Posted On: 2020-11-09
Alcohol based sanitizers are anticipated to grow at fastest pace in the overall Australia hand sanitizer market during the forecast period– 6Wresearch
Emergence of coronavirus spread along with growing awareness about personal and hand hygiene would drive the hand sanitizer industry of Australia in the forecast period. Furthermore, the demand for hand sanitisers in likely to witness a drastic increase in 2020 as a direct result of the corona pandemic and panic buying.
According to 6Wresearch, the Australia Hand Sanitizer Market size is projected to grow at a CAGR of 4.3% during 2020-26F. Rising instances of viral infection and increasing awareness about the benefits of preventive measures such as sanitization would be the primary factors driving the growth in the Industry. Additionally, government measures such as mandating the use of hand sanitizers in commercial and manufacturing spaces along with relaxation in licensing requirement for disinfectant would also aid this growing trend in the coming years.
According to Akshay Thakur, Senior Research Analyst, Research and Consulting, 6Wresearch, “By end user, domestic users segment holds the maximum revenue share in the overall hand sanitizer market owing to the growing awareness and panic buying pattern among households. As the economy begins to open up, segments such as Hospitality and Educational institutions are anticipated to come up as one the key growing segments during the forecast period. Additionally, Government regulations mandating use of hand sanitizers in commercial spaces would also open up new avenues for the hand sanitizer industry.”
According to Sahil Sharma, Research Analyst, Research and Consulting, 6Wresearch, “By product type, alcohol based sanitizers are anticipated to emerge as the fastest growing segments owing to their proven efficiency in preventing transmission of pathogens and bacteria as compared to non-alcohol based sanitizers. Furthermore, liquid and spray-based sanitizers are also anticipated to grow rapidly in the forecast due to their increasing usage in commercial spaces and healthcare domain.”
Some of the major companies in Australia hand sanitizers market include Reckitt Benckiser, Sukin, Careline and PZ Cussons.
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