Vietnam Image Recognition in Retail Market (2025-2031) Outlook | Value, Analysis, Trends, Industry, Forecast, Growth, Share, Revenue, Companies & Size

Market Forecast By Technology (Code Recognition, Digital Image Processing, Facial Recognition, Object Recognition, Others), By Application (Visual Product Search, Security and Surveillance, Vision Analytics, Marketing and Advertising, Others), By Component (Software, Services), By Deployment Type (On-Premises, Cloud), By Application (Visual Product Search, Security and Surveillance, Vision Analytics, Marketing and Advertising, Others) And Competitive Landscape
Product Code: ETC4408831 Publication Date: Jul 2023 Updated Date: Aug 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

Vietnam Image Recognition in Retail Market Overview

The Vietnam Image Recognition in Retail market is witnessing rapid adoption as retailers seek innovative ways to enhance customer engagement and streamline operations. Image recognition technology is being leveraged for various applications, including shelf monitoring, customer behavior analysis, and personalized marketing. With the retail sector undergoing digital transformation, the market for image recognition in retail is poised for significant growth, offering retailers advanced tools to stay competitive in an increasingly tech-driven environment.

Drivers of the Market

The Vietnam Image Recognition in Retail market is thriving as retailers look to provide personalized shopping experiences and improve operational efficiency. Image recognition technology is being used for various applications, including cashierless stores, inventory management, and customer behavior analysis. In a highly competitive retail landscape, businesses are leveraging image recognition to gain a competitive advantage by optimizing store layouts, reducing theft, and enhancing customer engagement through targeted promotions and recommendations.

Challenges of the Market

The Vietnam Image Recognition in Retail Market faces challenges primarily related to the diversity and rapid turnover of retail products. Retail shelves are constantly changing as new products are introduced and old ones are phased out. Image recognition systems need to adapt quickly to these changes, which can be a technical challenge. Data quality and accuracy are also essential for image recognition to be effective, and retailers may face difficulties in obtaining high-quality data for their systems. Additionally, privacy concerns and regulatory compliance in using image recognition technologies in retail settings need to be addressed to ensure consumer trust and legal compliance.

COVID 19 Impact on the Market

The Vietnam Image Recognition in Retail market has undergone significant changes due to the impact of the COVID-19 pandemic. With shifts in consumer behavior, retail businesses have increasingly adopted image recognition technologies to enhance the shopping experience. The pandemic accelerated the demand for contactless and efficient retail solutions, leading to the deployment of image recognition for tasks such as inventory management, customer tracking, and safety compliance. As retailers strive to adapt to the new normal, the Image Recognition in Retail market in Vietnam is poised for continued growth, driven by the need for innovative and technology-driven solutions.

Key Players in the Market

In the dynamic landscape of image recognition in the retail sector in Vietnam, key players contribute significantly to enhancing customer experiences. VinBrain is a standout player, leveraging its expertise in artificial intelligence to provide cutting-edge image recognition solutions for retail. FPT Corporation plays a crucial role, incorporating image recognition technology to empower retailers with actionable insights. Furthermore, VNG Corporation is a key contributor, bringing its technological prowess to the forefront of the Vietnam Image Recognition in Retail market.

Key Highlights of the Report:

  • Vietnam Image Recognition in Retail Market Outlook
  • Market Size of Vietnam Image Recognition in Retail Market, 2024
  • Forecast of Vietnam Image Recognition in Retail Market, 2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Revenues & Volume for the Period 2021-2031
  • Vietnam Image Recognition in Retail Market Trend Evolution
  • Vietnam Image Recognition in Retail Market Drivers and Challenges
  • Vietnam Image Recognition in Retail Price Trends
  • Vietnam Image Recognition in Retail Porter's Five Forces
  • Vietnam Image Recognition in Retail Industry Life Cycle
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Technology for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Code Recognition for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Digital Image Processing for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Facial Recognition for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Object Recognition for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Application for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Visual Product Search for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Security and Surveillance for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Vision Analytics for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Marketing and Advertising for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Component for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Software for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Services for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Deployment Type for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By On-Premises for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Cloud for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Application for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Visual Product Search for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Security and Surveillance for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Vision Analytics for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Marketing and Advertising for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Image Recognition in Retail Market Revenues & Volume By Others for the Period 2021-2031
  • Vietnam Image Recognition in Retail Import Export Trade Statistics
  • Market Opportunity Assessment By Technology
  • Market Opportunity Assessment By Application
  • Market Opportunity Assessment By Component
  • Market Opportunity Assessment By Deployment Type
  • Market Opportunity Assessment By Application
  • Vietnam Image Recognition in Retail Top Companies Market Share
  • Vietnam Image Recognition in Retail Competitive Benchmarking By Technical and Operational Parameters
  • Vietnam Image Recognition in Retail Company Profiles
  • Vietnam Image Recognition in Retail Key Strategic Recommendations

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Vietnam Image Recognition in Retail Market Overview

