many other industries worldwide. With lockdowns and increased health concerns, people have been more cautious about their food and beverage choices. As a result, there has been a shift in consumer behavior towards healthier options such as natural juices and flavored water.

Another impact of the pandemic is that consumers are spending less on non-essential items like soda and carbonated drinks. This trend has affected not only small businesses but also large corporations in the industry who have had to adjust their marketing strategies to reach customers during these challenging times.

In response to the shifting landscape caused by COVID-19, some companies in Turkey's carbonated beverage market have started producing immunity-boosting drinks containing vitamins C and D. They hope that this new product line will appeal to customers looking for healthy drink options while strengthening their immune system.

Despite these challenges, experts predict that the Turkey carbonated beverage market will recover its losses over time, with growth expected at a compound annual rate of 3% from 2020-2026.

Key Players in the Turkey Carbonated Beverages Market

The Turkey Carbonated Beverages Market is thriving and has shown an impressive growth rate in recent years. The market players are focusing on developing innovative products to cater to changing consumer preferences and demands. Additionally, they are also implementing effective marketing strategies to expand their customer base.

The key players in the Turkey Carbonated Beverages Market include Coca-Cola ?çecek, PepsiCo Inc., P?nar Su ve ?çecek Sanayi A.?., Uluda? Beverage Industry & Trade Co. Inc., and Tamek G?da Sanayi Ticaret A.

S among others.

These companies have a strong presence in the Turkish market owing to their extensive product portfolio, excellent distribution network, and brand value. They are actively investing in new technologies and research activities for product development and are expected to maintain their dominance over the forecast period.

With rising disposable incomes of consumers coupled with increasing awareness regarding health benefits associated with carbonated beverages consumption; it is anticipated that Turkey's carbonated beverages market will continue its upward trajectory during 2020-2026 period.

Key Highlights of The Reports

  • Turkey Carbonated Beverages Market Outlook
  • Market Size of Turkey Carbonated Beverages Market, 2019
  • Forecast of Turkey Carbonated Beverages Market, 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Revenues & Volume for the Period 2016 - 2026
  • Turkey Carbonated Beverages Market Trend Evolution
  • Turkey Carbonated Beverages Market Drivers and Challenges
  • Turkey Carbonated Beverages Price Trends
  • Turkey Carbonated Beverages Porter's Five Forces
  • Turkey Carbonated Beverages Industry Life Cycle
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Product Types for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Soft Drinks for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Carbonated Water for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Sports & Energy Drinks for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Others for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Flavour for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Cola for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Fruit Based for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Others for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Distribution Channel for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Hypermarkets & Supermarkets for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Convenience Stores for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Food Service Outlets for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Transport Terminals for the Period 2016 - 2026
  • Historical Data and Forecast of Turkey Carbonated Beverages Market Revenues & Volume By Online Stores & D2C for the Period 2016 - 2026
  • Turkey Carbonated Beverages Import Export Trade Statistics
  • Market Opportunity Assessment By Product Types
  • Market Opportunity Assessment By Flavour
  • Market Opportunity Assessment By Distribution Channel
  • Turkey Carbonated Beverages Top Companies Market Share
  • Turkey Carbonated Beverages Competitive Benchmarking By Technical and Operational Parameters
  • Turkey Carbonated Beverages Company Profiles
  • Turkey Carbonated Beverages Key Strategic Recommendations
Frequently Asked Questions About the Market Study (FAQs):
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1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Turkey Carbonated Beverages Market Overview
3.1 Turkey Country Macro Economic Indicators
3.2 Turkey Carbonated Beverages Market Revenues & Volume, 2019 & 2026F
3.3 Turkey Carbonated Beverages Market - Industry Life Cycle
3.4 Turkey Carbonated Beverages Market - Porter's Five Forces
3.5 Turkey Carbonated Beverages Market Revenues & Volume Share, By Product Types, 2019 & 2026F
3.6 Turkey Carbonated Beverages Market Revenues & Volume Share, By Flavour, 2019 & 2026F
3.7 Turkey Carbonated Beverages Market Revenues & Volume Share, By Distribution Channel, 2019 & 2026F
4 Turkey Carbonated Beverages Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Turkey Carbonated Beverages Market Trends
6 Turkey Carbonated Beverages Market, By Types
6.1 Turkey Carbonated Beverages Market, By Product Types
6.1.1 Overview and Analysis
6.1.2 Turkey Carbonated Beverages Market Revenues & Volume, By Product Types, 2016 - 2026F
6.1.3 Turkey Carbonated Beverages Market Revenues & Volume, By Soft Drinks, 2016 - 2026F
6.1.4 Turkey Carbonated Beverages Market Revenues & Volume, By Carbonated Water, 2016 - 2026F
6.1.5 Turkey Carbonated Beverages Market Revenues & Volume, By Sports & Energy Drinks, 2016 - 2026F
6.1.6 Turkey Carbonated Beverages Market Revenues & Volume, By Others, 2016 - 2026F
6.2 Turkey Carbonated Beverages Market, By Flavour
6.2.1 Overview and Analysis
6.2.2 Turkey Carbonated Beverages Market Revenues & Volume, By Cola, 2016 - 2026F
6.2.3 Turkey Carbonated Beverages Market Revenues & Volume, By Fruit Based, 2016 - 2026F
6.2.4 Turkey Carbonated Beverages Market Revenues & Volume, By Others, 2016 - 2026F
6.3 Turkey Carbonated Beverages Market, By Distribution Channel
6.3.1 Overview and Analysis
6.3.2 Turkey Carbonated Beverages Market Revenues & Volume, By Hypermarkets & Supermarkets, 2016 - 2026F
6.3.3 Turkey Carbonated Beverages Market Revenues & Volume, By Convenience Stores, 2016 - 2026F
6.3.4 Turkey Carbonated Beverages Market Revenues & Volume, By Food Service Outlets, 2016 - 2026F
6.3.5 Turkey Carbonated Beverages Market Revenues & Volume, By Transport Terminals, 2016 - 2026F
6.3.6 Turkey Carbonated Beverages Market Revenues & Volume, By Online Stores & D2C, 2016 - 2026F
7 Turkey Carbonated Beverages Market Import-Export Trade Statistics
7.1 Turkey Carbonated Beverages Market Export to Major Countries
7.2 Turkey Carbonated Beverages Market Imports from Major Countries
8 Turkey Carbonated Beverages Market Key Performance Indicators
9 Turkey Carbonated Beverages Market - Opportunity Assessment
9.1 Turkey Carbonated Beverages Market Opportunity Assessment, By Product Types, 2019 & 2026F
9.2 Turkey Carbonated Beverages Market Opportunity Assessment, By Flavour, 2019 & 2026F
9.3 Turkey Carbonated Beverages Market Opportunity Assessment, By Distribution Channel, 2019 & 2026F
10 Turkey Carbonated Beverages Market - Competitive Landscape
10.1 Turkey Carbonated Beverages Market Revenue Share, By Companies, 2019
10.2 Turkey Carbonated Beverages Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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