Code: MTA7540 | Publication Date: Aug 2025 |
Learning analytics market is predicted to grow in the upcoming years, driven by increasing adoption of digital learning tools, demand for personalized education, and the need to improve learning outcomes through data-driven decisions.
Learning analytics market is undergoing for the transformation with the increasing application of predictive analytics and real-time feedback systems in both academic and corporate learning settings. Also, the shift is growing towards using AI and data visualization tools to identify learning gaps and provide targeted content delivery. Further, the cloud-based learning platforms and LMS integration are also becoming more common. On the other hand, universities and training providers are incorporating social learning analytics, behavioural data, and gamification insights to improve learner engagement, knowledge retention, and curriculum design.
Learning analytics market is developing throughout the years as the vendors have introduced the tools focused on competency-based learning, mental wellness tracking, and skill-gap analysis. This market has noticed the rise in interoperability standards to allow seamless integration across diverse educational systems. Further, the ethical considerations around data privacy and transparent analytics usage are leading to new frameworks and solutions in the space.
Below is a comprehensive list of the leading market players driving growth in this sector:
Company Name | Blackboard Inc. |
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Established Year | 1997 |
Headquarters | Washington, D.C., United States |
Official Website | Click Here |
This company provides a comprehensive suite of learning analytics tools through its LMS, enabling institutions to improve student outcomes and engagement.
Company Name | D2L Corporation |
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Established Year | 1999 |
Headquarters | Ontario, Canada |
Official Website | Click Here |
This company offers Brightspace platform with built-in analytics to track learner progress, competency, and engagement across multiple formats.
Company Name | SAS Institute Inc. |
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Established Year | 1976 |
Headquarters | North Carolina, United States |
Official Website | Click Here |
This company delivers advanced analytics software for educational institutions to evaluate learning effectiveness and predict student performance.
Company Name | Instructure, Inc. |
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Established Year | 2008 |
Headquarters | Utah, United States |
Official Website | Click Here |
This company is known for its Canvas LMS, Instructure provides learning analytics dashboards to visualize student activity and enable proactive interventions.
Company Name | Civitas Learning |
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Established Year | 2011 |
Headquarters | Texas, United States |
Official Website | Click Here |
This company offers cloud-based analytics solutions focused on improving student success and institutional planning through predictive modelling.
Company Name | Oracle Corporation |
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Established Year | 1977 |
Headquarters | California, United States |
Official Website | Click Here |
This company provides learning analytics modules integrated within its education and talent management platforms for global institutions.
Company Name | IBM Corporation |
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Established Year | 1911 |
Headquarters | New York, United States |
Official Website | Click Here |
This company uses Watson AI to power adaptive learning systems and generate real-time insights into learner engagement and performance.
Company Name | Google for Education |
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Established Year | 2006 |
Headquarters | California, United States |
Official Website | Click Here |
This company provides data-driven learning analytics through Google Classroom and Workspace tools for real-time collaboration and performance tracking.