India Camera Market Shipment Tracker 2023

India Camera Market

India Camera Market portrays downward trend, with a 8.9% decrease in Q4 2023 as compared to Q3 2023, according to the latest research from 6Wresearch.

India Camera Market Shipment Volume and Growth (CYQ1’2023-CYQ4’2023)

India Camera Market Shipment Volume by Players (CYQ1’2023-CYQ4’2023)

According to Ravi Bhandari, Head of Consumer Insights and Transformation Strategy, 6wresearch, Canon acquired the supreme position in the Q4 2023 with a 38.4% share. Canon was followed by Sony with a 28.8% share. Other major players in the India Camera Market are Nikon (28.3%), Panasonic (2.3%), Fujifilm (2.1%), among others.

In terms of growth, Fujifilm is the fastest-growing brand in India Camera Market registering over 25.8% growth as compared to Q3 2023.

India Camera Market Concentration Analysis (CYQ1’2023-CYQ4’2023)

Note: The market classification based on the Herfindahl-Hirschman Index (HHI) is as follows: Competitive (HHI < 1,500), Moderately Concentrated (1,500 ≤ HHI < 2,500), Concentrated (2,500 ≤ HHI < 6,000) and Highly Concentrated (HHI ≥ 2,500).

In terms of the Herfindahl Index, which gauges market competitiveness, the India Camera Market exhibited a Herfindahl index of 3117 in Q4, maintaining a concentrated market trend. However, it registered an increase in concentration in Q4 as compared to Q1. Furthermore, as compared to Q3, HHI decreased significantly, indicating a decrease in market concentration.

India Camera Market Model Analysis (Sep’2023-Nov’2023)

The D7500 model from Nikon has the highest share of quantity in Q4 2023, followed by ILCE-7M3 model from Sony. Other major model are Sony ZV-E10L, Nikon Z 50, Sony ILCE-7M4, among others.

India Camera Market Segment Analysis

By Megapixels, upto 25 mp segment acquired the supreme position in the India Camera Market in Q4 2023 accounting for 75.5% share, followed by above 40 mp segment with a 13.4% share. Similarly, By Price, upto INR 1 lac segment achieved the leading position in the market with a 44.0% share in Q4 2023, followed by above INR 2 lac segment with a 31.4% market share.

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