| Product Code: ETC023421 | Publication Date: Oct 2020 | Updated Date: Nov 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
In 2024, the United States continued to see a strong influx of biscuit and cracker imports, with Mexico, Canada, Italy, UK, and Denmark emerging as the top exporting countries. The high Herfindahl-Hirschman Index (HHI) indicates significant concentration in the market. With a compound annual growth rate (CAGR) of 15.13% from 2020 to 2024 and a growth rate of 9.12% in 2023-24, the sector is showing robust expansion and remains a key area of interest for market players and consumers alike.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Biscuits and Crackers Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Biscuits and Crackers Market Revenues & Volume, 2019 & 2026F |
3.3 United States (US) Biscuits and Crackers Market - Industry Life Cycle |
3.4 United States (US) Biscuits and Crackers Market - Porter's Five Forces |
3.5 United States (US) Biscuits and Crackers Market Revenues & Volume Share, By Product, 2019 & 2026F |
3.6 United States (US) Biscuits and Crackers Market Revenues & Volume Share, By Applications, 2019 & 2026F |
4 United States (US) Biscuits and Crackers Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for healthier snack options |
4.2.2 Growing popularity of premium and artisanal biscuits and crackers |
4.2.3 Rising consumer preference for convenience and on-the-go snacking |
4.3 Market Restraints |
4.3.1 Health concerns related to high sugar and fat content in biscuits and crackers |
4.3.2 Competition from alternative snack options like protein bars and fruit snacks |
4.3.3 Fluctuating raw material prices impacting production costs |
5 United States (US) Biscuits and Crackers Market Trends |
6 United States (US) Biscuits and Crackers Market, By Types |
6.1 United States (US) Biscuits and Crackers Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Biscuits and Crackers Market Revenues & Volume, By Product, 2016 - 2026F |
6.1.3 United States (US) Biscuits and Crackers Market Revenues & Volume, By Biscuits, 2016 - 2026F |
6.1.4 United States (US) Biscuits and Crackers Market Revenues & Volume, By Crackers, 2016 - 2026F |
6.2 United States (US) Biscuits and Crackers Market, By Applications |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Biscuits and Crackers Market Revenues & Volume, By Online, 2016 - 2026F |
6.2.3 United States (US) Biscuits and Crackers Market Revenues & Volume, By Supermarket, 2016 - 2026F |
6.2.4 United States (US) Biscuits and Crackers Market Revenues & Volume, By Food Store, 2016 - 2026F |
7 United States (US) Biscuits and Crackers Market Import-Export Trade Statistics |
7.1 United States (US) Biscuits and Crackers Market Export to Major Countries |
7.2 United States (US) Biscuits and Crackers Market Imports from Major Countries |
8 United States (US) Biscuits and Crackers Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms |
8.2 Number of new product launches in the biscuits and crackers segment |
8.3 Growth in online sales of biscuits and crackers |
8.4 Consumer surveys on taste preferences and product satisfaction |
8.5 Percentage of market share captured by innovative packaging designs |
9 United States (US) Biscuits and Crackers Market - Opportunity Assessment |
9.1 United States (US) Biscuits and Crackers Market Opportunity Assessment, By Product, 2019 & 2026F |
9.2 United States (US) Biscuits and Crackers Market Opportunity Assessment, By Applications, 2019 & 2026F |
10 United States (US) Biscuits and Crackers Market - Competitive Landscape |
10.1 United States (US) Biscuits and Crackers Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Biscuits and Crackers Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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