How Big Is the Event Software Market | Industry Insights & Projections 2025

Q: What is the size forecast for the event software market?

The market is estimated to reach USD 18.5 billion by 2031, driven by automation and hybrid event growth.

Q: What is driving the growth of the event management software market?

Demand for scalability, automation, real-time insights, and seamless integrations is fueling rapid software adoption.

Q: Are traditional event planners contributing to event software market growth?

Yes, many are adopting digital tools to streamline planning and boost engagement.

Q: Which industries are leading in event software adoption?

IT, education, healthcare, and professional services are among the top sectors driving demand for event tech solutions.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

Code: MTA6694

Publication Date: Jul 2025

How Big Is the Event Software Market?

According to 6Wresearch internal database and industry insights, the event software market was valued at USD 9.6 billion in 2024 and is projected to reach USD 18.5 billion by 2031, expanding at a CAGR of 9.8%.

Growth is being propelled by the increasing digitalization of event planning, rising demand for automation tools, and the expansion of virtual and hybrid event platforms.

Growth Factors of the Event Software Market

Increase in cloud solutions for real-time event planning.
Growth in popular demand for an integrated registration, ticketing, and analytics platform.
More organizations are relying on mobile apps for attendee engagement and management.
Expansion of virtual conferences and webinars requiring scalable software technology.
Increasing attention towards data-driven planning with AI-enabled predictive and personalized event experiences.
A shift from legacy event planning and manual processes to an integrated, collaborative event solution.

Event Software Market Trends

The event software market is beginning to adopt and transition to integrated platforms that create end-to-end solutions. Tools that provide real-time tracking of attendee contact and engagement, automated feedback collection, and virtual networking will begin to become mainstream features of standard event software. Personalized Experiences based on attendee behavior will elevate the overall engagement and experience.

Emerging Developments in the Event Software Market

In the Event Software Market, Vendors are utilizing AI, ML, and predictive analytics to improve audience targeting and workflows for events. API integratable systems with CRM, email, and video platforms are providing a standardized software use across all business sectors and verticals. Immersive AR and VR experience tools are also becoming popular with virtual events.