Vietnam Biscuits and Crackers Market (2025-2031) | Industry, Size, Forecast, Companies, Revenue, Value, Outlook, Analysis, Trends, Growth, Share

Market Forecast By Product (Biscuits, Crackers), By Applications (Online, Supermarket, Food Store) And Competitive Landscape

Product Code: ETC023450 Publication Date: Aug 2023 Updated Date: May 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Vietnam Biscuits and Crackers Market Size Growth Rate

As per 6Wresearch, Vietnam Biscuits and Crackers Market Size is projected to reach at a CAGR between 9.1% during the 2025 to 2031. This growth is driven by rising disposable incomes, urbanization, and evolving consumer preference.

Vietnam Biscuits and Crackers Market Highlights

Report Name Vietnam Biscuits and Crackers Market
Forecast period 2025-2031
CAGR 9.1%
Growing Sector Biscuits

Topics Covered in the Vietnam Biscuits and Crackers Market Report

The Vietnam Biscuits and Crackers Market report thoroughly covers the market by products, systems, and services. The report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high-growth areas, and market drivers to help stakeholders align their strategies with current and future market dynamics.

Vietnam Biscuits and Crackers Market Synopsis

The biscuits and crackers market in Vietnam has experienced significant growth in recent years due to changes in consumer preferences, an expanding middle class, and rising disposable incomes. The demand for convenient, affordable, and nutritious snack options has driven innovation and diversification within this sector. Local and international players are competing to cater to a growing population that values both traditional and modern flavors. Furthermore, increasing urbanization and the influence of global food trends have pushed manufacturers to introduce healthier options, such as whole-grain and low-sugar products. With a dynamic retail landscape and evolving consumer behavior, the market is poised for continued expansion.

The Vietnam Biscuits and Crackers Marketis anticipated to grow at a CAGR of 9.1% during the forecast period 2025-2031. the Vietnam biscuits and crackers market is expected to grow in the future. Propelled by emerging health trends, rising disposable incomes, urbanization, and evolving consumer preferences. Moreover, increased demand for convenient snacks and locally inspired flavors has given rise to innovation among key players to bring diverse product offerings. Preferences for healthy options are shaping the market with a focus on the creation of products containing health-benefiting properties. However, a few challenges still persist, including intense competition from various global brands and an increase in raw material costs. Despite these hurdles, the market continues to adapt, reflecting a dynamic and growing industry.

Vietnam Biscuits and Crackers Market Trends

The Vietnam Biscuits and Crackers Market Growth is driven by evolving consumer taste preferences and rising income levels. Further urbanization has contributed to the increasing demand for convenient snack options, particularly among the younger population, which requires instant food options. Health-conscious consumption trends are pushing manufacturers to innovate with sugar-free, organic, and low-calorie options. In addition, the impact of social media and digital marketing has encouraged the popularity of premium and niche products, allowing smaller brands to gain visibility and compete in the market.

Investment Opportunities in the Vietnam Biscuits and Crackers Market

The very strong opportunities in the Vietnam biscuits and crackers market for investors are its expansion and global fit demand. Such products, which tend to be more health and wellness supportive, such as those fortified with nutrients or those which apply natural ingredients, are expected to have more demand in the market. There are also high investment areas, such as advanced packaging technology and eco-friendly solutions, because they form part of market demand as well as sustainability arguments. Other areas of investment opportunities include increasing distribution networks into rural areas and turning to e-commerce platforms for better coverage in the market.

Leading Players in the Vietnam Biscuits and Crackers Market

Vietnam Biscuits and Crackers Market Share is comprised of both domestic and international players. Oreo, Ritz, Jacob's, Kinh Do Mondelez and Bibica are a few of the players who have established their foothold in this industry by their offering of a variety of products and sustainable production practices. Moreover, they have focused on the taste and preference of local consumers to have a hold on the market.

Government Regulations in the Vietnam Biscuits and Crackers Market

Government policies and regulations have great significance for the Vietnam Biscuits and Crackers Industry. Stringent policies regarding the quality of the biscuits and crackers have been made to protect consumers' health and safety rights. The product packaging must properly include a label with all the important ingredients. Additionally, eco-friendly ways of manufacturing and packaging the product should be kept in mind. Governments have imposed tariff policies in addition to supporting local manufacturers, thus complementing economic development goals.

Future Insights of the Vietnam Biscuits and Crackers Market

The future of the Vietnam biscuits and crackers market is seen to gain momentum and accelerate into the prosperity phase. Very likely themes defining the future are health, sustainability, and marketing innovations. Another technological aspect such as AI-driven market analysis and smart supply chains are expected to play a major role in assisting efficiency and understanding customer demands. The growing economy and a vibrant young population will make Vietnam an essential player in the global snack industry.

Market Segmentation Analysis

The report offers a comprehensive study of the following market segments and their leading categories

Crackers to Lead the Market – By Products

According to Ashutosh, Senior Research Analyst at 6Wresearch, among biscuits and crackers, crackers are identified as the fastest-growing product segment. This growth is propelled by an increasing preference for Savory snacks that offer convenience and nutritional value. Additionally, innovations in flavours and crunch are attracting a broader consumer base.

