| Product Code: ETC221497 | Publication Date: Aug 2022 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Pakistan import trend for frozen potato products saw a significant decline, with a growth rate of -85.47% from 2023 to 2024. The compound annual growth rate (CAGR) for 2020-2024 stood at -57.98%. This sharp decline could be attributed to shifting consumer preferences or changes in trade policies impacting imports.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Pakistan Frozen Potato Products Market Overview |
3.1 Pakistan Country Macro Economic Indicators |
3.2 Pakistan Frozen Potato Products Market Revenues & Volume, 2021 & 2031F |
3.3 Pakistan Frozen Potato Products Market - Industry Life Cycle |
3.4 Pakistan Frozen Potato Products Market - Porter's Five Forces |
3.5 Pakistan Frozen Potato Products Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Pakistan Frozen Potato Products Market Revenues & Volume Share, By End-Use, 2021 & 2031F |
3.7 Pakistan Frozen Potato Products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Pakistan Frozen Potato Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing urbanization leading to a rise in demand for convenient food options. |
4.2.2 Growing awareness about the nutritional value and convenience of frozen potato products. |
4.2.3 Expansion of retail channels and e-commerce platforms offering a wide variety of frozen potato products. |
4.3 Market Restraints |
4.3.1 Price volatility of raw materials like potatoes impacting the production costs. |
4.3.2 Concerns regarding the quality and taste of frozen potato products compared to fresh alternatives. |
4.3.3 Limited consumer awareness and penetration of frozen potato products in certain regions of Pakistan. |
5 Pakistan Frozen Potato Products Market Trends |
6 Pakistan Frozen Potato Products Market, By Types |
6.1 Pakistan Frozen Potato Products Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Pakistan Frozen Potato Products Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Pakistan Frozen Potato Products Market Revenues & Volume, By French Fries, 2021 - 2031F |
6.1.4 Pakistan Frozen Potato Products Market Revenues & Volume, By Tikkis, 2021 - 2031F |
6.1.5 Pakistan Frozen Potato Products Market Revenues & Volume, By Potato Wedges, 2021 - 2031F |
6.1.6 Pakistan Frozen Potato Products Market Revenues & Volume, By Potato Bites, 2021 - 2031F |
6.1.7 Pakistan Frozen Potato Products Market Revenues & Volume, By Smileys, 2021 - 2031F |
6.1.8 Pakistan Frozen Potato Products Market Revenues & Volume, By Others, 2021 - 2031F |
6.2 Pakistan Frozen Potato Products Market, By End-Use |
6.2.1 Overview and Analysis |
6.2.2 Pakistan Frozen Potato Products Market Revenues & Volume, By Food Services, 2021 - 2031F |
6.2.3 Pakistan Frozen Potato Products Market Revenues & Volume, By Retail, 2021 - 2031F |
6.3 Pakistan Frozen Potato Products Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Pakistan Frozen Potato Products Market Revenues & Volume, By Business to Business, 2021 - 2031F |
6.3.3 Pakistan Frozen Potato Products Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021 - 2031F |
6.3.4 Pakistan Frozen Potato Products Market Revenues & Volume, By Convenience Stores, 2021 - 2031F |
6.3.5 Pakistan Frozen Potato Products Market Revenues & Volume, By Departmental Stores, 2021 - 2031F |
6.3.6 Pakistan Frozen Potato Products Market Revenues & Volume, By Online, 2021 - 2031F |
6.3.7 Pakistan Frozen Potato Products Market Revenues & Volume, By Others, 2021 - 2031F |
7 Pakistan Frozen Potato Products Market Import-Export Trade Statistics |
7.1 Pakistan Frozen Potato Products Market Export to Major Countries |
7.2 Pakistan Frozen Potato Products Market Imports from Major Countries |
8 Pakistan Frozen Potato Products Market Key Performance Indicators |
8.1 Consumer satisfaction index with frozen potato products. |
8.2 Percentage growth in the number of retail outlets stocking frozen potato products. |
8.3 Adoption rate of new product innovations in the frozen potato products market. |
9 Pakistan Frozen Potato Products Market - Opportunity Assessment |
9.1 Pakistan Frozen Potato Products Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Pakistan Frozen Potato Products Market Opportunity Assessment, By End-Use, 2021 & 2031F |
9.3 Pakistan Frozen Potato Products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Pakistan Frozen Potato Products Market - Competitive Landscape |
10.1 Pakistan Frozen Potato Products Market Revenue Share, By Companies, 2024 |
10.2 Pakistan Frozen Potato Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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