Product Code: ETC179503 | Publication Date: Aug 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The India oatmeal market import shipment experienced a declining trend from 2020 to 2024, as indicated by a negative CAGR of -4.3%. The growth rate between 2023 and 2024 further declined significantly by -27.7%, underscoring a notable slowdown in market expansion over the years.
India oatmeal market Outlook is expected to register significant growth during the forecast period, driven by rising health consciousness among consumers and introduction of new flavors and varieties. The Health Benefits of Oats such as lower cholesterol levels, improved digestion, better blood sugar control are some factors that will drive the demand for oat products in India. Increasing disposable income and changing lifestyle are also driving the growth of India oatmeal market.
India oatmeal market is expected to experience significant growth over the next few years, mainly due to rising health consciousness among consumers. The growing demand for convenience foods and increasing disposable incomes have also been identified as primary drivers of market growth in India.
Limited awareness regarding health benefits associated with oats can act as a challenge for the manufacturers in India. Moreover, presence of large number of local players offering low-priced substitutes may further hinder market expansion across India.
Some key players operating in India oatmeal market include Quaker Oats Company (PepsiCo), Mother Dairy Fruits & Vegetables Pvt Ltd., Saffola Life (Marico Ltd.), Kellogg Co., SunOpta Grains & Foods Inc., General Mills Inc., Bob???s Red Mill Natural Foods Inc., Dabur International Limited etc.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Oatmeal Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Oatmeal Market Revenues & Volume, 2020 & 2030F |
3.3 India Oatmeal Market - Industry Life Cycle |
3.4 India Oatmeal Market - Porter's Five Forces |
3.5 India Oatmeal Market Revenues & Volume Share, By Type, 2020 & 2030F |
3.6 India Oatmeal Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F |
4 India Oatmeal Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness and awareness about the benefits of consuming oatmeal |
4.2.2 Growing adoption of western dietary habits and preferences for convenient and healthy breakfast options |
4.2.3 Rising disposable incomes leading to higher spending on premium and nutritious food products |
4.3 Market Restraints |
4.3.1 Limited awareness about oatmeal as a breakfast option in traditional Indian households |
4.3.2 Price sensitivity among price-conscious consumers |
4.3.3 Availability of alternative breakfast options like traditional Indian breakfast items |
5 India Oatmeal Market Trends |
6 India Oatmeal Market, By Types |
6.1 India Oatmeal Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 India Oatmeal Market Revenues & Volume, By Type, 2020-2030F |
6.1.3 India Oatmeal Market Revenues & Volume, By Whole Oat Groats, 2020-2030F |
6.1.4 India Oatmeal Market Revenues & Volume, By Steel Cut Oats, 2020-2030F |
6.1.5 India Oatmeal Market Revenues & Volume, By Scottish Oats, 2020-2030F |
6.1.6 India Oatmeal Market Revenues & Volume, By Regular Rolled Oats, 2020-2030F |
6.1.7 India Oatmeal Market Revenues & Volume, By Quick Rolled Oats, 2020-2030F |
6.1.8 India Oatmeal Market Revenues & Volume, By Instant Oats, 2020-2030F |
6.2 India Oatmeal Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 India Oatmeal Market Revenues & Volume, By Hypermarket, 2020-2030F |
6.2.3 India Oatmeal Market Revenues & Volume, By Supermarket, 2020-2030F |
6.2.4 India Oatmeal Market Revenues & Volume, By Specialty Retailers, 2020-2030F |
6.2.5 India Oatmeal Market Revenues & Volume, By Convenience Stores, 2020-2030F |
6.2.6 India Oatmeal Market Revenues & Volume, By Independent Retailers, 2020-2030F |
6.2.7 India Oatmeal Market Revenues & Volume, By Others, 2020-2030F |
7 India Oatmeal Market Import-Export Trade Statistics |
7.1 India Oatmeal Market Export to Major Countries |
7.2 India Oatmeal Market Imports from Major Countries |
8 India Oatmeal Market Key Performance Indicators |
8.1 Number of new product launches and innovations in the oatmeal market |
8.2 Growth in the number of health and wellness influencers promoting oatmeal consumption |
8.3 Increase in the number of oatmeal consumption occasions among consumers |
9 India Oatmeal Market - Opportunity Assessment |
9.1 India Oatmeal Market Opportunity Assessment, By Type, 2020 & 2030F |
9.2 India Oatmeal Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F |
10 India Oatmeal Market - Competitive Landscape |
10.1 India Oatmeal Market Revenue Share, By Companies, 2023 |
10.2 India Oatmeal Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |