India Digital Signage Market (2019-2025)

Market Forecast By Components (Display Screen, Kiosk, Content Player and Software), By Display Screen Type (Panel Based and True Color), By Panel based Display Screen Technology (LED, OLED and QLED), By Panel based Display Screen Size (LED (Below 40”, 40-55” and Above 55”), OLED (Below 60”, 60-65” and Above 65”), QLED (Below 50”, 50-65” and Above 65”)), By Pixel Pitch (Indoor (0.9-2mm, 2.1-3mm, 3.1-4mm and Above 4mm), Outdoor (3-4mm, 5-8mm and Above 8mm)), By True Color LED Application (Indoor and Outdoor), By Verticals (Commercial (Office Spaces & Out-of-Home Advertising), Transportation, Retail, Hospitality, Healthcare, Entertainment (Sports, Cultural and Reality Events, Amusement Parks) and Others (BFSI, Education)), By Regions (Northern, Eastern, Western and Southern) and Competitive Landscape

Product Code: ETC000970 Publication Date: Sep 2019 Product Type: Report
Publisher: 6Wresearch No. of Pages: 100 No. of Figures: 58 No. of Tables: 11

India digital signage market is expected to grow on account of increasing advertising spending by companies in the number of promotional campaigns and volume of marketing activities in the Indian market. Many of these players are resorting to the use of attractive commercial displays and various other digital signage solutions to display promotional information. Further, infrastructure development and developing retail and tourism sectors would also propel the demand of digital signage in many parts of the country during the forecast period.

According to 6Wresearch, India Digital Signage Market size is projected to grow at a CAGR of 15.1% during 2019–25. The digital signage market of India is yet to develop on a larger scale owing to the low degree of awareness and thus adoption of such solutions in the semi-urban and rural parts of the country. Strengthening public infrastructure is leading to increase in areas of application of digital signage systems across the country. Within the digital signage market in India, the display screens segment accounted for majority of the market revenue share, followed by content players and software, in 2018. By display type, the single screen display segment accounts for majority of the revenue share in the overall market owing to high number of installations of such screens in major infrastructural projects in the retail and hospitality domains.

Moreover, the retail, hospitality and transportation application segments of the digital signage market of India would grow significantly during the forecast period as the public infrastructure sector in the country is predicted to flourish in the coming years. Some of the key players in the India digital signage market include LG, Samsung, BenQ and Panasonic.

The India digital signage market report comprehensively covers the market by components, display screen types, display screen size, display screen technology, applications, verticals and region. The India digital signage market outlook report provides an unbiased and detailed analysis of the India digital signage market trends, opportunities, high growth areas and market drivers which would help the stakeholders to device and align their market strategies according to the current and future market dynamics.

 

Key Highlights of the Report:

  • India Digital Signage Market Overview
  • India Digital Signage Market Outlook
  • India Digital Signage Market Forecast
  • Historical Data of India Digital Signage Market Revenues for the Period 2015-2018
  • Market Size & Forecast of India Digital Signage Market Revenues until 2025
  • Historical Data of India Digital Signage Market Revenues & Volume for the Period 2015-2018, By Display Screen Type
  • Market Size & Forecast of India Digital Signage Market Revenues & Volume until 2025, By Display Screen Type
  • Historical Data of India Digital Signage Market Revenues & Volume for the Period 2015-2018, By Display Screen Size
  • Market Size & Forecast of India Digital Signage Market Revenues & Volume until 2025, By Display Screen Size
  • Historical Data of India Digital Signage Market Revenues for the Period 2015-2018, By Applications
  • Market Size & Forecast of India Digital Signage Market Revenues until 2025, By Applications
  • Historical Data of India Digital Signage Market Revenues for the Period 2015-2018, By Verticals
  • Market Size & Forecast of India Digital Signage Market Revenues until 2025, By Verticals
  • Historical Data of India Digital Signage Market Revenues for the Period 2015-2018, By Regions
  • Market Size & Forecast of India Digital Signage Market Revenues until 2025, By Regions
  • Market Drivers and Restraints
  • India Digital Signage Market Trends and Industry Life Cycle
  • Porter’s Five Force Analysis
  • India Digital Signage Market Forecast and Opportunity Assessment
  • India Digital Signage Market Overview on Competitive Benchmarking
  • India Digital Signage Market Share, By Players
  • India Digital Signage Market Share, By Regions
  • Company Profiles
  • Key Strategic Recommendations

 

Markets Covered

The India digital signage market report provides a detailed analysis of the following market segments:

  • By Components
    • Display Screen
    • Kiosk
    • Content Player
    • Software

