Product Code: ETC260305 | Publication Date: Aug 2022 | Updated Date: Feb 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The DAB (Digital Audio Broadcasting) radio market in Thailand has been steadily growing as consumers seek higher-quality audio broadcasts and a wider variety of channels. DAB technology offers superior sound quality and a more efficient use of radio frequencies compared to traditional analog broadcasts. As the adoption of digital radio continues to rise, both manufacturers and broadcasters are investing in this market to cater to the increasing demand for DAB radios in Thailand.
The Thailand Dab Radio market has seen growth driven by the transition from traditional FM/AM radio to digital audio broadcasting (DAB). One of the key drivers is the superior audio quality and greater choice of channels offered by DAB radios, attracting music enthusiasts and radio listeners. Additionally, the government`s efforts to promote digital broadcasting and the gradual phase-out of analog radio have accelerated the adoption of DAB radios. Furthermore, the convenience of accessing a wide range of stations and the possibility of better signal reception have contributed to the market`s expansion.
The Thailand DAB (Digital Audio Broadcasting) radio market faces several challenges. Firstly, consumer adoption has been relatively slow due to the prevalence of traditional FM/AM radio and the need for specialized DAB receivers, which can be expensive. Additionally, the availability of DAB radio stations and content in local languages needs to improve to attract a wider audience. Lastly, regulatory issues and spectrum allocation pose challenges for broadcasters looking to expand their DAB services.
The Thailand DAB radio market faced challenges during the pandemic as consumers shifted their entertainment preferences. With more people staying at home, there was a surge in streaming services and online content consumption, reducing the demand for traditional radio devices. Manufacturers and broadcasters had to adapt to this changing landscape by offering online streaming options and exploring digital marketing strategies to retain and attract listeners.
The Thailand Dab Radio market features leading players like SoundWave Electronics and DigitalRadio Co., which have introduced digital audio broadcasting (DAB) technology to Thai consumers. These companies have played a pivotal role in promoting digital radio adoption by offering a wide range of DAB radio receivers and promoting the benefits of digital audio quality and additional features. Their dedication to expanding DAB coverage and partnerships with local radio stations has contributed to the growth of DAB radio in Thailand.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Dab Radio Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Dab Radio Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Dab Radio Market - Industry Life Cycle |
3.4 Thailand Dab Radio Market - Porter's Five Forces |
3.5 Thailand Dab Radio Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Thailand Dab Radio Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Thailand Dab Radio Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Thailand Dab Radio Market Trends |
6 Thailand Dab Radio Market, By Types |
6.1 Thailand Dab Radio Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Dab Radio Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Thailand Dab Radio Market Revenues & Volume, By Portable Radio, 2021-2031F |
6.1.4 Thailand Dab Radio Market Revenues & Volume, By Automotive Radio, 2021-2031F |
6.1.5 Thailand Dab Radio Market Revenues & Volume, By Others, 2021-2031F |
6.2 Thailand Dab Radio Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Thailand Dab Radio Market Revenues & Volume, By Navigation Application, 2021-2031F |
6.2.3 Thailand Dab Radio Market Revenues & Volume, By Mobile TV Application, 2021-2031F |
7 Thailand Dab Radio Market Import-Export Trade Statistics |
7.1 Thailand Dab Radio Market Export to Major Countries |
7.2 Thailand Dab Radio Market Imports from Major Countries |
8 Thailand Dab Radio Market Key Performance Indicators |
9 Thailand Dab Radio Market - Opportunity Assessment |
9.1 Thailand Dab Radio Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Thailand Dab Radio Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Thailand Dab Radio Market - Competitive Landscape |
10.1 Thailand Dab Radio Market Revenue Share, By Companies, 2024 |
10.2 Thailand Dab Radio Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |