How big is the Fertility Supplement Market | Key Trends & Forecast to 2030

Code: MTA6091 Publication Date: Jul 2025

How big is the fertility supplement market?

According to 6Wresearch internal database and industry insights, the Global fertility supplement market was valued at USD 0.95 Billion in 2024 and is expected to reach USD 1.5 Billion by 2031, growing at a compound annual growth rate of 9.37% during the forecast period.

The growth is driven by rising infertility rates, increased awareness of reproductive health, and growing preference for non-invasive fertility enhancement solutions. Additionally, the expanding availability of over-the-counter supplements and personalized nutrition products is driven consumer adoption.

Key Growth Factors of the Fertility Supplement Market

  • Increasing cases of male and female infertility due to lifestyle and stress
  • Rising awareness about reproductive health and nutritional support
  • Growth in online and over-the-counter supplement sales
  • Expanding geriatric pregnancies and delayed parenthood trends
  • Advancements in supplement formulation and clinical validation

Fertility Supplement Market Trends

There is growing demand for clean-label, plant-based fertility supplements in the fertility supplement market. Personalized nutrition, gender-specific formulations, and clinically-backed herbal blends are becoming prominent trends, alongside e-commerce-led worldwide product accessibility.

Emerging Developments in the Fertility Supplement Market

Companies are innovating with AI-driven fertility tracking integrations, expanding into men reproductive health, and developing prenatal-preconception dual formulations in the fertility supplement market. Cross-border e-pharmacy channels and fertility wellness programs are also gaining traction.

Leading Companies in the Fertility Supplement Market

  • Fairhaven Health
  • Exeltis USA
  • Vitabiotics Ltd
  • Active Bio Life Science GmbH
  • Coast Science
  • Theralogix

How big is the Fertility Supplement Market : FAQ's

The fertility supplement market is projected to reach USD 1.5 billion by 2031.
The fertility supplement market is expected to grow at a CAGR of 9.37% during the forecast period.
North America, Western Europe, and parts of Asia-Pacific like India and China are key growth markets due to increasing fertility awareness.
Rising infertility rates, awareness about reproductive health, and increasing preference for natural and non-invasive fertility solutions are major drivers.
Key players include Fairhaven Health, Coast Science, LENUS Pharma, Vitabiotics, and Active Bio Life Science GmbH, among others.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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