How Big is the Lettuce Market | Growth, Size & Analysis 2031

Code: MTA7616 Publication Date: Aug 2025

What is the size of Lettuce Market?

According to 6Wresearch internal database and industry insights, Global Lettuce Market was estimated at USD 4.5 billion in 2024 and is projected to reach USD 6.54 billion by 2031, expanding at a CAGR of 5.60% during the forecast period 2025–2031.

Lettuce Market is expected to grow its landscape in the forthcoming years, driven by increasing demand for fresh and healthy vegetables, growing consumption of salads and plant-based meals, and the rapid expansion of commercial foodservice and ready-to-eat products globally.

Key Growth Drivers of the Lettuce Market

  • Increasing consumer preference for low-calorie and nutrient-dense vegetables
  • Expanding fancy restaurants and healthy food chains incorporating lettuce-based dishes
  • Technological advancements in hydroponics and vertical farming enhancing yield and year-round supply
  • Surging demand for organic and pesticide-free lettuce from health-conscious populations
  • Growing urbanization and access to fresh produce through modern retail and e-commerce channels

Lettuce Market Trends

Lettuce market is experiencing notable growth with growing demand of pre-packaged, ready-to-eat salad mixes across retail chains. One major trend of hydroponically and locally grown lettuce, both these are gaining market share, especially in urban settings. Further, the varietal diversification with romaine, iceberg, butterhead, and leaf lettuce is expanding consumer choices. Also, lettuce is increasingly used in functional food products, wraps, and smoothies in health-focused diets.

Emerging Developments in the Lettuce Market

Lettuce market is seeing emerging developments as the adoption of controlled-environment agriculture (CEA) is growing, that enables the consistent lettuce quality and supply. Developments such as seed innovations are targeting longer shelf-life and pest resistance. Excluding these, packaging improvements, such as breathable films and recyclable materials, are enhancing freshness. Moreover, the startups are introducing subscription-based salad services and AI-driven cultivation for optimized harvest cycles.

List of Leading Companies in the Lettuce Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1. Dole Food Company, Inc.

Company NameDole Food Company, Inc.
Established Year1851
HeadquartersCharlotte, North Carolina, United States
Official WebsiteClick Here

This company supplies fresh lettuce varieties worldwide which include the packaged salads and organic greens for retail and foodservice.

2. Fresh Express Incorporated

Company NameFresh Express Incorporated
Established Year1989
HeadquartersOrlando, Florida, United States
Official WebsiteClick Here

This company offers pre-washed, ready-to-eat lettuce blends and salad kits distributed widely across the North America.

3. Bonduelle Group

Company NameBonduelle Group
Established Year1853
HeadquartersVilleneuve-d'Ascq, France
Official WebsiteClick Here

This company provides the fresh, canned, and frozen lettuce and leafy vegetables, mainly focusing on sustainability and innovation.

4. Tanimura & Antle Fresh Foods, Inc.

Company NameTanimura & Antle Fresh Foods, Inc.
Established Year1982
HeadquartersSalinas, California, United States
Official WebsiteClick Here

This company specializes in premium lettuce varieties that include romaine and artisan blends grown using advanced agricultural practices.

5. Mastronardi Produce Ltd.

Company NameMastronardi Produce Ltd.
Established Year1940s
HeadquartersKingsville, Ontario, Canada
Official WebsiteClick Here

This company produces greenhouse-grown lettuce under the Sunset brand, promoting year-round supply and sustainable practices.

6. Church Brothers Farms

Company NameChurch Brothers Farms
Established Year1999
HeadquartersSalinas, California, United States
Official WebsiteClick Here

This company delivers fresh lettuce and salad ingredients to retail and foodservice, with innovations in chopped and washed formats.

7. Gotham Greens

Company NameGotham Greens
Established Year2009
HeadquartersNew York City, New York, United States
Official WebsiteClick Here

This company operates urban greenhouses to supply locally grown, pesticide-free lettuce and leafy greens year-round.

8. Taylor Farms

Company NameTaylor Farms
Established Year1995
HeadquartersSalinas, California, United States
Official WebsiteClick Here

This company offers the broader range of fresh-cut lettuce, salad kits, and organic greens that cater to both retail and institutional markets.

How Big is the Lettuce Market : FAQs

The Lettuce market was estimated at USD 4.5 billion in 2024 and is projected to reach USD 6.54 billion by 2031.
Growth factors include rising health awareness, demand for salads, and advanced cultivation technologies.
Retail groceries, quick-service restaurants, food processing, and online fresh produce delivery platforms.
Top companies include Dole, Fresh Express, Bonduelle, Tanimura & Antle, Mastronardi, Church Brothers, Gotham Greens, and Taylor Farms.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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