| Product Code: ETC5063610 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Despite a slight decrease in growth rate from 2023 to 2024, Fiji`s pulp and paper import market continued to show strong overall growth with a remarkable CAGR of 34.79% from 2020 to 2024. The market remained highly concentrated with top exporters such as China, New Zealand, Australia, Hong Kong, and Singapore dominating the shipments. This suggests a stable and established supply chain for pulp and paper imports into Fiji, indicating potential opportunities for further expansion and collaboration within the industry.

The Pulp and Paper market in Fiji is projected to grow at a stable growth rate of 3.84% by 2027, highlighting the country's increasing focus on advanced technologies within the Asia region, where China holds the dominant position, followed closely by India, Japan, Australia and South Korea, shaping overall regional demand.

The Fiji pulp and paper market is primarily driven by the growing demand for paper products across industries such as packaging, printing, and publishing. The market benefits from a strong focus on sustainability, with the government encouraging the use of recycled paper and the implementation of eco-friendly practices in manufacturing processes. In Fiji, the pulp and paper industry is influenced by both domestic consumption and export demand, particularly for packaging materials. As the country focuses on reducing its environmental impact, the industry is gradually adopting more sustainable practices to meet both local and international standards.
The pulp and paper market in Fiji benefits from the growing demand for packaging materials, driven by the e-commerce boom and the need for sustainable packaging solutions. Paper products are also essential in the educational sector, which is expanding due to the country`s growing literacy rate. Additionally, the global push toward sustainability and environmentally friendly products is increasing demand for recycled paper and sustainably sourced pulp. The demand for tissue paper, newspapers, and other paper products further stimulates the market, as the consumption of paper goods continues to rise.
The pulp and paper market in Fiji faces significant challenges related to the scarcity of raw materials and a lack of domestic production facilities. Dependence on imports increases costs, making it difficult for local players to compete. Environmental concerns and regulatory pressures regarding deforestation and waste management further complicate operations. Additionally, shifting consumer preferences toward digital media reduce demand for traditional paper products.
Fijis government has enacted sustainability-focused policies to regulate the pulp and paper industry, emphasizing recycling and reducing environmental impact. Import-export regulations and tariffs on raw materials or finished products influence market operations. Programs aimed at afforestation and sustainable forestry practices are also pivotal.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Fiji Pulp and Paper Market Overview |
3.1 Fiji Country Macro Economic Indicators |
3.2 Fiji Pulp and Paper Market Revenues & Volume, 2021 & 2031F |
3.3 Fiji Pulp and Paper Market - Industry Life Cycle |
3.4 Fiji Pulp and Paper Market - Porter's Five Forces |
3.5 Fiji Pulp and Paper Market Revenues & Volume Share, By Category, 2021 & 2031F |
4 Fiji Pulp and Paper Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Fiji Pulp and Paper Market Trends |
6 Fiji Pulp and Paper Market Segmentations |
6.1 Fiji Pulp and Paper Market, By Category |
6.1.1 Overview and Analysis |
6.1.2 Fiji Pulp and Paper Market Revenues & Volume, By Wrapping & Packaging, 2021-2031F |
6.1.3 Fiji Pulp and Paper Market Revenues & Volume, By Printing & Writing, 2021-2031F |
6.1.4 Fiji Pulp and Paper Market Revenues & Volume, By Sanitary, 2021-2031F |
6.1.5 Fiji Pulp and Paper Market Revenues & Volume, By News Print, 2021-2031F |
6.1.6 Fiji Pulp and Paper Market Revenues & Volume, By Others, 2021-2031F |
7 Fiji Pulp and Paper Market Import-Export Trade Statistics |
7.1 Fiji Pulp and Paper Market Export to Major Countries |
7.2 Fiji Pulp and Paper Market Imports from Major Countries |
8 Fiji Pulp and Paper Market Key Performance Indicators |
9 Fiji Pulp and Paper Market - Opportunity Assessment |
9.1 Fiji Pulp and Paper Market Opportunity Assessment, By Category, 2021 & 2031F |
10 Fiji Pulp and Paper Market - Competitive Landscape |
10.1 Fiji Pulp and Paper Market Revenue Share, By Companies, 2024 |
10.2 Fiji Pulp and Paper Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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