Product Code: ETC5154559 | Publication Date: Nov 2023 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The mobile wallet market in Bulgaria is growing as consumers increasingly adopt digital payment solutions. Mobile wallets provide a convenient and secure way to store and manage payment information, loyalty cards, and other digital assets, streamlining financial transactions and enhancing user experience.
The mobile wallet market in Bulgaria is expanding as consumers increasingly adopt digital payment solutions for convenience and security. Mobile wallets offer a quick, secure, and cashless way to make payments, transfer money, and manage finances, driving their popularity and market growth in the region.
The mobile wallet market in Bulgaria faces challenges related to security and consumer adoption. Mobile wallets offer convenient payment solutions, but ensuring the security of financial transactions and protecting user data are critical challenges. Companies must invest in developing secure and user-friendly mobile wallet solutions while addressing issues related to fraud prevention and regulatory compliance. Additionally, competition from other payment technologies and changing consumer preferences impact the market.
Government policies in Bulgaria for the mobile wallet market aim to promote the adoption and use of digital wallet technologies. The government provides support and incentives for businesses developing mobile wallet solutions, focusing on improving transaction security, enhancing user convenience, and encouraging the integration of mobile wallets with various payment systems. Policies aim to facilitate the growth of mobile payment ecosystems and support financial inclusion through digital solutions.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Bulgaria Mobile Wallet Market Overview |
3.1 Bulgaria Country Macro Economic Indicators |
3.2 Bulgaria Mobile Wallet Market Revenues & Volume, 2021 & 2031F |
3.3 Bulgaria Mobile Wallet Market - Industry Life Cycle |
3.4 Bulgaria Mobile Wallet Market - Porter's Five Forces |
3.5 Bulgaria Mobile Wallet Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Bulgaria Mobile Wallet Market Revenues & Volume Share, By Technology, 2021 & 2031F |
3.7 Bulgaria Mobile Wallet Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Bulgaria Mobile Wallet Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Bulgaria Mobile Wallet Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Bulgaria |
4.2.2 Growing adoption of digital payment solutions |
4.2.3 Government initiatives to promote cashless transactions |
4.3 Market Restraints |
4.3.1 Concerns regarding data security and privacy |
4.3.2 Limited merchant infrastructure accepting mobile wallet payments |
5 Bulgaria Mobile Wallet Market Trends |
6 Bulgaria Mobile Wallet Market Segmentations |
6.1 Bulgaria Mobile Wallet Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Bulgaria Mobile Wallet Market Revenues & Volume, By Proximity, 2021-2031F |
6.1.3 Bulgaria Mobile Wallet Market Revenues & Volume, By Remote, 2021-2031F |
6.2 Bulgaria Mobile Wallet Market, By Technology |
6.2.1 Overview and Analysis |
6.2.2 Bulgaria Mobile Wallet Market Revenues & Volume, By Near Field Communication, 2021-2031F |
6.2.3 Bulgaria Mobile Wallet Market Revenues & Volume, By Qr Code, 2021-2031F |
6.2.4 Bulgaria Mobile Wallet Market Revenues & Volume, By Text Based/short Message Service, 2021-2031F |
6.2.5 Bulgaria Mobile Wallet Market Revenues & Volume, By Digital Only, 2021-2031F |
6.3 Bulgaria Mobile Wallet Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Bulgaria Mobile Wallet Market Revenues & Volume, By Hospitality & Transportation, 2021-2031F |
6.3.3 Bulgaria Mobile Wallet Market Revenues & Volume, By Media & Entertainment, 2021-2031F |
6.3.4 Bulgaria Mobile Wallet Market Revenues & Volume, By Retail, 2021-2031F |
6.3.5 Bulgaria Mobile Wallet Market Revenues & Volume, By Healthcare, 2021-2031F |
6.3.6 Bulgaria Mobile Wallet Market Revenues & Volume, By Energy & Utilities, 2021-2031F |
6.3.7 Bulgaria Mobile Wallet Market Revenues & Volume, By Telecommunication, 2021-2031F |
6.4 Bulgaria Mobile Wallet Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Bulgaria Mobile Wallet Market Revenues & Volume, By Personal, 2021-2031F |
6.4.3 Bulgaria Mobile Wallet Market Revenues & Volume, By Business, 2021-2031F |
7 Bulgaria Mobile Wallet Market Import-Export Trade Statistics |
7.1 Bulgaria Mobile Wallet Market Export to Major Countries |
7.2 Bulgaria Mobile Wallet Market Imports from Major Countries |
8 Bulgaria Mobile Wallet Market Key Performance Indicators |
8.1 Average transaction value through mobile wallets |
8.2 Growth in the number of active mobile wallet users |
8.3 Number of partnerships with banks and financial institutions to expand mobile wallet services |
8.4 Number of transactions made through mobile wallets |
8.5 Percentage increase in mobile wallet adoption among different age groups |
9 Bulgaria Mobile Wallet Market - Opportunity Assessment |
9.1 Bulgaria Mobile Wallet Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Bulgaria Mobile Wallet Market Opportunity Assessment, By Technology, 2021 & 2031F |
9.3 Bulgaria Mobile Wallet Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Bulgaria Mobile Wallet Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Bulgaria Mobile Wallet Market - Competitive Landscape |
10.1 Bulgaria Mobile Wallet Market Revenue Share, By Companies, 2024 |
10.2 Bulgaria Mobile Wallet Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |