United Kingdom (UK) Online Grocery Market (2025-2031) Outlook | Analysis, Growth, Size, Trends, Revenue, Companies, Forecast, Value, Industry & Share

Market Forecast By Product Type (Food Grains, Bread, Bakery and Dairy Products, Fruits and Vegetables, Personal Care, Dry and Baking Products, Household Products, Meat and Meat Products, Others), By Platform (App-based, Web-based) And Competitive Landscape
Product Code: ETC189141 Publication Date: May 2022 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Vasudha No. of Pages: 60 No. of Figures: 40 No. of Tables: 7

United Kingdom (UK) Online Grocery Market Overview

The United Kingdom`s online grocery market has experienced significant growth in recent years, driven by changing consumer preferences, technological advancements, and the convenience of ordering groceries online. Major players in the market include traditional supermarkets like Tesco, Sainsbury`s, and Asda, as well as online-only retailers such as Ocado. The COVID-19 pandemic further accelerated the shift towards online grocery shopping as lockdown restrictions limited in-store shopping options. The market is highly competitive, with companies investing in improving their online platforms, expanding product offerings, and enhancing delivery services to meet the increasing demand. Additionally, the popularity of subscription services and meal kit deliveries has added to the diversity of offerings in the online grocery space, making it a dynamic and rapidly evolving sector within the UK retail industry.

United Kingdom (UK) Online Grocery Market Trends

In the UK Online Grocery Market, there is a notable shift towards convenience and flexibility, driven by factors such as changing consumer behaviors, technological advancements, and the impact of the COVID-19 pandemic. Key trends include the increasing popularity of online grocery shopping, particularly among younger demographics and urban consumers, leading to a surge in demand for delivery services and click-and-collect options. Major retailers are investing in expanding their online platforms, enhancing user experience, and offering personalized recommendations to cater to evolving customer preferences. Sustainability and ethical considerations are also gaining importance, with consumers showing a preference for eco-friendly packaging, locally sourced products, and transparent supply chains. Overall, the UK Online Grocery Market is experiencing rapid growth and innovation, with a focus on meeting the needs of a diverse and digitally savvy consumer base.

United Kingdom (UK) Online Grocery Market Challenges

In the UK Online Grocery Market, several challenges are faced by retailers and consumers alike. One major challenge is the highly competitive nature of the market, with both traditional and online-only retailers vying for market share. This competition often leads to price wars and pressure on profit margins. Additionally, logistical challenges such as last-mile delivery and maintaining a reliable supply chain are significant hurdles to overcome. Consumer behavior and preferences also play a role, as some shoppers still prefer the in-store experience for certain aspects of grocery shopping. Data security and privacy concerns related to online transactions further add to the challenges faced by online grocery retailers in the UK. Overall, navigating these complexities while meeting customer expectations for convenience and service presents a significant challenge for players in the UK Online Grocery Market.

United Kingdom (UK) Online Grocery Market Investment Opportunities

The UK Online Grocery Market presents lucrative investment opportunities due to the rapidly growing consumer demand for convenience and digital shopping experiences. With the increasing adoption of online grocery shopping, investors can consider opportunities in e-commerce platforms specializing in grocery delivery services, technology solutions for streamlining operations and enhancing customer experience, and logistics companies offering efficient last-mile delivery solutions. Additionally, investing in data analytics and artificial intelligence technologies to optimize inventory management and personalized marketing strategies can provide a competitive edge in this market. As the online grocery sector continues to expand and innovate, investors have the chance to capitalize on this trend by supporting companies that are at the forefront of transforming the way consumers shop for groceries in the UK.

United Kingdom (UK) Online Grocery Market Government Policy

The UK government has implemented various policies affecting the online grocery market, including regulations on food safety, labeling, and advertising. Additionally, the Competition and Markets Authority (CMA) closely monitors competition within the sector to ensure fair practices and prevent monopolies. With the UK`s exit from the European Union, there may be changes in trade agreements and regulations that could impact the online grocery market. The government has also encouraged digital innovation and e-commerce growth through initiatives such as the Industrial Strategy and funding for technology advancements. Overall, the UK government aims to balance consumer protection, competition, and industry growth in the online grocery market through a combination of regulatory frameworks and support for technological advancements.

United Kingdom (UK) Online Grocery Market Future Outlook

The United Kingdom (UK) Online Grocery Market is expected to continue growing steadily in the coming years, driven by increasing consumer preference for convenient shopping options and the growing trend of online shopping. The market is anticipated to be fueled by advancements in technology, such as improved delivery services and user-friendly mobile applications, making it easier for consumers to shop for groceries online. Additionally, the COVID-19 pandemic has accelerated the shift towards online grocery shopping, with many consumers becoming accustomed to the convenience and safety of having groceries delivered to their doorsteps. As a result, key players in the market are likely to invest in expanding their online platforms and enhancing their delivery capabilities to meet the increasing demand for online grocery shopping in the UK.