3.1 Vietnam Country Macro Economic Indicators

3.2 Vietnam Image Recognition in Retail Market Revenues & Volume, 2021 & 2031F

3.3 Vietnam Image Recognition in Retail Market - Industry Life Cycle

3.4 Vietnam Image Recognition in Retail Market - Porter's Five Forces

3.5 Vietnam Image Recognition in Retail Market Revenues & Volume Share, By Technology , 2021 & 2031F

3.6 Vietnam Image Recognition in Retail Market Revenues & Volume Share, By Application , 2021 & 2031F

3.7 Vietnam Image Recognition in Retail Market Revenues & Volume Share, By Component , 2021 & 2031F

3.8 Vietnam Image Recognition in Retail Market Revenues & Volume Share, By Deployment Type, 2021 & 2031F

3.9 Vietnam Image Recognition in Retail Market Revenues & Volume Share, By Application, 2021 & 2031F

4 Vietnam Image Recognition in Retail Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing demand for personalized shopping experiences in retail industry

4.2.2 Growing adoption of artificial intelligence and machine learning technologies in Vietnam

4.2.3 Rising need for efficient inventory management and customer analytics in retail sector

4.3 Market Restraints

4.3.1 High initial investment required for implementing image recognition technology in retail

4.3.2 Data privacy concerns and regulations regarding the use of customer data in Vietnam

5 Vietnam Image Recognition in Retail Market Trends

6 Vietnam Image Recognition in Retail Market, By Types

6.1 Vietnam Image Recognition in Retail Market, By Technology

6.1.1 Overview and Analysis

6.1.2 Vietnam Image Recognition in Retail Market Revenues & Volume, By Technology , 2021-2031F

6.1.3 Vietnam Image Recognition in Retail Market Revenues & Volume, By Code Recognition, 2021-2031F

6.1.4 Vietnam Image Recognition in Retail Market Revenues & Volume, By Digital Image Processing, 2021-2031F

6.1.5 Vietnam Image Recognition in Retail Market Revenues & Volume, By Facial Recognition, 2021-2031F

6.1.6 Vietnam Image Recognition in Retail Market Revenues & Volume, By Object Recognition, 2021-2031F

6.1.7 Vietnam Image Recognition in Retail Market Revenues & Volume, By Others, 2021-2031F

6.2 Vietnam Image Recognition in Retail Market, By Application

6.2.1 Overview and Analysis

6.2.2 Vietnam Image Recognition in Retail Market Revenues & Volume, By Visual Product Search, 2021-2031F

6.2.3 Vietnam Image Recognition in Retail Market Revenues & Volume, By Security and Surveillance, 2021-2031F

6.2.4 Vietnam Image Recognition in Retail Market Revenues & Volume, By Vision Analytics, 2021-2031F

6.2.5 Vietnam Image Recognition in Retail Market Revenues & Volume, By Marketing and Advertising, 2021-2031F

6.2.6 Vietnam Image Recognition in Retail Market Revenues & Volume, By Others, 2021-2031F

6.3 Vietnam Image Recognition in Retail Market, By Component

6.3.1 Overview and Analysis

6.3.2 Vietnam Image Recognition in Retail Market Revenues & Volume, By Software, 2021-2031F

6.3.3 Vietnam Image Recognition in Retail Market Revenues & Volume, By Services, 2021-2031F

6.4 Vietnam Image Recognition in Retail Market, By Deployment Type

6.4.1 Overview and Analysis

6.4.2 Vietnam Image Recognition in Retail Market Revenues & Volume, By On-Premises, 2021-2031F

6.4.3 Vietnam Image Recognition in Retail Market Revenues & Volume, By Cloud, 2021-2031F

6.5 Vietnam Image Recognition in Retail Market, By Application

6.5.1 Overview and Analysis

6.5.2 Vietnam Image Recognition in Retail Market Revenues & Volume, By Visual Product Search, 2021-2031F

6.5.3 Vietnam Image Recognition in Retail Market Revenues & Volume, By Security and Surveillance, 2021-2031F

6.5.4 Vietnam Image Recognition in Retail Market Revenues & Volume, By Vision Analytics, 2021-2031F

6.5.5 Vietnam Image Recognition in Retail Market Revenues & Volume, By Marketing and Advertising, 2021-2031F

6.5.6 Vietnam Image Recognition in Retail Market Revenues & Volume, By Others, 2021-2031F

7 Vietnam Image Recognition in Retail Market Import-Export Trade Statistics

7.1 Vietnam Image Recognition in Retail Market Export to Major Countries

7.2 Vietnam Image Recognition in Retail Market Imports from Major Countries

8 Vietnam Image Recognition in Retail Market Key Performance Indicators

8.1 Customer engagement metrics such as click-through rates and time spent on personalized product recommendations

8.2 Accuracy rate of image recognition technology in identifying products and customer preferences

8.3 Reduction in inventory holding costs and improvement in supply chain efficiency due to image recognition implementation

9 Vietnam Image Recognition in Retail Market - Opportunity Assessment

9.1 Vietnam Image Recognition in Retail Market Opportunity Assessment, By Technology , 2021 & 2031F

9.2 Vietnam Image Recognition in Retail Market Opportunity Assessment, By Application , 2021 & 2031F

9.3 Vietnam Image Recognition in Retail Market Opportunity Assessment, By Component , 2021 & 2031F

9.4 Vietnam Image Recognition in Retail Market Opportunity Assessment, By Deployment Type, 2021 & 2031F

9.5 Vietnam Image Recognition in Retail Market Opportunity Assessment, By Application, 2021 & 2031F

10 Vietnam Image Recognition in Retail Market - Competitive Landscape

10.1 Vietnam Image Recognition in Retail Market Revenue Share, By Companies, 2024

10.2 Vietnam Image Recognition in Retail Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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