| Product Code: ETC9697404 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Thailand import trend for men`s underwear from 2023 to 2024 showed a significant growth rate of 55.56%, with a compound annual growth rate (CAGR) of 16.94% from 2020 to 2024. This notable increase in imports can be attributed to shifting consumer preferences towards higher-quality products and increased disposable income levels in the market.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Underwear for Men Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Underwear for Men Market Revenues & Volume, 2022 & 2032F |
3.3 Thailand Underwear for Men Market - Industry Life Cycle |
3.4 Thailand Underwear for Men Market - Porter's Five Forces |
3.5 Thailand Underwear for Men Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Thailand Underwear for Men Market Revenues & Volume Share, By Fabric, 2022 & 2032F |
4 Thailand Underwear for Men Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Thailand |
4.2.2 Growing awareness about fashion and grooming among men |
4.2.3 Rise in e-commerce and online shopping trends in Thailand |
4.3 Market Restraints |
4.3.1 Intense competition from local and international underwear brands |
4.3.2 Fluctuating raw material prices affecting production costs |
4.3.3 Changing consumer preferences and fashion trends |
5 Thailand Underwear for Men Market Trends |
6 Thailand Underwear for Men Market, By Types |
6.1 Thailand Underwear for Men Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Underwear for Men Market Revenues & Volume, By Type, 2022-2032F |
6.1.3 Thailand Underwear for Men Market Revenues & Volume, By Briefs, 2022-2032F |
6.1.4 Thailand Underwear for Men Market Revenues & Volume, By Boxer Brief, 2022-2032F |
6.1.5 Thailand Underwear for Men Market Revenues & Volume, By Trunks, 2022-2032F |
6.1.6 Thailand Underwear for Men Market Revenues & Volume, By Boxers, 2022-2032F |
6.1.7 Thailand Underwear for Men Market Revenues & Volume, By Others, 2022-2032F |
6.2 Thailand Underwear for Men Market, By Fabric |
6.2.1 Overview and Analysis |
6.2.2 Thailand Underwear for Men Market Revenues & Volume, By Cotton, 2022-2032F |
6.2.3 Thailand Underwear for Men Market Revenues & Volume, By Polyester, 2022-2032F |
6.2.4 Thailand Underwear for Men Market Revenues & Volume, By Modal, 2022-2032F |
6.2.5 Thailand Underwear for Men Market Revenues & Volume, By Nylon, 2022-2032F |
6.2.6 Thailand Underwear for Men Market Revenues & Volume, By Others, 2022-2032F |
7 Thailand Underwear for Men Market Import-Export Trade Statistics |
7.1 Thailand Underwear for Men Market Export to Major Countries |
7.2 Thailand Underwear for Men Market Imports from Major Countries |
8 Thailand Underwear for Men Market Key Performance Indicators |
8.1 Average order value (AOV) of men's underwear purchases |
8.2 Customer retention rate for men's underwear brands |
8.3 Conversion rate from online browsing to actual purchase |
9 Thailand Underwear for Men Market - Opportunity Assessment |
9.1 Thailand Underwear for Men Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Thailand Underwear for Men Market Opportunity Assessment, By Fabric, 2022 & 2032F |
10 Thailand Underwear for Men Market - Competitive Landscape |
10.1 Thailand Underwear for Men Market Revenue Share, By Companies, 2025 |
10.2 Thailand Underwear for Men Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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