| Product Code: ETC11313871 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
Indonesia`s whisky market witnessed a declining import trend from 2023 to 2024, with a growth rate of -1.44% during this period. The compound annual growth rate (CAGR) for imports from 2020 to 2024 stood at -15.51%. This decline could be attributed to shifting consumer preferences, changes in trade policies, or market saturation impacting demand dynamics.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Whisky Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Whisky Market Revenues & Volume, 2022 & 2032F |
3.3 Indonesia Whisky Market - Industry Life Cycle |
3.4 Indonesia Whisky Market - Porter's Five Forces |
3.5 Indonesia Whisky Market Revenues & Volume Share, By Product Type, 2022 & 2032F |
3.6 Indonesia Whisky Market Revenues & Volume Share, By Packaging Type, 2022 & 2032F |
3.7 Indonesia Whisky Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
3.8 Indonesia Whisky Market Revenues & Volume Share, By End User, 2022 & 2032F |
4 Indonesia Whisky Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income and changing lifestyles leading to a growing preference for premium spirits. |
4.2.2 Rising popularity of whisky among the younger generation due to social media influence and exposure to western culture. |
4.2.3 Growth of the tourism industry in Indonesia, attracting more international tourists who may contribute to the demand for whisky. |
4.3 Market Restraints |
4.3.1 High import duties and taxes on alcoholic beverages, making imported whiskies expensive for consumers. |
4.3.2 Cultural and religious factors that discourage the consumption of alcohol, limiting the market potential. |
4.3.3 Limited awareness and education about whisky compared to other spirits, leading to lower demand. |
5 Indonesia Whisky Market Trends |
6 Indonesia Whisky Market, By Types |
6.1 Indonesia Whisky Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Whisky Market Revenues & Volume, By Product Type, 2022 - 2032F |
6.1.3 Indonesia Whisky Market Revenues & Volume, By Single Malt Whisky, 2022 - 2032F |
6.1.4 Indonesia Whisky Market Revenues & Volume, By Blended Whisky, 2022 - 2032F |
6.1.5 Indonesia Whisky Market Revenues & Volume, By Bourbon Whisky, 2022 - 2032F |
6.2 Indonesia Whisky Market, By Packaging Type |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Whisky Market Revenues & Volume, By Bottled, 2022 - 2032F |
6.2.3 Indonesia Whisky Market Revenues & Volume, By Canned, 2022 - 2032F |
6.2.4 Indonesia Whisky Market Revenues & Volume, By Packaged, 2022 - 2032F |
6.3 Indonesia Whisky Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Indonesia Whisky Market Revenues & Volume, By Supermarkets, 2022 - 2032F |
6.3.3 Indonesia Whisky Market Revenues & Volume, By Specialty Stores, 2022 - 2032F |
6.3.4 Indonesia Whisky Market Revenues & Volume, By Online Stores, 2022 - 2032F |
6.4 Indonesia Whisky Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Indonesia Whisky Market Revenues & Volume, By Consumers, 2022 - 2032F |
6.4.3 Indonesia Whisky Market Revenues & Volume, By Restaurants & Bars, 2022 - 2032F |
6.4.4 Indonesia Whisky Market Revenues & Volume, By Collectors, 2022 - 2032F |
7 Indonesia Whisky Market Import-Export Trade Statistics |
7.1 Indonesia Whisky Market Export to Major Countries |
7.2 Indonesia Whisky Market Imports from Major Countries |
8 Indonesia Whisky Market Key Performance Indicators |
8.1 Number of whisky tasting events or festivals organized in Indonesia. |
8.2 Growth in the number of whisky bars and lounges in major cities. |
8.3 Increase in online searches or social media mentions related to whisky cocktails or brands in Indonesia. |
9 Indonesia Whisky Market - Opportunity Assessment |
9.1 Indonesia Whisky Market Opportunity Assessment, By Product Type, 2022 & 2032F |
9.2 Indonesia Whisky Market Opportunity Assessment, By Packaging Type, 2022 & 2032F |
9.3 Indonesia Whisky Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
9.4 Indonesia Whisky Market Opportunity Assessment, By End User, 2022 & 2032F |
10 Indonesia Whisky Market - Competitive Landscape |
10.1 Indonesia Whisky Market Revenue Share, By Companies, 2025 |
10.2 Indonesia Whisky Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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