  • By Display Screen Type
    • Panel Based
    • True Color

  • By Panel based Display Screen Technology
    • LED
    • OLED
    • QLED

  • By Panel based Display Screen Size

    • LED
      • Below 40”
      • 40-55”
      • Above 55”

    • OLED
      • Below 60”
      • 60-65”
      • Above 65”

    • QLED
      • Below 50”
      • 50-65”
      • Above 65”

  • By Pixel Pitch
    • Indoor
      • 9-2mm
      • 1-3mm
      • 1-4mm
      • Above 4mm

    • Outdoor
      • 3-4mm
      • 5-8mm
      • Above 8mm

  • By True Color LED Application
    • Indoor
    • Outdoor

  • By Verticals
    • Commercial (Office Spaces & Out-of-Home Advertising)
    • Transportation
    • Retail
    • Hospitality
    • Healthcare
    • Entertainment (Sports, Cultural and Reality Events, Amusement Parks)
    • Others (BFSI, Education)

  • By Regions
    • Northern
    • Eastern
    • Western
    • Southern
 
 

1. Executive Summary

2. Introduction

2.1 Report Description

2.2 Key Highlights of The Report

2.3 Market Scope & Segmentation

2.4 Research Methodology – Sources of Information

2.5 Assumptions

3. India Digital Signage Market Overview

3.1 India Digital Signage Market Revenues (2015-2025F)

3.2 India Digital Signage Revenue Share, By Display Screen Type (2018 & 2025F)

3.3 India Digital Signage Revenue Share, By Verticals (2018 & 2025F)

3.4 India Digital Signage Revenue Share, By Regions (2018 & 2025F)

3.5 India Digital Signage Market – Industry Life Cycle

3.6 India Digital Signage Market - Porter’s Five Forces

4. India Digital Signage Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5. India Digital Signage Market Trends

6. India Digital Signage Market Overview, By Components

6.1 India Digital Signage Market Revenues, By Display Screen (2015-2025F)

6.2 India Digital Signage Content Players Market Revenues & Volume (2015-2025F)

6.2.1 India Digital Signage Market Revenue & Volume Share, By Content Players (2018 & 2025F)

6.2.1.1 India Digital Signage Market Revenues & Volume, By Content Players (2015-2025F)

6.3 India Digital Signage Software Market Revenues (2015-2025F)

6.3.1 India Digital Signage Market Revenue Share, By Software Type (2018 & 2025F)

6.3.1.1 India Digital Signage Market Revenues, By Software Type (2015-2025F)

7. India Panel Based Display Digital Signage Market Overview

7.1 India Panel Based Display Digital Signage Market Revenues & Volume (2015-2025F)

7.2 India Panel Based Display Digital Signage Market Revenue & Volume Share, By Technology (2018 & 2025F)

7.2.1 India LED Panel Based Display Digital Signage Market Revenues & Volume (2015-2025F)

7.2.1.1 India LED Panel Based Display Digital Signage Market Revenue Share, By Size (2018 & 2025F)

7.2.1.1.1 India LED Panel Based Display Digital Signage Market Revenues, By Size (2015-2025F)

7.2.2 India OLED Panel Based Display Digital Signage Market Revenues & Volume (2015-2025F)

7.2.2.1 India OLED Panel Based Display Digital Signage Market Revenue Share, By Size (2018 & 2025F)

7.2.2.1.1 India OLED Panel Based Display Digital Signage Market Revenues, By Size (2015-2025F)

7.2.3 India QLED Panel Based Display Digital Signage Market Revenues & Volume (2017-2025F)

7.2.3.1 India QLED Panel Based Display Digital Signage Market Revenue Share, By Size (2018 & 2025F)

7.2.3.1.1 India QLED Panel Based Display Digital Signage Market Revenues, By Size (2017-2025F)

8. India True Color LED Display Digital Signage Market Overview

8.1 India True Color LED Display Digital Signage Market Revenues (2015-2025F)

8.2 India True Color LED Display Digital Signage Market Revenue Share, By Applications (2018 & 2025F)

8.2.1 India True Color LED Display Digital Signage Market Revenues, By Indoor Application (2015-2025F)

8.2.2 India True Color LED Display Digital Signage Market Revenues, By Outdoor Application (2015-2025F)

8.2.1.1 India Indoor True Color LED Display Digital Signage Market Revenue Share, By Pixel Pitch (2018 & 2025F)

8.2.1.1.1 India Indoor True Color LED Display Digital Signage Market Revenues, By Pixel Pitch (2015-2025F)

8.2.2.1 India Outdoor True Color LED Display Digital Signage Market Revenue Share, By Pixel Pitch (2018 & 2025F)

