Natural mehndi obtained significant revenue share in the India Mehndi Cone Market – 6Wresearch
Natural mehndi acquired the majority revenue share in India mehndi cone market in 2021 owing to increased consumer awareness and preference for chemical free herbal products along with variety in product line. Many renowned brands like Neha Herbals, Velnik India Pvt. Ltd. and Prem Green Pvt. Ltd. have their market penetration in this segment along with many other organized and unorganized market players manufacturing and supplying natural mehndi across India which would significantly contribute to the growth of the segment in the coming years as well. India mehndi cone market revenues recorded significant growth in the previous years owing to growth in wedding industry and increased consumer festive spending post-covid.
According to 6Wresearch, India mehndi cone market revenue is projected to grow at a CAGR of 8.1% during 2022-2028. Unorganized accounted for the highest revenue share in 2021 in mehndi cone market of India owing to presence of large number of scattered small market players in this sector across all Indian states coupled with wide variety of mehndi cones offered by unorganized sector at different price range. The segment is expected to witness growth in the future years on account of it being preferred by a large number of people as the consumers primarily focus on which mehndi cone would give the darkest colour rather than on brand name. The India Mehndi Cone Industry will grow effortlessly in the future.
According to Ravi Bhandari, Research Head, 6Wresearch, Autumn being the season to witness large number of weddings every year coupled with majority of Hindu festivals falling in autumn months made it the largest revenue shareholder in India mehndi cone market in the year 2021. Autumn season includes months between October-November in which majority of Hindu festivals like Navratri, Diwali, Bhai Dooj, Karva Chauth, Chhath Puja and Durga Puja fall thereby surging the demand for mehndi cones.
Western region acquired the highest revenue share in India mehndi cone market in 2021 owing to the presence of Rajasthan’s Sojat city in the region which accounts for the largest number of mehndi plantations in India along with many mehndi producing facilities located in the region.
The India Mehndi Cone Market (2022-2028)” report provides an in-depth analysis with 12 figures and 5 tables, covered in 66 pages. The report on Mehndi Cone Market in India comprehensively covers the industry by types, organized vs unorganized, seasons, and regions. The report provides a detailed as well as unbiased analysis of the on-going drivers, opportunities/high growth areas, and trends of the sector which are projected to support the stakeholders to align as well as devise their market strategies as per to the latest and future market dynamics.