Key Highlights of the Report:

  • United Kingdom (UK) Online Grocery Market Outlook
  • Market Size of United Kingdom (UK) Online Grocery Market, 2024
  • Forecast of United Kingdom (UK) Online Grocery Market, 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Revenues & Volume for the Period 2021 - 2031
  • United Kingdom (UK) Online Grocery Market Trend Evolution
  • United Kingdom (UK) Online Grocery Market Drivers and Challenges
  • United Kingdom (UK) Online Grocery Price Trends
  • United Kingdom (UK) Online Grocery Porter's Five Forces
  • United Kingdom (UK) Online Grocery Industry Life Cycle
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Product Type for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Food Grains for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Bread, Bakery and Dairy Products for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Fruits and Vegetables for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Personal Care for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Dry and Baking Products for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Household Products for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Meat and Meat Products for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Food Grains Online Grocery Market Revenues & Volume By Others for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Platform for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By App-based for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Online Grocery Market Revenues & Volume By Web-based for the Period 2021 - 2031
  • United Kingdom (UK) Online Grocery Import Export Trade Statistics
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Platform
  • United Kingdom (UK) Online Grocery Top Companies Market Share
  • United Kingdom (UK) Online Grocery Competitive Benchmarking By Technical and Operational Parameters
  • United Kingdom (UK) Online Grocery Company Profiles
  • United Kingdom (UK) Online Grocery Key Strategic Recommendations

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 United Kingdom (UK) Online Grocery Market Overview

3.1 United Kingdom (UK) Country Macro Economic Indicators

3.2 United Kingdom (UK) Online Grocery Market Revenues & Volume, 2021 & 2031F

3.3 United Kingdom (UK) Online Grocery Market - Industry Life Cycle

3.4 United Kingdom (UK) Online Grocery Market - Porter's Five Forces

3.5 United Kingdom (UK) Online Grocery Market Revenues & Volume Share, By Product Type, 2021 & 2031F

3.6 United Kingdom (UK) Online Grocery Market Revenues & Volume Share, By Platform, 2021 & 2031F

4 United Kingdom (UK) Online Grocery Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing internet penetration and smartphone usage in the UK

4.2.2 Changing consumer preferences towards online shopping and convenience

4.2.3 Growing demand for home delivery services and time-saving solutions

4.3 Market Restraints

4.3.1 Intense competition among online grocery retailers leading to price wars

4.3.2 Challenges related to maintaining quality and freshness of perishable goods during delivery

4.3.3 Concerns over data security and privacy impacting consumer trust in online grocery platforms

5 United Kingdom (UK) Online Grocery Market Trends

6 United Kingdom (UK) Online Grocery Market, By Types

6.1 United Kingdom (UK) Online Grocery Market, By Product Type

6.1.1 Overview and Analysis

6.1.2 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Product Type, 2021 - 2031F

6.1.3 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Food Grains, 2021 - 2031F

6.1.4 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Bread, Bakery and Dairy Products, 2021 - 2031F

6.1.5 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Fruits and Vegetables, 2021 - 2031F

6.1.6 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Personal Care, 2021 - 2031F

6.1.7 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Dry and Baking Products, 2021 - 2031F

6.1.8 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Household Products, 2021 - 2031F

6.1.9 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Others, 2021 - 2031F

6.1.10 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Others, 2021 - 2031F

6.2 United Kingdom (UK) Online Grocery Market, By Platform

6.2.1 Overview and Analysis

6.2.2 United Kingdom (UK) Online Grocery Market Revenues & Volume, By App-based, 2021 - 2031F

6.2.3 United Kingdom (UK) Online Grocery Market Revenues & Volume, By Web-based, 2021 - 2031F

7 United Kingdom (UK) Online Grocery Market Import-Export Trade Statistics

7.1 United Kingdom (UK) Online Grocery Market Export to Major Countries

7.2 United Kingdom (UK) Online Grocery Market Imports from Major Countries

8 United Kingdom (UK) Online Grocery Market Key Performance Indicators

8.1 Average order value per customer

8.2 Customer retention rate

8.3 Number of repeat purchases

8.4 Percentage of orders fulfilled on time

8.5 Customer satisfaction score

9 United Kingdom (UK) Online Grocery Market - Opportunity Assessment

9.1 United Kingdom (UK) Online Grocery Market Opportunity Assessment, By Product Type, 2021 & 2031F

9.2 United Kingdom (UK) Online Grocery Market Opportunity Assessment, By Platform, 2021 & 2031F

10 United Kingdom (UK) Online Grocery Market - Competitive Landscape

10.1 United Kingdom (UK) Online Grocery Market Revenue Share, By Companies, 2024

10.2 United Kingdom (UK) Online Grocery Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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