8.2.2.1.1 India Outdoor True Color LED Display Digital Signage Market Revenues, By Pixel Pitch (2015-2025F)

9. India Kiosk Digital Signage Market Overview

9.1 India Kiosk Digital Signage Market Revenues & Volume (2015-2025F)

10. India Digital Signage Market Overview, By Verticals

10.1 India Digital Signage Market Revenues, By Commercial Vertical (2015-2025F)

10.1.1 India Commercial Sector Outlook

10.2 India Digital Signage Market Revenues, By Healthcare Vertical (2015-2025F)

10.2.1 India Healthcare Sector Outlook

10.3 India Digital Signage Market Revenues, By Retail Vertical (2015-2025F)

10.3.1 India Retail Sector Outlook

10.4 India Digital Signage Market Revenues, By Transportation Vertical (2015-2025F)

10.4.1 India Transportation Sector Outlook

10.5 India Digital Signage Market Revenues, By Hospitality Vertical (2015-2025F)

10.5.1 India Hospitality Sector Outlook

10.6 India Digital Signage Market Revenues, By Entertainment Vertical (2015-2025F)

10.7 India Digital Signage Market Revenues, By Other Verticals (2015-2025F)

11. India Digital Signage Market Overview, By Regions

11.1 India Northern Region Digital Signage Market Revenues (2015-2025F)

11.2 India Eastern Region Digital Signage Market Revenues (2015-2025F)

11.3 India Western Region Digital Signage Market Revenues (2015-2025F)

11.4 India Southern Region Digital Signage Market Revenues (2015-2025F)

12. India Digital Signage Market - Key Performance Indicators

12.1 India Government Spending Outlook

12.2 India Infrastructure Sector Outlook

13. India Digital Signage Market – Opportunity Assessment

13.1 India Digital Signage Market Opportunity Assessment, By Components (2025F)

13.2 India Digital Signage Market Opportunity Assessment, By Verticals (2025F)

14. India Digital Signage Market - Competitive Landscape

14.1 India Digital Signage Market Competitive Benchmarking – By Display Screen Technology

14.2 India Digital Signage Display Screens Market Revenue Share, By Company, 2018

15. Company Profiles

15.1 Samsung Electronics Co., Ltd.

15.2 Panasonic Corporation

15.3 BenQ Corporation

15.4 Sharp Corporation

15.5 Sony Corporation

15.6 LG Electronics, Inc.

15.7 Vyoma Technologies Private Limited

15.8 Xtreme Media Pvt. Ltd.

15.9 Nusyn Digital Solutions Pvt. Ltd.

16. Strategic Recommendations

17. Disclaimer

List of Figures

1. India Digital Signage Market Revenues, 2015 - 2025F (INR Crore)

2. India Digital Signage Market Revenue Share, By Display Screen Type, 2018 & 2025F

3. India Digital Signage Market Revenue Share, By Verticals, 2018 & 2025F

4. India Digital Signage Market Revenue Share, By Regions, 2018 & 2025F

5. India Digital Signage Market - Industry Life Cycle (2018)

6. India Advertising Expenditure, 2017-2021F (INR Billion)

7. India Out-of-Home (OOH) Advertising Expenditure, 2017-2021F (INR Billion)

8. India Number of Malls, 2012-2018

9. India Tourism Industry Direct Contribution to GDP, 2017-2021F (INR Billion)

10. Upcoming Transportation Project Count, By State

11. India Digital Signage Market Revenues, By Display Screen, 2015 - 2025F (INR Crore)

12. India Digital Signage Content Players Market Revenues & Volume, 2015 - 2025F (INR Crore, ‘000 U

13. India Digital Signage Market Revenue & Volume Share, By Content Players Type, 2018 & 2025F

14. India Digital Signage Software Market Revenues, 2015 - 2025F (INR Crore)

15. India Digital Signage Market Revenue Share, By Type, 2018 & 2025F

16. India Panel Based Display Digital Signage Market Revenue & Volume, 2015 - 2025F (INR Crore, ‘00

17. India Panel Based Display Digital Signage Market Revenue & Volume Share, By Technology, 2018 &

18. India LED Panel Based Display Digital Signage Market Revenues, 2015-2025F (INR Crore)

19. India LED Panel Based Display Digital Signage Market Volume, 2015 - 2025F (‘000 Units)

20. India LED Panel Based Display Digital Signage Market Revenue Share, By Size, 2018 & 2025F

21. India OLED Panel Based Display Digital Signage Market Revenues, 2015-2025F (INR Crore)

22. India OLED Panel Based Display Digital Signage Market Volume, 2015 - 2025F (‘000 Units)

