How Big is the Gift Packaging Market | Trends and Forecast 2025

Q: How big is the gift packaging market?

The gift packaging market was estimated at USD 21 Billion in 2024 and is expected to reach USD 29.5 Billion by 2031.

Q: What is the growth rate of the gift packaging market?

Gift packaging market is expected to grow at a CAGR of 4.90% during the period 2025–2031.

Q: What is driving the gift packaging market?

Primary drivers include rising personalization trends, sustainable packaging demand, and increased gifting occasions.

Q: Who are the major players in the gift packaging market?

Leading players include Hallmark, IG Design Group, DS Smith, and Smurfit Kappa.

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Code: MTA6741

Publication Date: Jul 2025

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What is the size of Gift Packaging Market?

According to 6Wresearch internal database and industry insights, Global Gift Packaging Market was estimated atUSD 21 billion in 2024 and is expected to reachUSD 29.5 billion by 2031, growing at aCAGR of 4.90% during the forecast period 2025–2031.

Due to rising consumer spending on celebrations, personalization trends, and the expansion of e-commerce and luxury gifting, the gift packaging market is predicted for the significant growth in the coming years.

Key Growth Drivers of the Gift Packaging Market

Increasing popularity of personalized and themed gifting
Rising disposable incomes and gift-giving culture
Expansion of online retail and digital gifting platforms
Increased demand for eco-friendly and sustainable packaging
Growth in corporate gifting and luxury product segments

Gift Packaging Market Trends

Gift packaging market is growing over the years as the shift rising toward sustainable and biodegradable gift packaging materials such as recycled paper, jute, and cloth wraps. Other trends such as minimalist and customized designs are gaining traction among younger consumers. Also, digital print-on-demand packaging, seasonal and occasion-specific packaging, and luxury rigid boxes are emerging as popular segments. Further, retailers are increasingly offering eco-conscious packaging solutions to align with green consumer values.

Emerging Developments in the Gift Packaging Market

Gift packaging industry is evolving with the time as the innovations are continued to happen like smart packaging with QR codes, AR-based unboxing experiences, and custom-branded packaging for SMEs and D2C brands. The adoption of zero-waste designs and plant-based inks are increasing to reduce the environmental impact. Subscription gifting and influencer-curated gift boxes are further pushing demand for premium and visually appealing packaging. Further, automation in packaging lines is also improving efficiency and scalability.