Beverage market size | Trends & Forecast 2025

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Code: MTA4026

Publication Date: Jun 2025

What is the Beverage Market Size?

According to 6Wresearch internal database and industry insights, the beverage market is projected to be valued at around USD 1.9 trillion in 2024 and is anticipated to reach USD 2.5 trillion by 2031

This growth momentum is further bolstered by shifting consumer preferences, rising health consciousness among consumers, and constant improvements in flavor and packaging formats across non-alcoholic and alcoholic segments.

Key Growth Factors

Increasing middle-class population with higher disposable income
Rapid diffusion of e-commerce and D2C beverage brands
Surging demand for low-sugar, probiotic, and plant-based options
Growing popularity of craft and premium alcoholic beverages
Growth in on-the-go consumption and single-serve packaging
Sustainability initiatives driving adoption of eco-friendly packaging and production

Beverage Market Trends (2025–2031)

Beverage Industry is projected to grow at robust rate, driven by key trends such as clean-label trends, AI-assisted product personalization, and growing demand for nootropic and functional drinks. Industries across Asia-Pacific and the Middle East are gaining momentum on the back of rapid urbanization and changing lifestyles. In addition, sustainability and digital retail are anticipated to remain dominant to future improvements and innovations.