| Product Code: ETC386604 | Publication Date: Aug 2022 | Updated Date: Feb 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The India frozen mackerel market size was estimated at USD 87 million in 2025 and is anticipated to expand at a CAGR 5.6% between 2025 ? 2025 owing to growing preference among consumers due to its low price compared with other varieties like salmon or tuna along with health benefits associated with it such as omega 3 fatty acids content making it suitable for individuals suffering from cholesterol problems & heart diseases etc. Further factors boosting segmental growth includes increasing cold storage infrastructure combined with robust distribution network across rural areas thereby allowing wider access possibilities for various brands available under this category along with government initiative towards promoting aquaculture production & sea food export activities contributing positively towards overall revenue generation .
The India frozen mackerel market has experienced significant growth due to several driving factors. Mackerel is a popular fish variety known for its rich flavor and nutritional benefits, which has led to increased consumer demand. The convenience of frozen mackerel, which can be stored for extended periods, has further fueled its popularity. With the growth of the processed seafood industry, there is a rising trend of value-added frozen mackerel products, such as fillets and steaks, attracting more consumers. Additionally, the export potential of frozen mackerel has encouraged producers to cater to both domestic and international markets. Improved fishing techniques and efficient supply chain management have also contributed to the growth of this market.
The frozen mackerel market in India faces specific challenges that impact its growth. Mackerel, being a highly perishable fish, requires swift and efficient processing and freezing methods to maintain its quality. Inadequate storage and transportation facilities can lead to a significant loss of product quality and value. Moreover, variations in mackerel availability due to fishing seasonality can lead to supply-demand imbalances and price fluctuations. Additionally, stiff competition from other frozen fish varieties further challenges the market`s growth. Sustained efforts are needed to develop specialized freezing and storage infrastructure, streamline the supply chain, and explore new markets to overcome these challenges.
Mackerel is one of the most popular fish varieties in India, and the frozen mackerel market has seen substantial growth in recent years. With increased consumer awareness about the health benefits of seafood, frozen mackerel products have become a preferred choice for many households. The Covid-19 pandemic impacted the market, causing fluctuations in demand and supply. While the initial lockdowns led to a surge in sales as people stocked up on non-perishable items, the subsequent waves of the pandemic brought uncertainties, affecting consumer spending and logistical operations.
The India frozen mackerel market features prominent seafood companies engaged in mackerel processing and export. Key players include Abad Fisheries, Kanaiya Seafoods, Pescafresh, IFB Agro Industries, and Malabar Fisheries.
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