Online Sales to Lead the Market – By Applications

Online sales channels have emerged as the fastest-growing application segment in the Vietnam biscuits and crackers market. This growth is compelled due to more usage of internet among consumers and increased urbanization. Moreover, home delivery is the most suitable and comforting option among consumers.

Key Attractiveness of the Report

  • 10 Years of Market Numbers.
  • Historical Data Starting from 2021 to 2024.
  • Base Year 2024
  • Forecast Data until 2031.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • Vietnam Biscuits and Crackers Market Outlook
  • Market Size of Vietnam Biscuits and Crackers Market, 2024
  • Forecast of Vietnam Biscuits and Crackers Market, 2031
  • Historical Data and Forecast of Vietnam Biscuits and Crackers Revenues & Volume for the Period 2021-2031
  • Vietnam Biscuits and Crackers Market Trend Evolution
  • Vietnam Biscuits and Crackers Market Drivers and Challenges
  • Vietnam Biscuits and Crackers Price Trends
  • Vietnam Biscuits and Crackers Porter's Five Forces
  • Vietnam Biscuits and Crackers Industry Life Cycle
  • Historical Data and Forecast of Vietnam Biscuits and Crackers Market Revenues & Volume By Product for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Biscuits and Crackers Market Revenues & Volume By Biscuits for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Biscuits and Crackers Market Revenues & Volume By Crackers for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Biscuits and Crackers Market Revenues & Volume By Applications for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Biscuits and Crackers Market Revenues & Volume By Online for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Biscuits and Crackers Market Revenues & Volume By Supermarket for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Biscuits and Crackers Market Revenues & Volume By Food Store for the Period 2021-2031
  • Vietnam Biscuits and Crackers Import Export Trade Statistics
  • Market Opportunity Assessment By Product
  • Market Opportunity Assessment By Applications
  • Vietnam Biscuits and Crackers Top Companies Market Share
  • Vietnam Biscuits and Crackers Competitive Benchmarking By Technical and Operational Parameters
  • Vietnam Biscuits and Crackers Company Profiles
  • Vietnam Biscuits and Crackers Key Strategic Recommendations

Market Segmentation

The Market report covers a detailed analysis of the following market segments

By Product

  • Biscuits
  • Crackers

By Application

  • Supermarkets/Hypermarkets
  • Food Stores
  • Online

Vietnam Biscuits and Crackers Market (2025-2031): FAQs

Vietnam Biscuits and Crackers Market Size is projected to reach at a CAGR between 9.1% during the 2025 to 2031.
Key factors driving growth include rising consumer income, demand for convenience, urbanization, health trends, and innovative product offerings.
Chocolate, matcha, and butter Flavors dominate popularity among Vietnamese consumers, paired with crispy and soft textures for varied and enjoyable snacking experiences.
Local brands focus on affordability and tradition, while international brands leverage premium quality and innovation to capture Vietnam's biscuits and crackers market.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Vietnam Biscuits and Crackers Market Overview
3.1 Vietnam Country Macro Economic Indicators
3.2 Vietnam Biscuits and Crackers Market Revenues & Volume, 2021 & 2031F
3.3 Vietnam Biscuits and Crackers Market - Industry Life Cycle
3.4 Vietnam Biscuits and Crackers Market - Porter's Five Forces
3.5 Vietnam Biscuits and Crackers Market Revenues & Volume Share, By Product, 2021 & 2031F
3.6 Vietnam Biscuits and Crackers Market Revenues & Volume Share, By Applications, 2021 & 2031F
4 Vietnam Biscuits and Crackers Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Vietnam Biscuits and Crackers Market Trends
6 Vietnam Biscuits and Crackers Market, By Types
6.1 Vietnam Biscuits and Crackers Market, By Product
6.1.1 Overview and Analysis
6.1.2 Vietnam Biscuits and Crackers Market Revenues & Volume, By Product, 2021-2031F
6.1.3 Vietnam Biscuits and Crackers Market Revenues & Volume, By Biscuits, 2021-2031F
6.1.4 Vietnam Biscuits and Crackers Market Revenues & Volume, By Crackers, 2021-2031F
6.2 Vietnam Biscuits and Crackers Market, By Applications
6.2.1 Overview and Analysis
6.2.2 Vietnam Biscuits and Crackers Market Revenues & Volume, By Online, 2021-2031F
6.2.3 Vietnam Biscuits and Crackers Market Revenues & Volume, By Supermarket, 2021-2031F
6.2.4 Vietnam Biscuits and Crackers Market Revenues & Volume, By Food Store, 2021-2031F
7 Vietnam Biscuits and Crackers Market Import-Export Trade Statistics
7.1 Vietnam Biscuits and Crackers Market Export to Major Countries
7.2 Vietnam Biscuits and Crackers Market Imports from Major Countries
8 Vietnam Biscuits and Crackers Market Key Performance Indicators
9 Vietnam Biscuits and Crackers Market - Opportunity Assessment
9.1 Vietnam Biscuits and Crackers Market Opportunity Assessment, By Product, 2021 & 2031F
9.2 Vietnam Biscuits and Crackers Market Opportunity Assessment, By Applications, 2021 & 2031F
10 Vietnam Biscuits and Crackers Market - Competitive Landscape
10.1 Vietnam Biscuits and Crackers Market Revenue Share, By Companies, 2024
10.2 Vietnam Biscuits and Crackers Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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