How big is the data prep market | Industry Size, Trends & Outlook

Q: What is the market size of the data prep market in 2025 and 2031?

The data prep market was valued at USD 3.5 billion in 2025 and over USD 11 billion by 2031.

Q: What is the CAGR of the data prep market between 2025 and 2031?

The data prep market is expected to grow at a CAGR of 17.8% during the forecast period.

Q: What are the key trends in the data prep market?

Data prep market trends are mainly comprised by growing demand for self-service tools, cloud-based platforms, AI-enhanced data preparation for faster, smarter insights.

Q: What are the main drivers of the data prep market?

The data prep market is driven by big data growth, real-time analytics needs, digital transformation, and increased data governance requirements.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

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Code: MTA5770

Publication Date: Jul 2025

What is the Data prep Market Size?

According to 6Wresearch internal database and industry insights, Global Data prep market was valued atUSD 3.5 billion in 2024 and is anticipated to exceed USD 11 billion by 2031, registering a steady at aCAGR of 17.8% during the forecast period.

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This market is witnessing significant growth driven by the increasing need to handle large volumes of unstructured and structured data across enterprises. The surge in big data analytics, rising adoption of self-service data preparation tools, and demand for real-time data insights are key factors fuelling the market. Moreover, the shift toward cloud-based platforms and integration of AI/ML capabilities into data prep tools is further accelerating market expansion.

Major Growth Factors of the Data prep Market

Increasing volume of big data across industries
Rising adoption of self-service data preparation tools
Growth in demand for business intelligence and analytics
Surge in cloud-based data integration platforms
Need for improved data governance and compliance
Expansion of AI and machine learning applications
Demand for real-time data analysis and insights
Rise in digital transformation initiatives across sectors

Data prep Market Trends

The data prep market is witnessing a major shift toward self-service platforms, empowering business users to clean and structure data without IT intervention. Cloud-native solutions are becoming mainstream, and integration with advanced analytics, AI, and machine learning is driving more efficient data preparation. Vendors are focusing on offering seamless data connectivity, user-friendly interfaces, and automation features to reduce manual processes.

Emerging Developments in the Data prep Market

The data prep market is evolving rapidly with innovations such as automated data wrangling, AI-powered data transformation, and smart data discovery tools. Companies are increasingly investing in unified data platforms that combine preparation, governance, and analytics. Strategic collaborations between cloud providers and data software companies are also helping scale adoption and bring advanced features to end-users.