How big is the Animation Industry Market | Key Global Insights 2025

Q: What is the estimated Animation Industry Market size by 2031?

The animation industry is anticipated to exceed USD 98 billion by 2031.

Q: What CAGR is the Animation Industry Market expected to register?

Animation industry anticipated to grow at a compound annual growth rate of 4.3%.

Q: Which animation formats are currently driving Animation Industry Market growth?

Real-time 3D and hybrid animation formats (2D/3D) are key segments leading the market expansion.

Q: How important is localization in the Animation Industry Market?

Localization plays a critical role, with studios tailoring content to suit regional languages to maximize reach and engagement.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

Code: MTA5111

Publication Date: Jul 2025

How Big Is the Animation Industry Market?

According to 6Wresearch internal database and industry insights, the animation industry market was valued at USD 39 billion in 2024 and is anticipated to surpass USD 98 billion by 2031, expanding at a CAGR of 4.3%.

This expansion is mainly due to rising demand for animated content across OTT platforms, gaming, educational tools, and marketing media. In addition, the widespread use of animation in web and mobile applications and advanced animation production tools are further aiding the growth momentum of Animation Industry Market.

Growth Factors of the Animation Industry Market

The use of animated explainer videos in corporate training and digital marketing campaigns.
Surging viewership on streaming services such as Netflix, Disney+, and YouTube that rely heavily on animated content.
Growth of the gaming sector which frequently uses 2D and 3D animated assets.
Augmented investment by production houses in CGI and real-time animation for immersive experiences.
Growing adoption of animation in education, e-learning, and edutainment platforms.
Tech innovation in rendering software and AI-powered animation creation.

Animation Industry Market Trends

The animation market is undergoing rapid transformation with integration of real-time 3D rendering, AI-driven character modeling, and cross-platform storytelling. Demand for personalized and interactive animated experiences is growing in metaverse platforms, AR/VR content, and branded entertainment. Additionally, studios are decentralizing production via cloud-based collaboration, enabling global teams to work in sync.

Emerging Developments in Animation Industry Market

The future of the animation market lies in automated animation workflows, procedural generation techniques, and AI-assisted lip-syncing and motion matching. Studios are increasingly moving toward virtual production environments that blend live-action with real-time CG rendering. Furthermore, interactive storytelling, where audiences can influence outcomes, is reshaping the animation space. The convergence of blockchain for content ownership and smart contracts in animation IP is another emerging direction.