Cruise Market Size | Investment & Growth Insights 2025

Q: What is the size of Cruise market?

The size of cruise market is estimated at USD 32 billion in 2024 and is projected to be at USD 65 billion by 2031.

Q: Are younger travellers adopting cruise vacations?

Yes, Millennials and Gen Z are increasingly booking cruise vacations, especially those with adventure, social, and digital amenities.

Q: How is sustainability influencing cruise operations?

Operators are investing in LNG fuel, shore power, advanced wastewater systems, and sustainable sourcing to meet environmental regulations.

Q: What challenges does the cruise industry face today?

Rising fuel costs, geopolitical uncertainties, port congestion, and regulatory compliance are challenges faced by the industry.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

Code: MTA4218

Publication Date: Jun 2025

What is the size of the Cruise Market?

According to 6Wresearch internal database and industry insights, the Global cruise market was exhibited at USD 32 billion in 2024 and is predicted to be around USD 65 billion by 2031, expanding its landscape at a robust CAGR of 11% during the forecast period 2025–2031.

The cruise industry is moving forward with the positive momentum after pandemic disruptions and driven by the demand for experiential travel, expansion into new destinations, and the launch of eco-friendly ships. Cruise provides now extend beyond leisure to include adventure, cultural, wellness, and luxury segments.

Key Growth Factors in Cruise Market

Development of strategic port in emerging coastal economies
Digitalization of onboard services and booking platforms
Rising demand for personalized, luxury travel experiences
Growth of river, expedition, and themed cruises
Expanding middle-class participation in global tourism
Advancements in cruise ship technology and green fuel adoption

Cruise Market Trends

From 2025 to 2031, the cruise market is accelerating with the emerging trends with the innovation in ship design, sustainability, and digital experience. LNG-powered and hybrid ships are being deployed to reduce emissions. AI-enabled guest personalization, wearable boarding passes, and touchless services are redefining onboard hospitality. The industry is experiencing more interest in short trips and adventure cruises to places like the Arctic, Antarctica, and the Galapagos. Further, the companies are teaming up with local tourism groups to make port visits better, and more people want to travel alone or take cruises with multiple generations of their family.