23. India OLED Panel Based Display Digital Signage Market Revenue Share, By Size, 2018 & 2025F

24. India QLED Panel Based Display Digital Signage Market Revenues, 2015-2025F (INR Crore)

25. India QLED Panel Based Display Digital Signage Market Volume, 2015 - 2025F (‘000 Units)

26. India QLED Panel Based Display Digital Signage Market Revenue Share, By Size, 2018 & 2025F

27. India True Color LED Display Digital Signage Market Revenues, 2015 - 2025F (INR Crore)

28. India True Color LED Display Digital Signage Market Revenue Share, By Application, 2018 & 2025F

29. India True Color LED Display Digital Signage Market Revenues, By Indoor Application, 2015-2025F

30. India True Color LED Display Digital Signage Market Revenues, By Outdoor Application, 2015-2025

31. India Indoor True Color LED Display Digital Signage Market Revenue Share, By Pixel Pitch, 2018

32. India Outdoor True Color LED Display Digital Signage Market Revenue Share, By Pixel Pitch, 2018

33. India Kiosk Digital Signage Market Revenues, 2015 - 2025F (INR Crore)

34. India Kiosk Digital Signage Market Volume, 2015 - 2025F (‘000 Units)

35. India Digital Signage Market Revenues, By Commercial Offices & Buildings Vertical, 2015 - 2025F

36. India New Office Supply, By Cities, 2018 - 2020F (Million sq. ft.)

37. India Digital Signage Market Revenues, By Healthcare Vertical, 2015 - 2025F (INR Crore)

38. India Healthcare Spending as a Percentage Of GDP, 2017 & 2025F

39. India Digital Signage Market Revenues, By Retail Vertical, 2015 - 2025F (INR Crore)

40. India Upcoming Mall Supply, 2017-2020F (Million sq.ft.)

41. India Digital Signage Market Revenues, By Transportation Vertical, 2015 - 2025F (INR Crore)

42. India Projected Infrastructure Investment in Railways, 2013 - 2032 (INR Thousand Crore)

43. India Planned Metro Network Expansion - New Lines (km)

44. India Digital Signage Market Revenues, By Hospitality Vertical, 2015 - 2025F (INR Crore)

45. India Foreign Tourist Arrivals, 2016 – 2018 (Lakhs)

46. India Digital Signage Market Revenues, By Entertainment Vertical, 2015 - 2025F (INR Crore)

47. India Digital Signage Market Revenues, By Other Verticals, 2015 - 2025F (INR Crore)

48. India Northern Region Digital Signage Market Revenues, 2015 - 2025F (INR Crore)

49. India Eastern Region Digital Signage Market Revenues, 2015 - 2025F (INR Crore)

50. India Western Region Digital Signage Market Revenues, 2015 - 2025F (INR Crore)

51. India Southern Region Digital Signage Market Revenues, 2015 - 2025F (INR Crore)

52. India Actual Government Spending Vs Actual Government Revenues, 2016-2024F (INR Trillion)

53. India Infrastructure Investment Forecast, 2018-2039 (INR Lakh Crore)

54. India Infrastructure Investment Forecast, By Sector, 2018-2039 (INR Lakh Crore)

55. India Digital Signage Market Opportunity Assessment, By Display Screen Technology, 2025F

56. India Digital Signage Market Opportunity Assessment, By Verticals, 2025F

57. India Digital Signage Display Screen Market Revenue Share, By Company, 2018

58. India Digital Signage Market – Ansoff Matrix

List of Tables

1. India Digital Signage Market Revenues, By Content Player Type, 2015-2025F (INR Crore)

2. India Digital Signage Market Volume, By Content Player Type, 2015-2025F ('000 Units)

3. India Digital Signage Market Revenues, By Software Type, 2015-2025F (INR Crore)

4. India LED Digital Signage Market Revenues, By Display Screen Size, 2015-2025F (INR Crore)

5. India OLED Digital Signage Market Revenues, By Display Screen Size, 2015-2025F (INR Crore)

6. India QLED Digital Signage Market Revenues, By Display Screen Size, 2015-2025F (INR Crore)

7. India Indoor True Color LED Display Digital Signage Market Revenues, By Pixel Pitch, 2015-2025F (INR

8. India Outdoor True Color LED Display Digital Signage Market Revenues, By Pixel Pitch, 2015-2025F (IN

9. India Upcoming Airport Projects

10. India Proposed Branded New Hotel Room Supply, FY2021 (Number of Rooms)

11. India Tourism Sector Key Indicators, 2028F

 

Pricing
  • Single User License
    $ 1,960
  • Department License
    $ 2,400
  • Site License
    $ 3,120
  • Global License
    $ 3,435